Sophie Griffiths Co

Sophie Griffiths Co 🦁Marketing strategist for bold businesses. Create joyful customer journeys that consistently convert

Double dare you to try and find a group of more incredible women.Friday was the first time I've bought together my Maste...
16/06/2025

Double dare you to try and find a group of more incredible women.

Friday was the first time I've bought together my Mastermind & Minimind for an in person strategy day like no other.

It was full of laughter, fun and, as I told my daughter when she saw the photos - we did actually do some work too! (before the wine tasting

Laughter captured so beautifully by the brilliant

Our smiles were fueled by the most delicious tea from and cold drinks from ❤️

My clients decided to show off while I was away.Because when you work with me we don't create dependency, just insane mo...
12/06/2025

My clients decided to show off while I was away.

Because when you work with me we don't create dependency, just insane momentum.

And these results could be yours ❤️

There are just 3 spaces in the INEVITABLE Minimind starting in July (so you're ready for sell out September 😉).

I'm off to plan my next holiday... For my clients benefit ofc 😆

👋🏼 this took way more thought than it should have 😅 But if we're gonna be friends, this sums up everything you need to k...
22/04/2025

👋🏼 this took way more thought than it should have 😅 But if we're gonna be friends, this sums up everything you need to know.

Including my biggest beige flag, my controversial opinion about chocolate and why people work with me (almost let thet slide out but have myself a firm talking to and left it in).

I've even been bold and put my offers despite knowing I've got a few new offers coming soon. She's feeling wild. 👀

Gimme some chocolate opinions in the comments, last time I asked I was heavily outnumbered by the fridge brigade 😂

I've learnt the hard way that your boundaries will never be respected if your business depends on you breaking them 👀The...
05/03/2025

I've learnt the hard way that your boundaries will never be respected if your business depends on you breaking them 👀

The solution isn't stricter boundaries or time blocking (been there, done that!).

It's a business designed to support them.

This means:
→ Systems that grows & nurtures your audience while you rest
→ Revenue that continues whether you're online or not
→ Clients who respect your process because it's rock solid

THIS is what makes scaling not just possible but inevitable.

And I'm going to show you how in my Masterclass INEVITABLE

Tuesday 11th March, 1230-2pm.

Comment MASTERCLASS & Sophie-bot will get you sorted 😍

This is such a bloody brilliant trend because it reflects back back you KNOW you do but don't quite have the courage to ...
21/02/2025

This is such a bloody brilliant trend because it reflects back back you KNOW you do but don't quite have the courage to say.

My word of the year is 'Conviction' because I'm well aware that I don't like to promise too much and I water down what I do & the impact I have.

So instead of 'main character energy', expect a bit more drunk bestie energy around here as I dial up the conviction 😉

And obviously, if you aren't working with me yet, you need to fix your life immediately 💅🏼

(once I've recovered from half term 😅)

Sx

👻If you're in a spooky season of business right now, this one is for you 👉We all go through periods of feeling overwhelm...
31/10/2024

👻If you're in a spooky season of business right now, this one is for you 👉

We all go through periods of feeling overwhelmed or uninspired, especially when everything you read is saying how well your business 'should' being doing in Q4.

If this hits a little close to home, here's a few reminders from me that you may be in need of right now:

👀 YOU are the CEO. You get to decide how to run your business.

📝 Awareness is half the battle. Eg if you want a business with recurring revenue and you can't work out why it's not happening... Look at your offers and see if you are actually giving people a way to paying on a monthly basis!

💪 Take action. Just making a plan will make you feel lighter, but nothing really changes until you get things moving. Don't wait until 2025 - what feels fun, easy and you start doing now to move the business forward?

Let me know - what's the one thing you could change before the end of the year to go into 2025 feeling more excited about your business?

Q3 is always a bit wild... July, August and September are months with such different energy. It’s been a whirlwind... my...
04/10/2024

Q3 is always a bit wild... July, August and September are months with such different energy.

It’s been a whirlwind... my fav business moments?👇

⭐️ Relaunched the podcast and reached Number 4 in the UK Marketing charts

⭐️ Hosted 2 in person events and attended so many in person events that one carousel doesn’t feel sufficient 😂

⭐️ Was shortlisted for MULTIPLE awards - and won 2!

Home life has been more variable to be honest.

My youngest starting school. My eldest struggling with leaving her infant school and moving to a junior school where she doesn’t know anyone.

Lots of tears and anxiety. Lots of new routines for us all to adapt to and remember.

Oh and let’s not forget the broken arm and sheep bite incident 😂

Q4 is hopefully going to be more settled, although I doubt it will be much less of a whirlwind! My goal is to dial down everything in December and for the first time in the last few years, enjoy the build up to Xmas and not be burnt out!

How was your Q3?

Here’s what you can expect 👇🦁 Masterminding: Forget boring hot seats. Our bi-weekly calls are where the real magic happe...
26/09/2024

Here’s what you can expect 👇

🦁 Masterminding: Forget boring hot seats. Our bi-weekly calls are where the real magic happens. We’ll dive deep into your challenges, celebrate wins that matter, and tap into the collective genius of badass women who get it.

🦁 Funnel feedback: No more second-guessing your marketing. Get my eyes (and my team’s expertise) on your ads, emails, and sales pages. We’ll turn your funnels from meh to money-making machines.

🦁 Expert training: Quarterly deep dives into what matters NOW. Think less ‘random guru of the month’ and more ‘holy s**t, this is exactly what I needed’. We’re talking strategic, actionable insights you can implement immediately.

🦁 Community: A bulls**t-free zone where ambitious women lift each other up. Share wins, vent frustrations, and find your next collaboration partner. It’s like the best group chat ever, but for your business.

🦁 Quarterly luxury retreat: Every quarter we’ll escape the everyday hustle for 2-day strategy intensives. we’ll escape for 2-day intensive planning sessions. Think big ideas, deeper connections, and seriously good food.

Ready to join a powerhouse group of women?

Comment or DM the word MASTERMIND - we kick things off in October! 🙌

Who would have thought that a moment of audacious confidence in April would lead to... Being shortlisted for Digital Wom...
20/09/2024

Who would have thought that a moment of audacious confidence in April would lead to...

Being shortlisted for Digital Women Entrepreneur of the Year, Freelancer of the Year AND Digital Woman of the Year.

That was pretty mind blowing.

And THEN to go along to the awards in London on my own and really lean into my identity as a business owner and a bloody good digital marketers... That was a big deal.

But to WIN Freelancer of the Year AND be named as one of the TOP 5 Digital Women of the Year was, well pretty overwhelming actually!

It’s not really the winning (although obviously I now only answer to ‘award winning Sophie Griffiths’... even to my kids) it’s that Sophie of a year ago couldn’t even imagine this was possible ❤️

(and yes, this outfit is such a vibe isn’t it, I felt amazing 🤩)

I see so much advice about scaling by adding MORE...Busy with 1:1? Add a group programme.Want more revenue? Create a 6 w...
12/09/2024

I see so much advice about scaling by adding MORE...

Busy with 1:1? Add a group programme.

Want more revenue? Create a 6 week course.

Busy with high ticket? Create a suite of low ticket offers.

All perfectly great scaling strategies.

But there’s something most people miss 👀

When creating these ‘scalable’ offers, you need to remember:

👉 they are audience hungry. You need an automated, effective audience growth strategy

👉 more clients = more admin. Systems + team need to be part of the plan if you want the business to run without your endless presence.

👉 the offer structure matters. How much time do you want to be working, how much time will each offer need? Sounds simple but when you’re pushing for sales, whacking a 1:1 call into a group offer feels like an easy win that your diary won’t thank you for.

I’ve spent the last 18 months scaling my own business in a way that releases me from the day to day running whilst structuring my offers so I have 5 figure months secure, months in advance.

And next week, I’m going to be hosting a community to share the 3 core strategies I used AND how you can too 💪

Comment or DM me the word INEVITABLE to grab your spot!

As your business grows, everything seems to get more complex, right? 🤯 You’re juggling multiple clients across various o...
28/08/2024

As your business grows, everything seems to get more complex, right?

🤯 You’re juggling multiple clients across various offers, with endless admin tasks to get contracts signed, invoices sent, and calendars aligned.

💡 You have a new team member to train, plans to improve your website, and you cooked up a new offer in the shower that you’d love to bring to life—if you ever get a spare hour.

📈 You have a never-ending list of marketing improvements (like actually being consistent, refining your messaging, and starting that podcast).

🫣 The ‘on-the-business’ CEO time you dream of often gets re-prioritised for more pressing client commitments or covering for a team member.

And the problem is… everything kind of ‘needs work,’ and there are simply never enough hours in the day to improve it all.

If you’re ready to change this story and design your business to run itself so you can grow strategically without it meaning more hours of work, make sure you book a ticket to the LionHearted CEO Mastermind Day!

For all the info and to grab one of the last few tickets, comment or DM the word Mastermind 🦁

How can you get the best results from ads?👉 Really focus on understanding how your clients like to buy - build your ads ...
27/08/2024

How can you get the best results from ads?

👉 Really focus on understanding how your clients like to buy - build your ads ecosystem from there.

👉 Be prepared to test, get creative & most importantly, learn from the results.

👉 Use ads as a long term growth tool, not a golden bullet because you’re panicking that no-one has signed up to your masterclass 😉

Want more ways to get great results from your ads? The podcast is PACKED full of strategies and actions you can implement straight away!

Comment PODCAST to get the link sent to you or search LionHearted CEO on Spotify & Apple podcasts.

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