On The Sly Audio Production

24/04/2025

Ready, set… globe!
Five fearless teams take on the ultimate travel test, racing 14,000km across Asia with just over £1,000 per person, no phones, no internet, and no safety net. Only one team will reach the finish line first and claim the £20,000 prize.

We became a team once again with BBC Creative to put you right in the thick of it with an immersive audio trailer to launch the series. Surrounding the listener in the sounds of the series, letting them feel what it’s like to be on the road in the centre of the action.
https://www.onthesly.com/projects/race-around-the-world-3d-binaural-trailer/

02/04/2025

Last week we had a smashing time (literally) at the Transform Awards Europe 2025 where we picked up silver for Best Sonic Brand Activation for our work with our friends at Silent Disco King .

A fun night and congrats to all the other winners.


Transform magazine

31/03/2025

What a night for Newcastle! ⚫️⚪️

We were thrilled to be on the team for Sela and SKY MAGIC

26/03/2025

The sun is shining and our team are en route to the Europe tonight in London where we’re nominated in the Best Sonic Brand Activation category for our work with Silent Disco King

Good luck to everyone nominated!

07/03/2025

This weekend, India take on New Zealand in the ICC Champions Trophy final.

On the eve of the highly anticipated India vs Pakistan match, for DP World’s Champions’ Celebration at the Ritz-Carlton, Dubai, we were tasked with designing a musical soundtrack for a spectacular drone show from skymagic, followed by a powerful fireworks finale by Flash Art.
We created the musical score to harness the excitement and drama of the event, enhancing the stunning animations with light and shade, tempo shifts, electronic and strings, with an emotional build ensuring the music carried the drama, energy, and celebration of the occasion.

Wishing both teams the best of luck this weekend!
DP World , George P Johnson Dubai, SKY MAGIC

12/02/2025

Huge congratulations to the Hard Quiz team on another AACTA! We’re really pleased to have played our part in the show with the music themes and in-play sound design. Now in their 10th series

Brand new 5 times AACTA award winning Hard Quiz tonight!

15/01/2025

For radio stations around the world, we design audio branding services that maximise music flow and imprint a radio station’s name right into the hits - here’s a wicked example on air in Silicon Valley.

14/01/2025

The second show we were music directors on this New Year’s Eve took to the skies 4 hours before London in the UAE.
We created the soundtrack for Ras Al Khaimah’s record-breaking New Year’s Eve celebration 🎆 ✨

Working with Fireworks by Grucci and SKY MAGIC, we created an electronic and orchestral musical score to orchestrate an absolutely huge show of pyrotechnics and laser drones.

“Our Story in the Sky,” played out across three acts as we designed a musical score to tell the story and glue the pyro and drone animations together emotionally.

It was an incredible way to ring in the new year, and we’re proud to have been a part of it.

Take a deeper dive into the challenge and our approach here: https://lnkd.in/eRhBr_Tn

📸 SKY MAGIC
Pyro: Fireworks by Grucci
Drones: SKY MAGIC
Client: Ras Al Khaimah Tourism Development Authority

09/01/2025

Hello 2025! On New Year’s Eve, London once again dazzled the world with Europe’s largest annual fireworks display, broadcast live on BBC One and YouTube.

Collaborating with Identity and an incredible team of creatives to create the show, we designed a soundtrack that reflected on 2024 and carried a message of hope into the new year. Every track told the story while creating the emotional springboard for the messaging and spectacular pyro, lighting and projections.

Working with the world-class agency, client and creative partners was once again a true highlight and after some severe storm warnings on the day, the show was executed spectacularly to create one of the most memorable London New Year’s Eve shows to date in which we’re proud to have played a key creative role.

Here’s to a hopeful and inspiring 2025!

A deeper look at how we approached the project here: https://www.onthesly.com/new-years-eve-london-2025/

Agency: Identity
Broadcast: BBC One
Musical directors: On The Sly Audio Production & Kojo Samuel
Creative director for Identity: Dan Colborne
Project director for Identity: Jamie Beeson
Technical Show Production: Nik Jennings
Senior event Producer: Shelley Styles
Pyrotechnics: Titanium Fireworks Ltd
Lighting: Tim Routledge Lighting Design
Lighting Programmer / Associate: Morgan Evans
Lighting Rigging: Lights Control Rigging - LCR
Hologauze: Pixel Artworks
Networks / Comms: DeltaLive & Pylon One Ltd
Client: Mayor of London's / Greater London Authority
Images: Kois Miah

01/01/2025

Happy New Year one and all from London

London's spectacular fireworks display on the River Thames as Big Ben strikes midnight and crowds gather to welcome in the new year.New Year's Eve Fireworks ...

18/12/2024

It’s been another action-packed year with our amazing clients and partners, and we’re not quite done yet… but in the meantime, let’s see if we can cram the best of 2024 into 24 seconds….3, 2, 1…go!

17/12/2024

It’s truly the festive season as Coca-Cola launched the iconic Xmas Truck Tours and switched on the Christmas lights, bringing joy and excitement worldwide with some amazing drone light show experiences.

The campaign featured five major global events, including the first ever drone show in the arctic circle, in Rovaniemi, Finland.

We worked with Dentsu Creative to craft a magical musical soundtrack featuring classic Coca-Cola tracks, custom Christmas music and sound design, to tell a spectacular story in the sky.

Working with our friends at Dronisos - Drone Light Shows and Flyby Guys for Coca-Cola.

Cheers to spreading holiday spirit and creating unforgettable moments!



Credits:
dentsu
Dentsu Creative
Dronisos - Drone Light Shows
Flyby Guys