SoCopy

I help businesses across Northamptonshire to be consistent and grow on social media 🚀

22/09/2025

Your competitors are posting, and they are not better than you.

They are not more skilled, they are not more experienced...but they are more visible.

While you're too busy to post, or not sure what to say, they are showing up online...sharing their latest jobs, popping up on Google, and getting enquiries you could be getting. Not because they’re doing a better job… but because people can see them.

If your business is invisible online, you’re handing work to someone else.

Visibility builds trust. And trust gets customers.

Let’s fix that.

17/09/2025

Your next customer is already watching...before they call, message, or fill in a form, they are checking you out on social media.

That means your content needs to build trust, show your work, and give a feel for what it’s like to work with you.

Even if you’re not posting daily, showing up with simple, consistent updates...like before and afters, team intros, or customer reviews, really can make all the difference.

You don’t need to go viral...you just need to look open, active, and professional.

15/09/2025

You wouldn’t leave your van unbranded… so why ignore your socials?

Your social media is your online shopfront.

If it’s empty, outdated or inconsistent, it sends the wrong message....like you’re not taking on work, or worse, that you don’t care.

People will check your socials before they get in touch, and if your last post was in 2022, that’s a problem.

You don’t need to be on every day, but you do need to show up professionally and consistently.

That’s where I come in.

At SoCopy, I help local businesses get seen online with simple, effective social media that works.

09/09/2025

Hey, I’m Janine, and I make social media simple for local businesses.

If you’re a local business owner....whether you’re a builder, café owner, florist, funeral director, Pilates instructor, shopkeeper, plumber, or anything in between....and you....

Don’t know what to post.
Hate the idea of doing Reels.
Cringe at your own grid.
Or just never seem to have the time...

Then we need to talk.

I’ve run my own businesses, worked with local brands for years, and I know what it’s like to juggle everything and wonder if your Instagram is even doing anything.

At SoCopy, I help local businesses get seen, get booked, and grow online....without the faff, fluff, or pressure to pretend you're an influencer.

Whether it’s full social media management, content-only plans, or coaching support, you’ll get someone who shows up, gets it done, and knows what actually works.

Message me with the word SOCOPY if you want to chat.

23/06/2025

Do you dread someone finding you on social media?

You’ve got the signage, the van wrap, maybe even a Google ad…
But your last post was in April.

That sinking feeling when someone says, 'I’ll find you on Instagram' and you know what they’ll see....
Outdated posts. No clear info. Nothing that shows who you are now.

It’s like leaving your shop window dusty and dark.

The good news? Social media doesn’t have to take over your life.
You just need a simple, local-focused plan that keeps you visible, even when you are flat out.

If you know your socials aren’t doing you justice, I can help.

Send me a message and let’s get it sorted.

16/06/2025

If you only post when you remember to or when things go a bit quiet, then you are not alone.

Most local businesses don't need more content; what they actually need is the right content, posted consistently and with a local-first strategy.

You are not trying to go viral - what you need is to connect with people who may actually buy from you, and I can help you to do that - spending time consistently on your pages engaging with the right people is an absolute game-changer - if you know you're not giving your social media the energy it deserves, then send me a message to find out more about my services.

10/03/2025

Social media for local businesses is very different from online brands.

❌ Huge follower counts don’t matter if your customers are all based in your town.
❌ Posting viral trends won’t necessarily attract your people.
✅ What you need is visibility in your area - using Google Business, local hashtags, collaborations, and engagement that actually converts into business.

I help local businesses grow their social media in a way that makes sense - without the fluff. DM me 'LOCAL' if you need help making your socials work for you!

05/03/2025

Let's be honest - AI generated posts all sound the flipping same and lack personality,

I can spot them a mile away, and a LOT of social media managers are relying on them.

You’re not a generic business, so why would you want generic content? I create original, human-first content that reflects your brand’s voice, values, and knowledge.

When you work with me you get:-
⚡️ No lazy AI-generated copy.
⚡️ No overused, copy and paste templates.
⚡️ Just real and quality content that speaks to your audience.

If you’re tired of social media that feels robotic, let’s work together. DM me today!

17/01/2025

Are you feeling stuck for content ideas?

A great tip is to think about the questions your customers regularly ask and turn them into posts - this serves two purposes...it educates your audience and positions you as an expert.

It's a Win Win!

15/01/2025

Posting consistently is really important if you want to stay visible and build trust with your audience - that doesn't mean posting daily...just pick a number of weekly posts you can commit to and stick to it!

13/01/2025

Your Google Business profile isn’t ‘set and forget.'

Regular updates, new photos, and active engagement make all the difference in local searches.

But where do you start?

My FREE Google Business Guide walks you through every step. Comment FREE GUIDE below and I'll send you the link!

Make sure your business gets found!

11/01/2025

Have you ever wondered how Google Business can help your local business grow?

In my free guide, you’ll find out:-
✅ How to set up your profile step-by-step
✅ The best ways to optimise your listing for visibility
✅ How to encourage and respond to reviews
✅ How to use Google Insights to track results

It’s everything you need to improve your local visibility in a simple, easy-to-understand way.

Just comment FREE GUIDE below, and I'll send you the link!

Address

Kettering

Website

http://www.socopy.co.uk/

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