05/11/2024
InterContinental Dubai Festival City is set to participate in World Travel Market (WTM) London 2024, the leading global travel and tourism event. The property will highlight its unified offering, ‘Events by InterContinental Dubai Festival City,’ solidifying the destination’s role as a premier hub for Meetings, Incentives, Conferences, and Exhibitions (MICE) in the Middle East and Africa (MEA) region.
Taking place at ExCeL London from November 5-7, WTM London brings together key stakeholders from the global travel industry, offering InterContinental Dubai Festival City the opportunity to present its world-class MICE facilities to top industry professionals. The property boasts a total of 15,000 square meters of versatile event space. This includes the 7,200 square meters pillarless Festival Arena, an ideal venue for conventions, exhibitions, and concerts for up to 9,000 people. The newly enhanced 5,000 square meters ‘The Event Centre’ features a waterfront location, with ballrooms, meeting rooms, and a promenade that offers stunning views of historic Dubai Creek in the foreground, with the renowned city skyline and Burj Khalifa rising beyond.
“We are thrilled to be part of WTM London, which allows us to connect with the global travel community and showcase our exceptional event spaces,” said Thomas Schmelter, Area General Manager of IHG Hotels at Dubai Festival City. “WTM is the perfect platform to demonstrate how we are supporting Dubai’s growing MICE sector and the city’s ambitions to be a global leader in events.”
‘Events by InterContinental Dubai Festival City’ features cutting-edge technology, including the largest built-in LED screen and a high-lumen 16.5k projector, ensuring exceptional presentation quality for all types of events. Designed by renowned architect David T’Kint, the Event Centre blends modern sophistication with functionality, catering to diverse event needs, from international conferences to intimate gatherings.
In line with IHG’s Journey to Tomorrow sustainability initiative, ‘Events by InterContinental Dubai Festival City’ embraces eco-friendly practices, including an on-site water bottling plant, advanced food waste management, and prioritizing locally sourced products. The venue has earned the Dubai Sustainable Tourism Stamp for its efforts in reducing environmental impact, further positioning itself as a leader in sustainable event management.
With Dubai’s MICE market projected to grow significantly in the coming years, InterContinental Dubai Festival City’s continued investment in cutting-edge technology and sustainable solutions is well aligned with Dubai’s vision for growth and development in the travel and events sectors.
Pranav Vohra, Cluster Commercial Director of IHG Hotels at Dubai Festival City, added, “WTM London is an exciting opportunity for us to present our commitment to sustainability, innovative technology, and versatility in the MICE sector, while contributing to Dubai’s status as a global hub for world-class events.”
