Alight Media

12/08/2025

OOH advertising is driving results for the automotive sector.

In today’s crowded car market, out-of-home (OOH) advertising is proving to be a powerful way to stand out:
• 2x increase in dealership visits after seeing an OOH ad
• 66% increase in repeat visits
• 36% of consumers visit a dealership within one week of exposure
• Significant uplift in online actions, including app downloads, social shares, and purchases

With our nationwide network of roadside digital billboards, bus shelter advertising, we reach 14 million commuters every week - including 9 million people planning to buy a car within two years.

Read more about it here:

Discover how OOH can boost online engagement and reach influential people

28/07/2025

Still buzzing from the Lionesses' epic win last night! 🏆

Loving how brands like Sky and Tesco have brought creativity to our digital billboards and 6-sheets to mark the moment!

'sStayingHome

17/07/2025

This week marks the launch of Brought to Light 2: Thanks Barbara Castle, the latest in our commissioned series with the brilliant public artist Martin Firrell.

We’re proud to celebrate Barbara Castle’s legacy as a bold reformer who fought for equal pay, child benefit and anti-discrimination laws. The work invites us all to reflect on how far we’ve come and the progress still to be made.

Read more:

Brought to Light 2: Thanks Barbara Castle is the latest instalment of Alight Media’s commissioned art series with renowned public artist Martin Firrell.

09/07/2025

June campaign highlights ✨

Greggs promoting their new lunch option deals, supported by location-based advertising near Greggs stores.

Tesco highlighting in-store health services, reinforcing Tesco’s commitment to accessible, community-based care.

Polaroid launching the Polaroid Flip with the "The Camera for an Analog Life" campaign. This creative challenges screen fatigue and AI overload, celebrating a return to analogue experiences and authentic moments.

Make-A-Wish America our charity partner, raising awareness and encouraging support for granting wishes to critically ill children.

Kinetic Posterscope

07/07/2025

You'll never walk alone Diogo Jota.

Liverpool FC

20/06/2025

With festival season in full swing and Glastonbury gates opening Wednesday, now’s the perfect time to use outdoor advertising to reach festival goers and ticket buyers. 🎪🎶

Here's why:

Festival audiences are highly engaged, mobile, and socially connected, the perfect recipe to reach them with impactful OOH advertising

06/06/2025

May campaign highlights ✨

As partners of Wrexham AFC,Marks and Spencer launched bespoke creative across our Wrexham screens to raise awareness of their partnership in the local area and time it with the club’s promotion.

Waterside Holiday Park, Devon targeted both locals and tourists via our Weymouth D6s using multiple creatives to spotlight everything Waterside has to offer.

University of Gloucestershire full-motion creatives ran across our MiXR screens in Gloucester & Cheltenham venues, encouraging course sign-ups and reaching future students in the area.

Hybrid Agency WPP Mindshare

29/05/2025

Passionate sports fans love to gather in pubs and bars during major sporting events.

Many of our MiXR screens are placed at the heart of these venues, giving advertisers a prime opportunity to be front and centre.

Get in touch to find out how MiXR can help your brand make an impact: https://alightmedia.com/contact

28/05/2025

Summer brings longer days, increased footfall, and more time spent outdoors - creating the ideal environment for impactful OOH campaigns.

Our latest blog explores how brands can maximise visibility and engagement by advertising during the summer months.

🔗 Read more:

From high foot traffic, a surge in tourism and people in an upbeat mood thanks to sunny weather, summer creates the perfect environment for OOH…

27/05/2025

Craft Union pubs are the latest venues to join our growing network of digital screens across the leisure and hospitality sector.

Known for being at the heart of their community, these pubs have a loyal customer base with over 57% of visitors classed as regulars.

This latest expansion allows us to have more screens in more local communities, giving brands the chance to reach people in relaxed social environments.

Speak to us today to learn more about activating your next campaign in Craft Union pubs: https://alightmedia.com/contact

22/05/2025

We’re excited to announce that MiXR inventory is now available for programmatic campaigns via our SSP partner, Place Exchange.

We've said it before and we'll say it again, if you want to put your brand at the heart of the conversation - our screens in pubs and bars across the UK is the way to do it.

Advertisers can now seamlessly activate on-demand campaigns in selected venues with maximum flexibility and efficiency!

We've got a wide range of networks available for easy activation, including:

📍 MiXR Family Friendly
🌙 MiXR Late Night Venues
🎓 MiXR Students
🏆 MiXR Sports
And more.

For more details or to get started, email us at [email protected]!