
17/06/2025
Social media isn’t just where we scroll for fun anymore…
it’s where we search 🔍📱
Someone mentions a certain product or a campervan model to me?
I’m not heading to Google first.
I’m straight on to TikTok and Instagram! 📱Because I want to see it, hear it and watch how people are actually using it. Not a glossy stock image or spec sheet from 2018 🤦🏻♀️
Real videos. Real people. Real opinions.
And that’s exactly why a business needs to show up consistently on socials.
Because if your ideal customer is searching for what you offer and you’re nowhere to be found, they’ll find someone who is 😫
Social media isn’t just for entertainment.
It’s a search engine. A trust builder. And a decision maker.
Especially in industries like vanlife, where people want to feel the lifestyle before they commit 🚐
So next time someone asks “Why bother posting on TikTok or Instagram?”
Just remember...that’s where people are already looking.