Frugalpac

14/11/2025

Thanks to PA Consulting’s Jamie Stone for mentioning Frugalpac in a Packaging Europe podcast on paper bottles.
We can now shape flat recycled paperboard into different bottle shapes and sizes and can offer custom solutions to the market now.
We’ve some very interesting developments under way.
Watch this space!

12/11/2025

“Planet positive Calvados in a paper bottle, with one-fifth of the carbon footprint of glass, Avallen is made for eco-minded cocktail lovers.”

Buzzing to see our friends Avallen Spirits named one of the best bottles for a new generation of brandy drinkers in this The Three Drinkers’ article.
By pairing their craft spirit with our lightweight, sustainable paper-bottles, they’re showing exactly how innovation combined with heritage drives meaningful change and big impact.
To Avallen and all the winemakers rethinking bottles: thank you for proving sustainability doesn’t compromise quality - it amplifies it.

Brandy is incredibly versatile. Younger examples are fruit-forward and great for cocktails, while older expressions offer depth and complexity to rival whisky...

10/11/2025

As world leaders and changemakers begin convening today in Belém, Brazil for COP30, the spotlight will be on how industries turn pledges into progress.

At Frugalpac, we believe sustainable packaging is a vital lever in that transition.
Made from 94% recycled paperboard, our Frugal Bottle has a six times lower carbon footprint than glass, and real commercial viability.

With every partner, every brand, every bottle, we’re proving that sustainability and performance can go hand in hand - exactly the kind of systemic shift the world needs.

07/11/2025

As wine lovers around the world raise a glass to Merlot today, we’re toasting the winemakers embracing innovation - from Canada and France to Australia and beyond - and choosing the Frugal Bottle, the world’s first commercially available paper bottle for wine and spirits.

Made from 94% recycled paperboard with a food-grade liner, the Frugal Bottle offers the look and feel of a traditional wine bottle but with major advantages:
✅ Up to 84% lower carbon footprint than glass
✅ Five times lighter, reducing transport costs and emissions
✅ Easy to recycle in standard household streams
✅ Customisable designs for powerful on-shelf standout
✅ Proven performance - already used by over 60+ brands worldwide
✅ Shatterproof - eliminating breakages, loss and injury

For winemakers, it’s a practical, sustainable and eye-catching way to meet growing consumer demand for eco-friendly packaging, without compromising on quality or shelf appeal.

This International Merlot Day, let’s celebrate great wine and innovation that’s helping to protect the planet one paper bottle at a time.

05/11/2025

As Tesco trials 300,000 paper tubs for Cadbury Heroes across UK stores, we applaud this collaborative move toward cutting waste, improving recyclability, and driving circular packaging solutions consumers can trust.
At Frugalpac, this is exactly the kind of progress we’ve championed from the start. Our Frugal Bottle - made from 94% recycled paperboard and with a carbon footprint up to six times lower than glass - is used by 63 brands in 27 countries around the world, proof that high-performance, paper-based packaging is ready for mainstream adoption.
And as paper packaging becomes more visible on supermarket shelves, we’re proud to already be enabling the drinks industry to decarbonise at scale - providing technology that helps brands transition faster, with lower emissions and stronger consumer appeal. The message is clear: paper is no longer an experiment, it’s the future of packaging.

03/11/2025

“Our products are very traditional… but it’s essential to develop offers more in tune with today’s demands. I found the paper bottle appealing - for its innovation, ecological value, and potential to reach new markets. The paper bottle could be a real solution.” - Winemaker, Château de Saint-Esprit

In our new film, La Bouteille qui Cartonne shows how a Frugalpac paper bottle cuts wine’s glass-driven footprint with ~84% lower emissions - same 75cl ritual, lighter impact.

Château de Saint-Esprit: same wine, new bottle option
~85g vs ~500g glass → cheaper, cleaner transport
Unbreakable → avoids the 1–2% breakage losses
Bag-in-box liner → no flavour change
360° print → stronger on-pack storytelling
100% recyclable (yellow bin; some councils separate shell/pouch)
Fits ~80% of use cases; scaling could save CO₂ roughly equal to Bordeaux’s metro area

31/10/2025

Happy Halloween...

Just beware of the Carbon Killer!

29/10/2025

Congratulations to our friends at Grounds for Good whose low-alcohol Welsh aperitif, Aperoffi, has won Gold at The Great British Food Awards 2025 in the low/no alcohol category - packaged in our Frugal Bottle.

Blended with its signature upcycled coffee grounds (or ‘coff’ in Welsh), Aperoffi is a fantastic example of how innovation and sustainability can come together to create a truly unique product.
We’re delighted to see another pioneering brand using the Frugal Bottle to reduce carbon , eliminate glass waste, and showcase what’s possible with circular design.

Congratulations once again to the team at Grounds for Good on this richly-deserved recognition.

27/10/2025

Shanika is the creative mind helping turn big, sustainable ideas into real-life packaging.

From mock-ups and prototypes to full-on 3D renderings, she makes sure every design looks great, works beautifully and stays true to our mission of reducing waste.

Outside work, Shanika loves exploring and travel photography - capturing the magic of the world, one click at a time.

24/10/2025

Congratulations to our friends Enia Foods who have won another Sustainability Award - this time at the Riga Food Exhibition for their AEONS Exclusive Olive Oil Paper Bottle.

This achievement recognises their commitment to sustainable innovation - using our Frugal Bottle to bring premium olive oil to market in a paper-based, low-carbon alternative to glass.

A huge well done to Enia Foods and their representatives BMS – Baltijas Marketing Serviss on this important step towards a more sustainable food and packaging future!

22/10/2025

With the ever-changing landscape of climate and supply-chain challenges, it’s clear that collaboration isn’t optional - it’s essential.

So great to see so many inspiring brands at the Sustainability in Drinks event in London.

Our Commercial Manager Paula Kendall joined a really interesting panel on alternative packaging success stories with Marta Mendonca from the The Porto Protocol Foundation, Simon Mason from the The Wine Society and Muriel Chatel from Sustainable Wine Solutions.

Thank you to everyone who joined, connected, challenged and inspired. Together we’re shaping something meaningful.

And if you didn't get a chance to speak to Paula about our Frugal Bottles, email her at [email protected]

20/10/2025

Tomorrow we’re heading to Sustainability in Drinks, London - a full day dedicated to exploring how the drinks industry can drive real change for people and the planet.

Our Commercial Manager for Frugal Bottles Paula Kendall will be sharing how brands are already transforming their packaging with the Frugal Bottle - from olive oil and tequila, to wines and spirits - innovation is here, and it’s happening now.

Join us tomorrow, connect with Paula Kendall, and hear first-hand how sustainable packaging can help shape the drinks industry of the future.

👉 Full programme: sustainabilityindrinks.com/visit-programme