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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 4:30pm Thursday 9am - 4:30pm Friday 9am - 4:30pm

Cross Productions

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Cross Productions

Cross Productions is a human-led, tech-powered marketing agency creating content that captivates, engages, and drives results. Media Publishing Company

Using AI-driven insights and creativity, we help brands stand out and grow.

30/07/2025

🌟 This month’s headline challenge! 🌟

This month, we want YOU to come up with a creative headline.

Look at the image below, think of a catchy, funny, or creative headline and share your thoughts in the comments below. We can’t wait to see what witty and clever headlines you come up with.

Writing headlines is an art form and can attract or repel people from what you’ve written. Getting into a headline-writing mindframe will help when sending out press releases, posting on social media, and emailing out newsletters.

Let's get those creative juices flowing and see who can come up with the most entertaining headline. Remember, it's just for fun – no prizes, just bragging rights and a lot of laughs! 🤣

Can't wait to see your fantastic headlines! 🌟📰

28/07/2025

Consumers today aren’t just looking for great products; they want to buy from brands that care.

Businesses that invest in sustainability help the planet and build trust, attract conscious customers, and future-proof their success.

Sustainable marketing has proven to be a powerful growth driver.

Take Patagonia, whose commitment to ethical production and repair services has turned loyal customers into brand advocates.

Or how LUSH UK, known for its plastic-free packaging and ethical sourcing, is reinforcing its identity as a purpose-driven business.

Even supermarket chains like Tesco and Waitrose & Partners have leaned into sustainability, reducing food waste and promoting eco-friendly initiatives, leading to stronger customer engagement and brand loyalty.

Sustainable marketing isn’t just good for the planet, it’s smart business. Customers want transparency, responsibility, and impact, and the businesses that embrace this are standing out in competitive markets.

Are you making sustainability part of your brand strategy? Let’s make a difference together! 🌍

17/07/2025

One of the biggest mistakes in event planning is waiting too long to close pre-orders or ticket sales. While it’s tempting to maximise attendance, having a clear cut-off date is essential for ensuring a seamless experience.

🔹 Finalising Logistics – You need an accurate guest count to confirm seating, catering, and materials. Last-minute changes can create chaos.

🔹 Avoiding Overcrowding – Selling tickets up to the event day might compromise attendee experience, leading to overbooked spaces, long lines, and logistical issues.

🔹 Vendor Coordination – Caterers, suppliers, and venues need final numbers ahead of time to deliver high-quality service without last-minute stress.

🔹 Creating a Buffer for Adjustments – Unexpected challenges happen. Stopping ticket sales early allows time for fine-tuning schedules, troubleshooting logistics, and ensuring everything runs smoothly.

For a stress-free event, set your cut-off date strategically, finalise details well in advance, and ensure every attendee gets the best experience possible. How do you manage your event timelines?

15/07/2025

Marketing can exist without design, but design is what makes marketing impactful. It’s the difference between a message that gets noticed and one that gets lost in the noise.

Strong design enhances communication, making complex ideas clear, engaging, and memorable. It builds brand identity, helping businesses stay recognisable and consistent across platforms. And it drives action, guiding potential customers through a seamless experience that encourages them to engage, click, or buy.

Some UK businesses have mastered the art of combining design and marketing to create powerful campaigns:

🔹 Tesco’s Clubcard Prices – The supermarket chain uses bold, simple visuals to highlight exclusive discounts for Clubcard members, making their pricing strategy clear and compelling.

🔹 Lush’s Ethical Branding – This handmade cosmetics brand’s minimalist, eco-friendly packaging reinforces its commitment to sustainability, making its brand instantly recognisable and aligned with its values.

🔹 Oatly’s Playful Advertising – The drinks company’s handwritten-style typography and quirky messaging make its marketing fun, approachable, and memorable, helping it stand out in the crowded plant-based market.

Great marketing needs great design. Are you making the most of it?

11/07/2025

Thinking of Starting a Podcast? Here’s Your Must-Have Checklist!

Before hitting record, it’s essential to have the right setup to ensure a smooth and professional podcasting experience. Here’s what you need:

✅ Clear Concept & Format – What’s your podcast about? Define your niche, audience, and structure (solo, interviews, or panel discussions).

✅ Quality Microphone – Audio is everything! Invest in a good microphone to ensure crisp and clear sound quality.

✅ Recording & Editing Software – Choose user-friendly tools like Audacity, Adobe Audition, or GarageBand to record and refine your episodes.

✅ Quiet Recording Space – Background noise can ruin an episode. Set up in a soundproof or quiet area for the best results.

✅ Episode Outline or Script – Whether fully scripted or using bullet points, having a guide helps keep your conversation engaging and on track.

✅ Intro & Outro – A strong opening sets the tone, and an outro creates a lasting impression. Consider adding music or a branded sign-off.

✅ Hosting Platform – Decide where your podcast will live – Spotify, Apple Podcasts, or another platform – to reach your audience effectively.

Starting strong means setting yourself up for success! Have you checked all these off before hitting record?

09/07/2025

A huge thank you to Soar Valley Press !

We want to give a big shout-out to Soar Valley Press for their incredible support as one of our valued business partners. Their expertise in print and design made a huge impact on the Leicestershire Law Society Awards 2025, ensuring every detail looked flawless.

From high-quality event programmes to branded signage that set the perfect tone for the evening, Soar Valley Press delivered exceptional work, helping us bring the awards to life with style and professionalism.

Working with partners who truly understand the importance of precision and presentation makes all the difference, and we’re grateful for their dedication. If you’re looking for expert printing services, we can’t recommend them enough!

07/07/2025

When you’re part of a small marketing team in a larger organisation, juggling multiple campaigns, requests from different departments, and limited budget or capacity can be overwhelming.

You’re expected to be creative, data-driven, and agile… often all at once. Sometimes, you just need a bit of clarity and inspiration to steer your next campaign in the right direction.

One of the most valuable aspects in your marketing mix is advertising. But choosing the right type at the right time can make or break your campaign.

Advertising isn’t one-size-fits-all. Each format serves a different purpose, depending on your objectives, audience, and the stage of the customer journey you’re targeting.

To help you plan smarter, check out our guide on different forms of advertising and when to use them:

https://crossproductions.co.uk/different-forms-of-advertising-and-when-to-use-them/

02/07/2025

Brands today are no longer just selling products; they’re creating experiences. And few technologies make an impact quite like Virtual Reality (VR).

VR takes branding beyond traditional ads and marketing, offering fully immersive interactions that engage customers in unforgettable ways. Imagine:

🔹 Experiential Product Demos – Let customers explore, test, and interact with products in a virtual showroom before they buy.

🔹 Branded Storytelling – Transport audiences into your brand's world, letting them experience its mission, values, and unique narrative firsthand.

🔹 Virtual Events & Spaces – Host immersive brand experiences, from product launches to exclusive behind-the-scenes content, in a fully interactive digital environment.

🔹 Gamification & Engagement – Create VR challenges, simulations, and branded experiences that make your brand memorable and interactive.

The brands embracing VR-powered storytelling and immersive marketing are standing out in crowded markets and creating deeper connections with their audience.

Are you ready to take your brand into the virtual world?

30/06/2025

🔊 Marketing without the noise - Just results! 🔊

Not every brand thrives on flashy ads.

Take Tesco’s Clubcard - simple, effective, and built on customer loyalty. Or Ryanair - unconventional marketing, yet their low-cost strategy speaks louder than any campaign.

At Cross Productions, we focus on what truly drives growth - strategy that turns into action. It’s not just about looking good; it’s about being seen, heard, and delivering real results.

If you want marketing that moves the needle, let’s make it happen.
📞 0116 271 2573

26/06/2025

🚀 AI is great for marketing, but it’s about the humans behind it that really bring it to life. 🚀

We’ve all seen businesses pour money into automation and data-driven strategies, only to miss the mark. Why? Because marketing isn’t just about technology - it’s about connection.

At Cross Productions, we merge AI-powered insights with human creativity to craft marketing that not only makes sense on paper but actually resonates in practice.

It’s not just analytics - it’s storytelling. Not just automation - it’s authentic engagement. Because the brands that win aren’t the ones shouting the loudest - they’re the ones connecting the deepest.

Let’s make marketing that matters.

📞 0116 2712573

20/06/2025

The right venue can make or break your event, so choosing wisely is key! Before booking, consider:

✔️ Location & Accessibility – Is it easy for guests to reach?

✔️ Capacity & Layout – Can it comfortably fit your attendees?

✔️ Atmosphere & Branding – Does it align with the vibe and purpose of your event?

✔️ Facilities & Tech – Are amenities like AV equipment, Wi-Fi, and parking available?

Want a full breakdown of how to select the ideal venue? Dive into our guide for expert insights!

🔗https://crossproductions.co.uk/choosing-the-perfect-venue-a-handy-checklist-for-your-event/

16/06/2025

📸 Big shout-out to Pete Martin Photography!

Behind every incredible event, there are storytellers capturing the best moments, and Pete has mastered the art of turning those moments into lasting memories. From dynamic event shots to powerful video work, he’s been a key player in bringing our events to life.

It’s not just about clicking a camera - it’s about seeing the story, the atmosphere, and the energy in every frame. That’s exactly what Pete delivers time and time again.

A huge thank you for your creative expertise. We can’t wait for the next project!

Address

17 Mandervell Road, Oadby
Leicester
LE25LR

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 4:30pm
Thursday	9am - 4:30pm
Friday	9am - 4:30pm

Telephone

+441162712573

Website

https://linktr.ee/crossproductions

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