Equestrian Business is the UK’s only independent resource for the equestrian trade.
We exist for you, to help you promote your business to over 5,500 key decision makers within the equestrian marketplace. Equestrian Business is the UK’s independent resource for the equestrian trade. We are the leading independent publication for equestrian buyers and suppliers. With an established readership of retailers, distributors, wholesalers,veterinary practices and trade account holders an
d a wealth of expertise in marketing and design, we provide the perfect forum for you to reach your target audience. Now available to view online via a login system, our widespread readership extends worldwide. If you have something worth shouting about, we will do all we can to ensure you are heard across the equestrian industry, all at the most cost effective price.
31/10/2025
🎉 A remarkable milestone! 🎉
Few companies can boast two centuries in business — but Henry Bell & Co has done just that, celebrating its 200th anniversary in style with a special dinner at Belton Woods Hotel in Grantham. 🍾✨
Guests from across the animal and bird feeds sector joined Managing Director Thomas Lee and Finance Director Carol Foster for an evening of good food, live music 🎷 and a touch of magic 🎩 — marking a proud moment for the fourth-generation family business behind EquiGlo Horse Feeds.
👀 What does the world look like through a horse’s eyes?
On 21 November, leading equestrian professionals, academics, politicians – and even a zookeeper – will gather for World Horse Welfare’s annual conference, exploring how a deeper understanding of equine perception can shape the way we care for and work with horses. 🐴🌍
With insights from experts including Pippa Funnell MBE, Zara Tindall MBE, and Rt Hon Caroline Nokes MP, this thought-provoking event is set to inspire reflection across the equestrian world.
The box office for The National Equine Show 2026 is OPEN and we’re giving away £50,000 worth of FREE weekend tickets 🤩 When they’re gone, they’re gone – so be quick! Use code LAUNCHSOCIAL here: https://nationalequineshow.com/tickets and tag your friends so they don’t miss out!
🐴✨ We can’t wait to see you at the NEC Birmingham, 28 Feb – 1 Mar 2026, for a weekend packed with shopping, learning, and inspiration from the biggest names in the equestrian world.
T&C's apply
27/10/2025
🌲 New from Arbor Forest Products! 🌲
Arbor Forest Products has launched Wood & Slumber — a new premium equine bedding made from sustainably sourced, kiln-dried pine and spruce. Designed to offer exceptional absorbency, comfort and low dust, it’s a cleaner, greener choice for healthier stables. 🐴✨
With over £2 million invested in cutting-edge technology, the launch reinforces Arbor’s commitment to sustainability and innovation within the equestrian sector.
Equine Products UK has promoted long-standing team member Harry Drew to TRM Pet Sales Representative, as the company continues to grow its pet health division. 🐾
With almost five years at the Newcastle-based business, Harry will now support TRM Pet stockists across the UK — helping retailers offer the best in canine and feline nutrition. 💪🐶🐱
We are loving this! Keep up the good work Bedmax and R & R Country.
24/10/2025
👋 Meet Dengie’s newest team member!
Dengie has welcomed Claire Fletcher to its Area Sales Team, covering Wales and the West Midlands while Hannah Turner is on maternity leave. 🐴
With a background in Equine Management and experience across showjumping, eventing and showing, Claire combines real-world equestrian expertise with a strong sales background from the construction industry — making her a brilliant addition to the team. 💼✨
She’ll be out and about visiting retailers and wholesalers and meeting customers at upcoming shows, so be sure to say hello if you spot her!
🌿 Dengie joins forces with Animalweb! 🐴
Two leading names in equine science and nutrition have teamed up to bring horse owners trusted, evidence-based feeding advice and tackle common myths in the industry.
As Animalweb’s new official Nutrition Partner, Dengie will work alongside Dr David Marlin and his team to make equine nutrition clearer, more accessible, and grounded in real research.
🔍 Discover how this exciting collaboration aims to support better-informed feeding decisions and promote horse health through science-led resources.
🚨 Applications now open!
British Equestrian has reopened its Coaching Bursary Scheme, offering funding support for new and developing coaches across the equestrian industry 🐴✨
Whether you’re just starting your coaching journey or looking to build on your skills, this initiative could help you take the next step — with up to 50% funding available for selected coaching qualifications.
Hear from previous bursary recipient Jasmine, who said: “Without funding from the bursary, I wouldn’t have been able to complete the inclusive coaching course. It helped me become more open-minded, gain more skills and get a better understanding of how small adjustments in my coaching can make my sessions more inclusive.”
📅 Applications close at 11:59pm on Sunday 16 November 2025 — don’t miss out!
Internationally respected equine scientist Dr David Marlin has been appointed President of the Welfare Stewarding Group (WSG) — the fast-growing organisation supporting welfare standards at equestrian shows and events across the UK. 🐴
Founded by Amanda Stoddart-West, the WSG champions the mantra “Educate, Not Dictate,” working alongside The British Horse Society and a team of over 50 trained stewards to promote good horsemanship and uphold high standards of equine care.
Dr Marlin said:
“Education is at the heart of improving equine welfare, and I’m committed to helping riders and handlers through support and guidance, and when necessary, firm but fair action.”
Groundbreaking international research into PPID (Equine Cushing’s disease) — conducted in collaboration with SPILLERS — has been recognised with a prestigious veterinary accolade.
Lead author Nicolas Galinelli received The Peter Rossdale EVJ Open Award from HRH The Princess Royal at the BEVA Congress, honouring research that advances equine clinical understanding.
Discover how this study is shaping the future of PPID management and what it means for equine health 👇
Three standout exhibitors have been recognised at this year’s British Equine Veterinary Association (BEVA) Congress for their innovative and engaging stands 👏
🏆 Sustainability Award – Horse Weigh
🍭 Best Free Design Stand – Bova UK
🎉 Best Shell Scheme Stand – Stallion AI Services
From eco-friendly weighbridges to sweet shop vibes and even skydiving fundraisers, these winners brought energy, colour and originality to the exhibition hall.
Be the first to know and let us send you an email when Equestrian Business posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Since its inception in 2001, Equestrian Business has been renowned for its impartial and independent coverage of the British equestrian industry. Equestrian Business is the UK’s only independent voice for the equestrian trade available in print as well as across a number of digital platforms.
Equestrian Business has grown into a 24/7 voice for all the latest industry announcements, brand new products, as well as in-depth features tailored specifically for the trade.
“Since starting Equestrian Business in 2001, we have seen immense changes in the publishing landscape,” explains Managing Editor, Vanessa Britton. “At that time, we were still sending discs through the post and the Internet was still in its infancy for many users. Move forward to today and more people view content on their mobile devices, than do on their desktop computers or laptops. Equestrian Business has continued to move with the times and has evolved to incorporate all forms of online traffic.”
As the leading independent voice for equestrian buyers and suppliers, Equestrian Business exists for you; to help you promote your business to over 5,500 key decision makers within the equestrian marketplace. Regular features cover everything from equine nutrition and seasonal advice, to improving sales and growing your business. With excellent columnists including Ken Lyndon-Dykes (qualified Society of Master Saddlers’ saddle fitter and member of the society’s executive committee) and Mark Lumsdon-Taylor (Director of Finance and Resources at the Hadlow Group), every issue of Equestrian Business is diverse and offers content on the most recent and relevant information and issues facing the equestrian industry.
With an established readership of retailers, distributors, wholesalers, veterinary practices and trade account holders and a wealth of expertise in marketing and design, Equestrian Business provides the perfect forum for you to reach your target audience. Easy to view on social media as well as online via a login system, the publication’s widespread readership extends worldwide. “As a publication, we are impressively reactive, publishing content online within the blink of an eye, sending e-shots with exciting trade news and updates and promoting the latest products,” describes Vanessa.