Wireless Social

02/12/2024

Who doesn’t love a Christmas giveaway? 🎄

Well, buckle up because Access Hospitality is kicking off their 12 Days of Christmas in style.

🎁 Today’s prize? A £500 voucher to James’ Places. That’s £500 you don’t have to spend out of your own pocket. And let’s be honest, that’s the true spirit of Christmas—getting awesome stuff for free.

So, on the 2nd day of Christmas (because starting on a Sunday just wasn’t festive enough) Access Hospitality gave to me… the perfect excuse to treat myself (or someone else, if you're feeling generous).

Don’t miss out. Enter now. Who knows? This could be your Christmas miracle.

Enter here 👉🏼https://theaccessgroup.adventcalendar.com/

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23/10/2024

If your holiday bookings need a boost, your Wireless Social Guest Wi-Fi is here to save Christmas. 🎄
Check out all the tips and tricks from our very own Sasha Cherry—think of her as your digital elf. 😉

Get prepped, watch the video, and make those seats disappear!

Already a customer? Reach out to your Account Manager to get things rolling.
Not on board yet? What are you waiting for—Christmas is practically here! 👉 https://bit.ly/3UhpkDC

-Fi

12/10/2024

Wi-Fi Trends for 2025: What to Expect! 💥

Guest Wi-Fi is becoming essential for enhancing customer experience.

Today’s guests expect personalised, engaging experiences, seamless contactless payments, and reliable connections.

Want to stay ahead of the curve? Check out our latest blog to discover how you can leverage these trends to boost customer loyalty and engagement.

🔗 https://bit.ly/3U6A9rY

Learn how data-driven personalisation, enhanced security and supporting remote workers will shape Guest Wi-Fi trends for restaurants and hospitality in 2025.

01/10/2024

We’ve been doing Wi-Fi since 2012... that’s longer than most Wi-Fi passwords 🧑‍💻.
But now, we’re changing the game (and our logo). 🎉 Say hello to a fresh Wireless Social look, brought to you by Access Hospitality.

P.S. We’ve officially moved to our new home at Access Hospitality’s website.
Find us here: https://bit.ly/3BscNXp

20/09/2024

Boosting sign-ups with look-a-like audiences from Guest Wi-Fi!

One of our clients achieved a remarkable 56% increase in Matchday Club sign-ups by using our Connectors feature to target ads specifically to sports enthusiasts. By using customised look-a-like data on Meta, they launched a brief campaign that resulted in their second-highest sign-up surge since their debut—perfectly timed for sports season! 🎯

How are you enhancing your marketing strategies for Match Days?

Reach out today to discover how Connectors can benefit you - https://bit.ly/3XNRiZI

19/09/2024

Well, Christmas is only 13 weeks, 96 days, and 2,313 hours away. But who's panicking? (Besides every hospitality venue trying to fill those tables... don’t worry, we got you.)

In this festive little blog, we’re sharing 5 marketing strategies to help your venue stand out like an overachieving reindeer. Personalised guest experiences, social media magic, and other marketing wonders await. Plus, with the help of Wireless Social and Acetol, you’ll be turning festive cheer into increased bookings.

Read it here 👉 https://bit.ly/3TAb4Fz

Learn how to attract more festive bookings for your restaurant or pub with these 5 expert marketing strategies. From personalised guest experiences to festive social media tips, discover how Wireless Social and Acetol can help your venue stand out this Christmas season.

03/09/2024

It’s been a few months since Wireless Social became part of the Access Hospitality family, and the benefits are already clear! 🎉 Being acquired has strengthened how we’re , and there's no better example than our powerful integration with Acteol.

Together, we’re transforming customer engagement—capturing real-time data and delivering personalised experiences that boost loyalty and drive tangible results.

Curious to see how this integration can elevate your venue? Watch our latest video to learn more! 👇

28/08/2024

🧐 How Do Advertising and Guest WiFi Go Together?

Imagine reaching your customers with the perfect message just as they connect to your Guest Wi-Fi. 📶 With Publicise, you can do exactly that!

Turn every login into a powerful marketing opportunity:
🎯 Targeted ads that engage customers
💼 Boost sales and brand awareness
📊 Gain valuable customer insights

Don’t miss out on leveraging your Guest Wi-Fi as a tool to grow revenue!

👉 Learn how to get started today: https://bit.ly/477849d

21/08/2024

Catch up on the latest updates and insights from Wireless Social! From exciting new features to expert tips on maximising your Guest Wi-Fi, our August 2024 newsletter has everything you need to up to date.

Read here: https://bit.ly/3SYfvtD

08/08/2024

It's Official! We Can Now Fill Wembley Stadium 167 Times Over with Our 15 Million Wireless ONE Profiles! 😲

But really, what does this mean?

💫 No More Waiting in Line: With 33.5% of logins coming from regulars, one-third of your audience can now skip the forms and dive straight into your key messaging. Faster connections, happier customers—it’s a win-win.

💫 Instant Access, Everywhere: These 15 million profiles are like VIP passes to the 8,000 venues part of the Wireless Social network. No forms, no delays.

💫 Data Goldmine: More seamless connections mean more data at your fingertips. Use it to retarget, understand your customers, and do more with your data.

💫 Wi-Fi Still Rocks: Even in the age of 5G, Wi-Fi remains the go-to for customer engagement. Wireless ONE makes it easy to start conversations and keep your guests connected.

If your customers are still stuck filling out forms, it’s time to redefine your Guest Wi-Fi experience. With Wireless ONE, you can offer the fast, hassle-free connections they deserve—just like the millions already enjoying it.

Join the network: https://bit.ly/3YBFYkv

07/08/2024

Transform your marketing strategy with the Calendar Highlights feature on Insights Plus! 💡

📅 Understand What Works: Add key dates for your marketing campaigns and events to your Insights Plus dashboard to see their direct impact on guest behavior.

📈 Measure Success: Track important metrics like footfall, dwell time, and repeat visits to determine which campaigns drive the best results.

🔍 Gain Insights: Identify what’s resonating with your guests and what needs adjustment, allowing you to fine-tune your marketing efforts for maximum effectiveness.

💼 Optimise Engagement: Use data-driven insights to refine your promotional strategies, such as updating outside A-boards or launching new seasonal menus, to attract more guests to your venue. 💪

Take the guesswork out of marketing with clear, actionable data.

Discover more: https://bit.ly/4cjsoW7

01/08/2024

🌐 Unlocking Insights from Guest Wi-Fi Data 📊

Operators can really leverage their Wi-Fi data to understand guest demographics and drive more effective strategies. Our latest analysis has revealed some juicy insights when we looked at age brackets and opt-in trends.

🔍 Key Insights:
👉 Under 18s: A small but interested group with the highest opt-in rate at 80%, although they only account for 3.2% of total logins.
👉 The 25-35 Year-Old Hot Spot: This age group is the largest segment at 34% and boasts a solid opt-in rate of 70%.
👉 The Social Sippers: The 18-24 and 36-55 age groups account for 23% and 32% of the login data, with an average opt-in rate of 74%. It’s essential to cater to their unique tastes!
👉 Golden Years: 56 and Over: This crowd holds its own with an opt-in rate of 71.6%, representing 12% of logins.

📈 Takeaways:
👉 Tailoring the Guest Wi-Fi experience to meet users’ unique needs can build loyalty.
👉 Using insights to craft age-specific campaigns can boost engagement and keep satisfaction levels high.
👉 Personalising your Guest Wi-Fi for all age groups can increase opt-in rates.

Guest Wi-Fi data can not only help you understand your customers but also enhance their experience, ultimately boosting revenue, dwell time, and loyalty.

Learn how Wireless ONE can help you better understand your customers: https://bit.ly/3Aazwqn