YourFilm

17/12/2025

🍺 0% - but maximum brand exposure…

“Although the product is alcohol-free, the branding is almost identical to the alcoholic range, meaning the entire brand benefits from year-round TV exposure without needing to jump through the regulatory hoops.”

In his latest Bdaily column, Kevin Owens 🎬, co-founder and creative director at North East video production company YourFilm, tells us how zero per cent alcohol isn’t just about healthier choices but one of the smartest brand-building strategies right now.

Kevin argues these drinks act as a “legal doorway” to full brand visibility, allowing marketers to stay visible, memorable and creative all year round.

As Kevin says, it’s “halo branding through the back door”, with alcohol-free ads building memory and reach without the usual restrictions.

⬇️ Read his column here:

Zero per cent - but maximum brand exposure “Although the product is alcohol-free, the branding is almost identical to the alcoholic range, meaning the entire brand benefits from year-round TV exposure without needing to jump through the regulatory hoops.” In his latest Bdaily column, Kevin Owens...

09/08/2025

'Your First Shot' Film Competition
FREE TO ENTER
Win funding to create your short film!

To celebrate 20 years, YourFilm is launching "Your First Shot," a competition offering an aspiring filmmaker the chance to produce their own short film. This initiative honours founders Matthew Newman and Kevin Owens' original filmmaking dreams, providing the winner with comprehensive support from YourFilm. It's a unique opportunity for a young talent to kickstart their cinematic journey.

Competition Criteria:
We're looking for exciting and practically achievable ideas from aspiring filmmakers!

Project Type: Live-action films, either fiction or non-fiction.
Duration: Films should have a maximum running time of 15 minutes.
Content: Submissions must be non-political.
Location: Applicants must reside within the region spanning from the Scottish Borders down to Manchester.
Age: Entrants must be between 18 and 25 years old.
Experience: This opportunity is for amateur filmmakers who have not previously received funding or commissions for a production (self-funded or self-shot work is acceptable).

Click here to enter:

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09/08/2025

🎬 When we started out, we dreamed of someone giving us a shot...
You have the chance to have your short film idea a reality!

Submit your short film pitch via the Prolific North Marketing Awards portal and you could win full production support.

From crew and kit (courtesy of No Drama) to exec producer guidance from our founders, plus funding for locations, music, props, and more.

If you're aged 18–25 and based in the North of England, this is your chance.
The winner will receive up to £15,000 of production support – including crew, kit, locations, music, and exec producer guidance.
Let us help you get your first shot on screen.

Submit your pitch today and let your creativity fly. 🎥✨

(🙏 Please share!)

https://www.prolificnorth.co.uk/news/yourfilm-looks-back-and-helps-young-creatives-look-forward/

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As YourFilm celebrates its 20th anniversary, co-founder Matthew McGough reflects on two decades of creative evolution, hard-earned lessons, and an enduring

22/07/2025

We had the pleasure of working with Hedgehog Lab to create a client case study video for their client AJ Bell—showcasing the impact of their work in a dynamic and engaging way.

Check out what they had to say about working with us! 🎬



📺 Watch the project here: https://youtu.be/U2jS6yPmNtk?si=SBWjDYa0DhUkA5D3

17/07/2025

🎬 We’re excited to announce the launch of 'First Shot' – a one-off competition we're running alongside Prolific North, giving one young filmmaker the chance to turn their short film idea into reality.

The winner will receive up to £15,000 of production support – including crew, kit, locations, music, and exec producer guidance.

If you’re 18–25 and based in the North of England, this is your chance to take that script or idea you’ve been sitting on and make it happen.

Your story. Your vision. Your first shot.

👉 Applications open now – click the link to Prolific North below...

📽️ Do not miss it!

(Please share to your networks!)

As part of this year’s Prolific North Marketing Awards, we’re supporting YourFilm as they launch First Shot - a one-off competition to help one young