Ethos magazine

Ethos magazine Good stories | Good people | Good business. A magazine for and about ethical entrepreneurs, innova

Good stories | Good people | Good business

A magazine for and about ethical entrepreneurs, innovation and sustainability.

We’re having a lovely summer at Ethos, but can feel the cool breeze of autumn rolling in as August kicks on.We haven’t b...
08/08/2025

We’re having a lovely summer at Ethos, but can feel the cool breeze of autumn rolling in as August kicks on.

We haven’t been strangers to the beach this summer with some real scorchers helping us blow the cobwebs off our cozzies! But the beach is for life, not just for topping up our tans…

Which got us thinking about some of our favourite features from past issues, where responsible business owners and great communities are showing that coast is king, all year round:

🏖️ We met The 2 Minute Foundation in Ethos 14, who encouraged us all to clean up our coastline with the campaign: https://ethos-magazine.com/2minutefoundation/

🌊 Ethos 21 saw us explore the incredible properties of seaweed and how Haeckels – now Peoplecareplanetcare – harnessed it to grow and develop their skincare brand: https://ethos-magazine.com/vitamin-seaweed/

🪸 Also in Ethos 21, we caught up with Coral Gardeners, who are working hard to cultivate coral across the world to reinvigorate our reefs: https://ethos-magazine.com/octopuss-garden/

How have you enjoyed the beach this summer and kept it clean? Let us know below! You can read these stories and more on our site or subscribe to Ethos here/through the Linktree in our bio: https://ethos-magazine.com/shop/

Who really owns a business? The boss? The shareholders? What if the answer was the employees themselves? 🤷‍♀️In our late...
06/08/2025

Who really owns a business? The boss? The shareholders? What if the answer was the employees themselves? 🤷‍♀️

In our latest issue, Lucy Moss finds out more about the quiet revolution taking place, as companies ditch traditional ownership models in favour of Employee Ownership Trusts (EOTs) 🤝

Lunya – a restaurant, bar and deli in our home town of Liverpool – recently adopted the EOT model as Peter Kinsella, who has co-owned Lunya with his wife Elaine since it opened in 2010, sought an alternative to a private sale as they both approach retirement. In October 2024, Lunya became fully employee-owned.⁠

Read more about this radically beneficial business model on our website, or in your own copy of Ethos 22:

https://ethos-magazine.com/how-to-become-employee-owned/

https://ethos-magazine.com/product/ethos-22/

We’re going to keep quiet for this one, and let these beautiful pages from inside many of our Ethos magazines speak for ...
04/08/2025

We’re going to keep quiet for this one, and let these beautiful pages from inside many of our Ethos magazines speak for themselves… 😍

We don’t just tell stories of good business doing great things that may usually go under the radar. We also tell those stories beautifully, digging deep to find out exactly why these good ideas work, the positive impact they could have on people’s lives and the way we do business.

Each issue is packed full of deep dives, interviews, long-reads and more… making Ethos the perfect slow read to unwind and learn about the businesses - and the people behind them - working hard to make the world a better place.

Grab yourself a copy of any Ethos issue you desire (many are on sale for as little as £3!) here: https://ethos-magazine.com/shop/

Ethosfolk 🤝 book lovers 🤝 anybody sat in an armchair beside a roaring fire on a rainy night:✨THE LOVE OF A GOOD READ ✨An...
01/08/2025

Ethosfolk 🤝 book lovers 🤝 anybody sat in an armchair beside a roaring fire on a rainy night:

✨THE LOVE OF A GOOD READ ✨

And next month, Liverpool is going to be INUNDATED with good reads, great company and all things bookish as the first ever Liverpool Book Festival takes place! 📚

The festival will feature over 40 authors, book signings, live music, street food, artisan stalls, guest speakers and a host of special guests. Make sure you bookmark this event, bibliophiles. It’ll be a page-turner of a day! 📖

📅 September 7th, from 12pm
📍 Invisible Wind Factory

You can also see what our team is currently reading through our (affiliate) Bookshop link - take a look at our picks from Ethos 22 here: https://uk.bookshop.org/lists/read-around-our-current-issue-22/

Happy Love Parks Week, park lovers!💚🌳⁠⁠Beginning last weekend and lasting until August 4, this national celebration, a K...
30/07/2025

Happy Love Parks Week, park lovers!💚🌳⁠

Beginning last weekend and lasting until August 4, this national celebration, a Keep Britain Tidy campaign, is an opportunity to park yourself in your local park, enjoy your nearby greenspace and encourage your community to do the same.⁠

“We love parks because they help build healthier, stronger and more sustainable communities,” says Keep Britain Tidy. What might you do this week to boost park pride? 🤔⁠

It reminds us of 'The London National Park Rangers' by Andrew Beattie in Ethos 13. We spoke with London National Park City campaign founder Daniel Raven-Ellison on their grassroots movement to make greener, healthier, and wilder.⁠

"The London National Park City is a place you can explore, a movement you can join and a vision you can share," Daniel told us. "It's a celebration of⁠ everything that's been done over decades and more to make our city's great outdoors enjoyable."⁠

These ten days are a perfect opportunity to enjoy the sun, connect with nature, and help take care of your local park area – they’re a wellbeing wonderland! ⁠

🌿🌞🤸‍♀🦋⁠

So find a friend, grab a copy of Ethos or subscribe, and go walk barefoot in the grass!⁠ https://ethos-magazine.com/product/ethos-magazine-issue-13/

This week, especially – love your park 🥰⁠

Ethos eights is the place where we gather, curate and list eight stories, projects, businesses, inventions, words, ideas...
25/07/2025

Ethos eights is the place where we gather, curate and list eight stories, projects, businesses, inventions, words, ideas, people, innovations and places that have inspired us, moved or motivated us to share them 🤯

And now, we’ve gone one step further. Here are eight of our favourite Ethos eights, served to you on a pl-eight:

Oslo Pioneers 💪
Editor Fiona Shaw shares eight of Norway’s brightest and wisest pioneers from Oslo’s Innovation Week: https://ethos-magazine.com/ethos-eights-oslo-pioneers/

Words from Nature 🍃
Writer Emily Wilcox shares eight mesmerisingly beautiful words that are derived from nature: https://ethos-magazine.com/ethos-eights-words-from-nature/

Scientific Innovations 🔬
Scientific breakthroughs are happening worldwide. Here are eight we particularly admire… https://ethos-magazine.com/ethos-eights-scientific-innovations/

Ways to Embrace Nature in the City 🌳
From green thumbs to green spaces, Zahra Ali finds nature in a cosmopolitan setting: https://ethos-magazine.com/18-ethos-eights/

Surreal City Sights 🌆
Take a whistle-stop tour around the world to explore some of the most surreal experiences yet: https://ethos-magazine.com/19-ethos-eights/

Biomimicry ✈
The plane’s blueprint was designed based on the flighty nature of birds – here are eight other inventions inspired by nature: https://ethos-magazine.com/ethos-eights-biomimicry/

Smart Cities 🌍
Smart cities are reimagining urban development – here are some of our favourites from around the world: https://ethos-magazine.com/ethos-eights-smart-cities/

Purposeful Books 📚
Whatever your purpose – there’s a book for that. We’ve curated eight purpose-driven reads… https://ethos-magazine.com/ethos-eights-purposeful-books/

Subscribe to Ethos today! https://ethos-magazine.com/shop/

Happy International Self Care day, Ethosfolk! Something you should do everyday, anyway, but today you have no excuse NOT...
24/07/2025

Happy International Self Care day, Ethosfolk! Something you should do everyday, anyway, but today you have no excuse NOT to tend to your desires – the day demands it 🫡

If you’re looking for some self-care inspired activities, here are a few handpicked Ethos features that are perfect fit for the day:

🐥 Invest in your air: Nicola Capper meets Birdie, the Danish-designed, Swiss-sensor air quality monitor is made to help you breathe better: https://ethos-magazine.com/birdie-breathe-easy/

💭 Take time to reflect: as Andrew Beattie says in How to: reflect – “It’s an investment in yourself: time alone to think, to properly digest and process the days, weeks, months and years.” https://ethos-magazine.com/how-to-reflect/

🌿 Flirt with nature: Lisa Goldapple introduces us to Agency for Nature’s EcoKamasutra, encouraging all things leaf-caressing, puddle-sploshing, cloud voyeurism in Issue 20.

🪀 Get playful: Editor Fiona Shaw shares the very building blocks that built Lego into the brand that works hard, so we can play harder: https://ethos-magazine.com/power-play/

OR there’s the act of self care that keeps on self-caring... treating yourself to a copy of Ethos magazine! The ultimate show of self-love.

Grab yours here: https://ethos-magazine.com/shop/

And remember: care for yourself, always 🥰

It’s said that a person can have between 6,000 and 60,000 thoughts – A DAY! 🤯So let’s give you one less thing to think a...
23/07/2025

It’s said that a person can have between 6,000 and 60,000 thoughts – A DAY! 🤯

So let’s give you one less thing to think about…

When you subscribe to Ethos, you’ll receive our spring and autumn issues straight to your door without even having to think about it.

Whether you pick our one or two-year subscription, you don’t have to worry about keeping track of the mags release date, or remembering to order your copy – leave all that to us 💁‍♀️

Subscribe to Ethos magazine and free up your mind, to later fill with all these awe-inspiring stories posted straight into your palms: https://ethos-magazine.com/product/ethos-22/

Less is more!

It’s International Moon Day! Marking the anniversary of the first moon landing back in 1969, an extraordinary display of...
20/07/2025

It’s International Moon Day! Marking the anniversary of the first moon landing back in 1969, an extraordinary display of what humanity can do when we set our mind to the stars 🌝

We’re mesmerised by innovation – from the moon to micro-businesses, we’ve encountered projects and people, brands and big ideas that are truly out of this world 🤯🌍

✨ And we stuff many of these stellar stories into the pages of our magazine ✨

Ethos 22, is full of them 👉 AI fact-checking software, 3D printed trees, conscious couture, reusable food solutions, adaptive fashion – and so so much more.

It’s one small mag for humans, one giant showcase of humankind 😏

So, on this Moon Day, take a moment to appreciate the wonder within every person you see – including yourself. Then grab a copy of Ethos 22 to see moonshots made real.

https://ethos-magazine.com/shop/

🌒🌓🌕🌗🌖🌑

We are so lucky to have a community that spans the entire globe. Our mags are full of stories from near and far, high an...
18/07/2025

We are so lucky to have a community that spans the entire globe. Our mags are full of stories from near and far, high and low, hot and cold.

In Ethos 22, we meet people from:

📍 Stavanger, Norway
📍 Wigtown, Scotland
📍 Montreal, Canada
📍 Kisama, Nagaland, India,
📍 Äkäslompolo, Finland
📍 Siavonga, Zambia
📍 Copenhagen, Denmark
📍 Brooklyn, USA
📍 Basel, Switzerland
📍 And many MANY more…

Each place is fascinating and unique, yet our interviewees all have something beautiful in common: their passion for the planet as a whole. For nature, for the future, for sustainable change.

No matter where they are or what they do, they have something positive to share – and the lessons and insights they’ve learnt along the way 📖

Grab yourself a copy of Ethos 22 to find the globe at your fingertips 🙌🙌

https://ethos-magazine.com/shop/

In Ethos 22, designer Holly Carter talks to Canadian photographer and artist François Brunelle about his people-themed p...
16/07/2025

In Ethos 22, designer Holly Carter talks to Canadian photographer and artist François Brunelle about his people-themed project “I’m not a look-alike!” which he began in 2000, and continues to this day…👬👭

Get yourself a copy of Ethos 22 for only £12, to read this feature in full.

https://ethos-magazine.com/product/ethos-22/

📸 - .doubles⁠ (Instagram)

Slide 1 - Pedro López Soto/Albert Pueyo Kaotico, Barcelona, Spain 2015⁠

Slide 3 - ⁠Expo: Seoul, South Korea 2020

Today is National Simplicity Day – so we’ll keep this one simple.Simplicity is clarity, efficiency, peace. Three things ...
12/07/2025

Today is National Simplicity Day – so we’ll keep this one simple.

Simplicity is clarity, efficiency, peace. Three things that Ethos subscribes to, and prides itself on providing 🤝

And we find, most times, that the simplest things and ideas come from slowing it down, thinking, and taking more time for yourself and others.

Ethos is for those who want to think, not scroll. We tell stories of progress, inspiring people and optimism - good people who are changing the way we look at business through the simple idea of just doing it better.

And you can read all about those good people and better businesses by subscribing to Ethos magazine. It’s as simple as that: https://ethos-magazine.com/shop/

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