24/11/2025
Absolutely heartbroken to hear about the passing of a Reggae forefather Jimmy Cliff.
A true foundation, a pillar of our music, and one of the first to carry reggae out into the world.
Jimmy wasn’t just a legend, he was a light.
From The Harder They Come to Many Rivers to Cross, he opened doors for all of us who came after. His courage, his spirit, his melody… they shaped the path we walk today.
Jimmy Cliff gave us Bob Marley Early in Bob’s career, Jimmy Cliff worked as a “tester” (A&R) for Leslie Kong’s Beverley’s Records. Cliff listened to new artists’ demos and selected what he thought was promising.
That’s exactly how Bob Marley got his first recording deal Bob auditioned, Cliff heard five of his songs, and he picked out three “Judge Not”, “One Cup of Coffee”, “Terror” to pitch to Kong
Those songs became some of Marley’s first official recordings
Every time I step on a stage, I’m reminded of the giants who laid the groundwork, and Jimmy was one of the greatest. A man of heart, humility, and unbelievable talent.
Rest easy, King.
Your voice lives forever and your legacy will keep inspiring generations of reggae lovers across the globe.
Big Love Ali ❤️💛💚