GoPhrazy

GoPhrazy Dubbing and subtitling in 150+ languages with a culture- first approach on media localization

🎬 Trends come and go, but this graphic by Bo McCready captures how film genres have shifted over the last century.⠀Bo Mc...
20/08/2025

🎬 Trends come and go, but this graphic by Bo McCready captures how film genres have shifted over the last century.
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Bo McCready has shared how his work often spreads online without proper credit. Let’s change that by spotlighting the creator.
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Which one do you think will shape the next era of cinema?
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20/08/2025

Sports copywriting is more than words it’s capturing the thrill for every fan 💥

Reviving a beloved show is always a gamble. The nostalgia brings attention, but it also raises the bar. 🎬⠀When a continu...
18/08/2025

Reviving a beloved show is always a gamble. The nostalgia brings attention, but it also raises the bar. 🎬
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When a continuation feels disconnected from what made the original iconic, audiences notice right away.
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For storytellers and producers this is a reminder that brand recognition alone cannot carry a series. Viewers want depth, authentic character growth and themes that resonate with today’s world.
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💡 The projects that succeed are the ones that honor the legacy but also evolve with fresh ideas. That balance is what transforms a revival from a repeat into a reinvention.
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👉 In your opinion, what weighs more in a revival, staying true to the original or boldly reinventing it?
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15/08/2025

🎬 Early Hollywood was power and profit. Studios had the contracts, stars brought the magic, but pay told another story.
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Nearly a century later, the conversation about fair compensation and talent rights is still making headlines.
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How much has the industry really changed?
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AirPods as real time translators 🎧⠀Apple’s iOS 26 beta hints at a live translation feature for AirPods Pro 2 and the upc...
14/08/2025

AirPods as real time translators 🎧
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Apple’s iOS 26 beta hints at a live translation feature for AirPods Pro 2 and the upcoming AirPods 4. A simple gesture could trigger the Translate app, enabling seamless conversations in multiple languages.
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💬 For the language and localization industry this could mean new opportunities in accessibility, real time interpreting, and multilingual collaboration. It may also set new benchmarks for wearable translation tools.
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If Apple launches this in September it could be a game changer for how we communicate globally.
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➡️ Do you see this as an industry disruptor or just a nice to have?
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11/08/2025

From sci fi droids to honey loving bears, his voice shaped generations. 🎙✨
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Roger Carel’s incredible range made every character unforgettable.
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08/08/2025

Some scenes become iconic by pure accident 🎬🐱
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That unforgettable opening in The Godfather? A total surprise and cinema history was made.
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That’s the magic of being in the right place at the right time.
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What other movie moments do you think were improvised?👇
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📢 OpenAI just entered study mode and the implications for our industry are massive⠀With the rollout of its memory featur...
06/08/2025

📢 OpenAI just entered study mode and the implications for our industry are massive
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With the rollout of its memory feature, ChatGPT can now retain user preferences and instructions across conversations. That means faster, more contextualized outputs... but also deeper ethical questions around data, IP, and brand voice integrity.
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For those of us in localization, translation, and content strategy, this raises a key question:
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➡️ How do we futureproof our services when AI starts to “remember” our workflows?
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We're not just training AI anymore. It's now training itself based on how we interact with it.
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What are your thoughts?
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🧠 Is this a leap forward for productivity?
🛑 Or a new layer of risk we need to manage carefully?
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When controversy fuels conversation, what does that mean for localization? 💬⠀A recent global ad campaign stirred debate ...
01/08/2025

When controversy fuels conversation, what does that mean for localization? 💬
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A recent global ad campaign stirred debate for its bold creative choices. While some criticized its ex*****on, others praised its inclusivity, and sales are climbing.
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It’s a reminder that cultural perception isn’t one size fits all.
What resonates in one market may provoke in another.
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👉 For those of us working in localization and content adaptation, it’s not just about translating words. It’s about anticipating reactions, aligning values, and guiding impact.
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🎙️ 𝗗𝘂𝗯𝗯𝗲𝗱 𝘃𝗼𝗶𝗰𝗲𝘀 𝗯𝗿𝗶𝗻𝗴 𝗴𝗹𝗼𝗯𝗮𝗹 𝘀𝘁𝗼𝗿𝗶𝗲𝘀 𝘁𝗼 𝗹𝗶𝗳𝗲, 𝘆𝗲𝘁 𝗺𝗼𝘀𝘁 𝘃𝗼𝗶𝗰𝗲 𝗮𝗰𝘁𝗼𝗿𝘀 𝗿𝗲𝗺𝗮𝗶𝗻 𝘂𝗻𝘀𝗲𝗲𝗻 𝗮𝗻𝗱 𝘂𝗻𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘇𝗲𝗱.⠀According to IMDb c...
31/07/2025

🎙️ 𝗗𝘂𝗯𝗯𝗲𝗱 𝘃𝗼𝗶𝗰𝗲𝘀 𝗯𝗿𝗶𝗻𝗴 𝗴𝗹𝗼𝗯𝗮𝗹 𝘀𝘁𝗼𝗿𝗶𝗲𝘀 𝘁𝗼 𝗹𝗶𝗳𝗲, 𝘆𝗲𝘁 𝗺𝗼𝘀𝘁 𝘃𝗼𝗶𝗰𝗲 𝗮𝗰𝘁𝗼𝗿𝘀 𝗿𝗲𝗺𝗮𝗶𝗻 𝘂𝗻𝘀𝗲𝗲𝗻 𝗮𝗻𝗱 𝘂𝗻𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘇𝗲𝗱.
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According to IMDb crediting guidelines, dubbed performances in foreign language versions are generally not listed in the cast. That means entire performances are missing from public view despite their critical role in global storytelling.
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It’s time the industry gives proper credit to the voices behind the magic.
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29/07/2025

🎬 Luca wasn’t just a movie, it was a masterpiece made from living rooms, closets, and pure determination.
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While the world shut down, the Pixar team pushed forward with heart, hustle, and homemade studios. Silenzio Bruno! That’s real movie magic 🌟
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Credits: TheThings
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➡️ Denmark proposed a law targeting deepfakes, challenging how we use synthetic content in media and localization.⠀For i...
24/07/2025

➡️ Denmark proposed a law targeting deepfakes, challenging how we use synthetic content in media and localization.
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For industries working with voice, likeness, and digital reproduction, this raises a key question
Where is the ethical line between innovation and misuse?
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As AI generated dubbing, voice cloning, and synthetic actors grow more common, content creators, voice artists, and localization experts will need to collaborate on both standards and safeguards.
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This isn’t just about compliance, it’s about trust, authenticity, and respect for human creativity in a digital age.
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🔍 What are your thoughts? Should more countries follow Denmark’s lead?
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