
01/08/2025
It's generally accepted that spokespeople should avoid saying "no comment" in response to questions - and it's a point we always advise during our media training courses.
The next question from delegates is always "what should I say instead?" While the answer depends on the specific question and the context of the interview, there are some alternatives phrases which it is worth having up your sleeve if you know you're going into a potentially contentious interview. Here are 16 of them to get you started.
https://roughhousemedia.co.uk/alternatives-to-no-comment/