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Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm

Hoopla Marketing

We generate mass awareness, sales and leads for your business through the effective use of social me

We are a team of social media experts, ready to assist you in developing a detailed social media strategy that supports your marketing plans and objectives. We don’t offer an off the shelf package and instead work with clients to develop a completely tailored solution for your business. We don’t see social media as a separate entity from other marketing channels and instead look to integrate it wi

thin the marketing mix to ensure maximum results. Our experienced team are experts in digital media, content creation, amplification, engagement, PR and graphic design so we have the skills to reach your goals. Our social media strategy plans cover all aspects of:

- Content creation, development and management
- Owned, earned and paid social amplification
- Influencer marketing
- Channel management
- Listening and engagement
- Targeted Advertising
- Community and data growth strategies
- Upsell, cross-sell and loyalty building methods
- Relationship development
- Brand advocate promotion
- Remarketing
- Monthly reporting & analysis

25/08/2025

So… over the weekend at Creamfields I met and chatted with the “Ibiza Final Boss.”

The exact same energy you’ve seen all over TikTok? Bowl cut, gold chain, massive grin, just living his best life. Zero ego, no act and was a nice lad to chat with. It was surreal seeing someone who became a meme literally weeks ago now talk about how he is handling his new found fame.

For anyone who’s missed the hype, here’s the quick backstory:

• Jack, a 26-year-old from Newcastle, goes on holiday to Ibiza.
• Gets a £26 haircut that becomes instantly recognisable.
• Someone films him dancing at Ocean Beach.
• One TikTok later, and BOOM — 20+ million views, “Ibiza Final Boss” is born.

What happened next is social media at its absolute best:

• Brands moved FAST. Boohoo Man snapped him up for a deal.
• Currys turned his haircut into a Henry Hoover (genius 😂).
• Greggs made him into a gingerbread man.
• Booking.com slid into his DMs offering free trips.

And this is why I am interested in his story: it shows how powerful authenticity and speed are in marketing. Nobody could have scripted this. It wasn’t planned, it wasn’t polished — it was just a real moment that caught fire.

The lessons here for brand marketing are huge:
• Cultural currency > campaigns. The internet builds the legends faster than any agency ever could.
• Act fast or miss out. While most brands would still be stuck in meetings, the smart ones jumped straight in.
• The next viral icon could be anyone, anywhere. Right now, your destination’s biggest brand moment might just be someone dancing on a dancefloor — and you’ll have hours, not months, to capitalise.

Jack’s now signed to a top talent agency and could be pulling in £40k a day from appearances… all from being himself on holiday.

Honestly, it’s one of the best real-time case studies in social media marketing — and meeting him at Creamfields just hammered home how real the whole thing is.

The power of social media and user-generated content!

12/12/2024

AI isn’t here to replace us—it’s here to empower us. By automating repetitive tasks and analyzing data at lightning speed, AI frees up our time for creativity, strategy, and innovation.

It’s not about man vs. machine; it’s about using AI as a tool to amplify our potential …... if used correctly.

The future of work isn’t AI taking over—it’s us and AI working hand-in-hand.

Just a few examples of how it can help are:

💡 Efficiency Gains: Marketers waste over 5 hours weekly on data processes. AI tools analyze data, predict outcomes, and optimize campaigns in seconds.

💡 Google Ads Performance Boost:
AI-powered platforms can split-test thousands of ad variations in real-time. RedBalloon leveraged AI to test 6,500 Google ad variations daily, leading to a 1,100% return on ad spend by identifying the best-performing strategies faster than manual efforts.

💡 Ad Copy Optimization with AI:
AI tools like Phrasee generate and optimize ad copy, outperforming human-written text. For instance, when Phrasee collaborated with Wowcher for a Facebook ad campaign, they reduced cost-per-lead by 31% through AI-generated copy that resonated better with the target audience.

💡 Influencer Marketing with Predictive Analytics: AI tools like Humanz or CreatorIQ analyze influencer metrics, audience engagement, and campaign predictions. This ensures brands partner with influencers whose followers align with their goals, improving ROI and reducing wasted budget. For example, AI can predict which influencer partnerships will generate the most authentic engagement and conversions.

11/12/2024

Want better sales results? You need to focus on brand building as well as performance campaigns!

👍🏻 Brand builds trust while performance drives action

👍🏻 Strong branding lowers cost per click, cost per action and cost per conversion

👍🏻 Brand campaigns set performance campaigns up for success.

👍🏻 By combining brand and performance efforts, your campaigns hit harder, deliver better ROI, and drive real growth.

05/09/2024

In an increasingly digitally-driven world, hotel marketing is evolving at an extraordinary rate. With more travellers turning to platforms such as Instagram, TikTok and YouTube for holiday inspiration, influencers have quickly become a key marketing tool for hospitality businesses worldwide.

In our latest blog, we’ll look at some of the most compelling statistics behind this trend. These statistics demonstrate the impact of influencers, from boosting brand visibility to enhancing guest engagement and increasing bookings.

Whether you’re a hotel marketer, hospitality professional or simply curious to learn more, these insights will reveal how influencers are shaping consumer preferences and driving tangible results.

Click link in bio to read the full blog on “10 Hotel Marketing Statistics: The Power of Influencers!”

30/07/2024

Influencer marketing is a powerful strategy that can help you reach hundreds of thousands of potential new guests in just a few days.

From identifying the right influencers to examples of effective campaigns, this guide will provide you with the knowledge and tools to harness the incredible power of influencer marketing.

In this comprehensive guide, we’ll look into the essentials of hotel influencer marketing: https://www.hoopla-marketing.com/hotel-influencer-marketing/

19/02/2024

Recipe for Success: 7 Digital Marketing Tips for Restaurants

Are you a restaurant owner or marketeer looking to take your business to the next level? Digital marketing could be the key. In our latest blog, we’ll discuss seven ways you can enhance your online presence. From social media and influencer marketing to SEO and Google Advertising, let’s spice up your restaurant’s marketing game!

Click the link in the bio to read the full blog article!

30/01/2024

Great to work with the World Anti-Doping Agency (W.A.D.A) and some fantastic content creators on the “Natural is Enough” campaign! This important campaigns goal is to raise awareness of the threat of doping and steroid use in young adults aged 15 to 24 year olds.

For more information search:

🎥 Instagram:

franklin

21/06/2023

In today’s digital age, the power of influencers is undeniable. Brands are increasingly leveraging this power to create authentic connections with their target audience and drive sales. But what is influencer marketing, and how can you harness its potential for your business? Let’s dive in and explore the ins and outs of this powerful marketing strategy.

Short Summary

- Influencer marketing is a form of marketing that utilises endorsements from influencers to promote products and services.

- The key components include researching relevant influencers, measuring engagement, and creating platform-specific strategies.

- Authenticity and transparency are essential in order to build trust with consumers for successful campaigns.

Read the full blog article by clicking the link in our bio

07/06/2023

13 Influencer Marketing Statistics to Guide Your Next Strategy

If you’re embarking on a marketing campaign and unsure about direction, influencer marketing could well be the best option. This growing area is delivering some powerful results – with plenty of influencer marketing statistics to back it up.

Whether you’re unsure about your marketing strategy altogether or already considering influencers but need to figure out the specifics, these key influencer marketing stats can guide the way…

Link to the full blog in our bio so you can learn more

17/05/2023

From viral dances and lip-sync videos to trending challenges and makeup hacks, TikTok has reimagined the limits of user-generated content. Fast, fun and engaging, the wildly popular video app serves up bite-sized content to more than 1 billion monthly active users. With such tremendous usership, TikTok has astronomical potential for advertisers. Now, the social media giant has slashed ad prices and made the platform even more enticing to brands.

It’s all part of a bid to drive growth and siphon business away from rivals like Meta, Twitter and YouTube. With consumer spending down, inflation on the rise and marketing budgets being tightened, the move couldn’t have come at a better time.

The strategy is clearly working, with advertisers confirming low advertising costs, high engagement levels and excellent ROI have spurred TikTok advertising spends. Want to know more?

Read on as we take a deep dive into the advent of TikTok, what makes the platform such a powerful advertising tool, and why there’s never been a better time to ramp up your TikTok ad spend.

Link to the full blog in our bio so you can learn more

28/04/2023

Are you intimidated by Facebook advertising? With over 10 million active advertisers on Facebook, it’s a very competitive platform for any business.

When used correctly, Facebook advertising has the potential to reach nearly three billion active users – more than any other social network. However, it’s not easy to master the art of Facebook marketing for an eCommerce business.

We’ve got some handy tips and tricks for harnessing this powerful marketing tool.

Click the link in our bio our latest blog on “6 Facebook Advertising Tips for e-commerce websites”

Click the link in the bio

23/04/2023

Say Hello to Hoopla Marketing in Dubai

At Hoopla Marketing, we’re passionate about helping ambitious brands get more out of their advertising spend. That’s why we’re delighted to announce our expansion into the Middle East with offices in Dubai!

Read on to find out more about our exciting new venture and how it could transform your business…

Dubai’s new social media marketing experts

Social media has taken over the world – and the Middle East is certainly no exception. With a variety of sites and apps used on a daily basis, advertisers have a huge, active audience just waiting to be tapped into.

Unfortunately, that’s easier said than done without the right experience and expertise. Facebook alone has so many different types of ads to choose from and targeting criteria to play with. Before you know it, you’ve spent all your budget just getting to grips with Facebook Ads.

Not with us on your side. As social media marketing experts, Hoopla can assist with Facebook advertising along with a range of other platforms like Instagram, TikTok, Pinterest and Youtube.

How? It’s simple. We’ll help you skip past the trial-and-error phase when it comes to social media marketing. Expect highly targeted campaigns with impressive results and continuous optimisation. From choosing the right type of ads to creating polished content your audience will love, Hoopla will act as an extension of your team to drive traffic and turn clicks into customers.

Why wait? Let’s get started

Starting in the UK, Hoopla Marketing has worked with household names like Amazon and JCB, managing social media ad budgets over £1 million. We can’t wait to add ambitious UAE businesses to that list from our base at Platinum Tower, Jumeirah Heights.

But that’s not all. Our Dubai offices are also the perfect base to reach brands in Saudi Arabia, Qatar and beyond.

If this sounds like you, what are you waiting for? Contact our team of marketing experts in Dubai to arrange a discovery call, where we can discuss your brand, business goals and what you want from advertising on Facebook and other platforms.

Address

Floor 2, Landmark Space, 3 Hardman Square, Spinningfields
Greater Manchester
M33EB

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Website

http://www.hoopla-marketing.com/

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