Understood Media

Understood Media A digital agency that provides strategy and creative for anyone from kickstarters to corporates. We build, create, market, strategize, track, analyse.

New media marketing:

Intelligence – We take time and focus on attention to detail when learning your audience. Nurturing relationships between PR contacts is key and we can maximize product and brand interest to help push your promotion that little bit further. Bespoke – No project is similar, just like no business is the same and in fact we tailor each proposal to work with your business post ou

r campaign where possible. Our consultancy service will bring new ideology and suggest improvements that you can bring to your business from our field of expertise! Full service – Don’t think that new projects will mean extra resource required in house. We expect to handle what we propose and if that means that you would like a dedicated personnel available around the clock to focus on your project this can be arranged. Timings, contacts, relationships and prizes / product can all be processed externally. Ecommerce – Looking to start selling online? Our experience can help you set up with speed and provide the ultimate solution to ensure sales are processed as quickly and as efficient as possible. Knowledge gained through working in retail and distribution previously has helped us to stand out from the crowd and provide bespoke solutions to new start ups and kickstarters. Lets work together and get your business online and bringing in a new revenue stream today! Bespoke audio production – audio to order – Our most popular bespoke audio design service sees clientele from all different commercial industries commission Martin and Rhoades to consult and then develop audio for new brand identities or product showcases. We aim to adapt with the widest versatility for all needs and requirements, our product portfolio has been designed to represent our versatility. Please note that all products and audio design is created specifically for the client or project in question and that audio word can not be resold to other parties or individuals. Soundtracks – Often we find clientele requiring royalty free or bespoke music designed to enhance their film production. Film productions can be as small as a YouTube blog or as big as a full feature length movie. Soundtracks usually require Martin & Rhoades to produce sound to moving image to accurately capture feeling, depth and description of the motion picture. Sample soundtrack production can be arranged to trial our service before embarking on what could well be a lengthy project. Consultation essentially required for larger projects. Instrumentals – Instrumentation becomes essential for TV and film especially when vocals are externally sourced. Instrumentation production is very popular within our day to day business, this however is not always studio based and could mean that we find ourselves out on location recording foley. Example instrumentals will be demoed to represent a target sound before production starts.

18/08/2026

[Top Tech Tip] In this edition of The Mindful Connections Podcast, we catch up with Senior Software Developer Nigel Horton to break down one of the most transformative tools in modern software development: AI by Anthropic.

🎧 Listen >> link in bio

Key Highlights

🔹 What is Claude AI?
An overview of Claude AI, its capabilities, and where it fits in the rapidly evolving AI landscape.

🔹 A Developer’s Perspective: Practical Applications
Automated testing
Code analysis
Effective prompting techniques
Real-world productivity gains

🔹 Industry Impact: Senior vs. Junior Engineers
The conversation explores how AI is reshaping software engineering roles:

✅ Senior Engineers can leverage AI as a force multiplier, accelerating delivery and enhancing decision-making.

⚠️ Junior Engineers may face challenges if they become overly reliant on AI-generated outputs without developing core engineering fundamentals.

🔹 Quality Control & Non-Developer Use Cases
Why human oversight remains critical, and how AI is creating value beyond traditional software development roles.

The key takeaway: AI is becoming an essential tool, but the greatest advantage comes from combining AI capabilities with strong domain expertise and critical thinking.

Dropping in for a chat in Gastown. Great record store on the same street.
07/07/2026

Dropping in for a chat in Gastown. Great record store on the same street.

Nothing like as hot today for The Morning show
03/07/2026

Nothing like as hot today for The Morning show

Tracking VO’s with  last week for their upcoming marketing campaign. It’s a strong look to get personal on your own adve...
07/05/2026

Tracking VO’s with last week for their upcoming marketing campaign. It’s a strong look to get personal on your own advertising. Authenticity is behind the core values of this project. Jake and Paige were enjoying blasting some bars on the mic and we were all pleased with the results. Look out for their forthcoming reels.

Full guest interview (32min) Mindful Connections Podcast - What it takes to run and build Modern UK data centres AI isn’...
22/04/2026

Full guest interview (32min) Mindful Connections Podcast - What it takes to run and build Modern UK data centres

AI isn’t just transforming how we work and live 🤖 it’s rapidly accelerating demand on data centres across the UK 🇬🇧⚡

Behind every intelligent system is a growing physical infrastructure 🏗️ that’s reshaping our digital 💻 and environmental 🌍 landscape. How that’s delivered is down to my next guest on the Mindful Connections Podcast 🎙️ Ian Mace, Head of DC Operations at Datum Datacentres.

In this episode, we explore what this expansion really means for the UK’s future 🔮. If you want to know the projected energy consumption of data centres over the next 25 years… listen in 👇
Subscribe >> https://www.youtube.com/watch?v=vuJ62PdX0Ac

(As it stands, data centres are already using 2.5% of the country’s energy ⚡📊)

🎧 🏢 💭 🇬🇧

9 likes. "Mindful Connections Podcast Ian Mace - 'What it takes to run and build Modern UK data centres'"

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Field Gate Drive
Kingsclere
RG205SQ

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