La G Studio

La G Studio La G Studio is a London based design and consultancy agency. We create human centric BRANDING, with heart. La G Studio is a Think Tank for All that You Feel.

We create global brands using intelligent creativity and uncommon sensitivity to inform brands in today’s new economy. La G Studio is a design agency based out of London and working with clients globally. We create brands using intelligent creativity and uncommon sensitivity to inform today’s new economy. We work and partner directly with forward thinking professionals and clients to build compani

es, strengthen brands, engage audiences, and create emotions. After all, we do tell the most beautiful stories.

25/12/2025

May this festive season bring you time to pause, reflect, and celebrate the moments that matter most.

We wish you a joyful Christmas filled with inspiration, warmth, and meaningful moments.

Warmest wishes,
La G Studio

24/12/2025

At La G Studio, awareness is a discipline. Every cue is carefully observed, every vibration thoughtfully felt, so each sensation is guided to the surface with intelligence and restraint.

10/12/2025

At La G, we specialize in connecting the pieces that matter.

Content, production, licensing, strategy, packaging—each one a building block and supported part of the matrix.

Our work is about building the matrix and finding its structure, the creativity in solutions, and the magic that happens when every element clicks into place.

This is the matrix at work. ✨

12/11/2025

We are entering a new era — one defined not by competition, but by collaboration.
Not by speed alone, but by intelligent progress.
At La G Studio, we are focusing more than ever on La G Labs — our innovation arm dedicated to questioning convention.

La G Labs is where design, culture, and enterprise converge.

We partner with founders, VCs, bold thinkers, and visionary businesses who see beyond profit — those who recognize that true growth lives at the intersection of purpose and innovation.
Our labs cultivate the space where ideas grow and evolve into movements — where strategy, talent, and human capacity collide.

We invest alongside founders in intelligence — across enterprise, social impact, technology, lifestyle, and the environment.

We believe in the power of thought leaders, inventors, and think tanks to shape the future through meaningful networks and purposeful investment.

Because the next evolution of enterprise isn’t just smart —
it’s human.
It’s purpose-driven.
It’s conscious.
La G Labs. Stay tuned.

05/11/2025

In a world of infinite data, the rarest thing is discernment.
PE and VC leaders are beginning to sense that scaling meaningfully means seeing differently.

When artificial intelligence mirrors human intelligence — what reflections stand out?

Private equity and venture capital leaders, once obsessed purely with metrics of growth and scale, are realizing that the next phase of value creation requires a shift in perception. True scaling isn’t just about adding more — more capital, more headcount, more users — but about perceiving patterns and contexts differently. It’s about seeing beyond spreadsheets and into systems: culture, behavior, intelligence, and purpose. To “see differently” is to invest differently — to identify hidden potential where others see saturation.

Perhaps the insight lies not in the machine, but in the mirror.



05/11/2025

The smartest firms aren’t just chasing AI, acceleration, and machine learning — they’re slowing down to listen.

As capital meets consciousness, the next edge won’t come from algorithms, but awareness.

When artificial intelligence becomes intelligence, what do we see from the human standpoint?

Maybe the next frontier of innovation is empathy, not automation.
Because unique standpoints will always sit along the spectrum of innovation — but how does real big tech deepen that?

We live in an age where information is abundant — every click, post, and transaction produces more data than any human or organization can possibly absorb. The challenge is no longer access, but interpretation. Discernment — the ability to distinguish the meaningful from the meaningless, the signal from the noise — has become the most valuable currency of leadership. Data is cheap; understanding is priceless.

How do we evolve from building systems that think — to building ones that understand?

05/11/2025

PE and VC firms are looking beyond scale — seeking to deepen their portfolios, broaden their audiences, and grow more organically.

Amid all the tools and tech, perspective becomes the true differentiator.
When artificial intelligence turns back toward intelligence, what can we learn — not from data, but from each other? What are we looking at, what connects shifting points of view, and what can we learn?

As AI systems increasingly emulate human reasoning, language, and creativity, we find ourselves looking into a technological mirror. What we see reflected back are not just our capabilities, but our biases, values, and blind spots. The question isn’t only about how smart the machines are — it’s about what their reflections reveal about us: our decision frameworks, our ethical thresholds, our definitions of truth and meaning.

What subtle differences appear when you open your ears, eyes, and lenses?


Craft, Collaboration, and the Final RevealTranslating design into physical experience is where it all comes alive.Workin...
22/10/2025

Craft, Collaboration, and the Final Reveal

Translating design into physical experience is where it all comes alive.

Working with talented collaborators like , we fabricated and installed the custom signage system — designed in-house by — to anchor the reimagined façade.

The result: a fully integrated brand and spatial identity for Joes on Higgins — blending architecture, texture, typography, and story into one enduring expression of place.

We couldn’t be prouder to help carry a family legacy into its next generation — beautifully, intentionally, and with Chicago soul.

22/10/2025

Designing a Multigenerational Brand System

For a brand with deep community roots, our approach began with respect for its layers of history and family legacy

We redefined the brand architecture, creating a unified system that extended across every touchpoint — custom typography inspired by mid-century Chicago signage, textural palettes echoing the neighborhood’s industrial heritage, and spatial layouts echoing the neighborhood’s industrial heritage, every decision was grounded in place and memory.

From the murals and menus to the web presence, merchandise, and built environment, every element was considered part of a cohesive whole — each detail connecting story, material, and identity.

The Call from ChicagoAt La G Studio, we don’t usually take on hospitality projects — but when the call came in from Chic...
22/10/2025

The Call from Chicago

At La G Studio, we don’t usually take on hospitality projects — but when the call came in from Chicago, we couldn’t resist.

When — a childhood friend of our founder, Gina Fontanini — reached out for professional guidance in reimagining his family’s three-generation restaurant on Higgins Ave, it immediately struck a chord.

After the family purchased a new building on the corner, it became the perfect moment to rethink everything — from brand architecture to the built environment — and design a space that honors their legacy while shaping what’s next.

The Call from ChicagoAt La G Studio, we don’t usually take on hospitality projects — but when the call came in from Chic...
22/10/2025

The Call from Chicago

At La G Studio, we don’t usually take on hospitality projects — but when the call came in from Chicago, we couldn’t resist.

When — a childhood friend of our founder, — reached out for professional guidance in reimagining his family’s three-generation restaurant on Higgins Ave, it immediately struck a chord.

After the family purchased a new building on the corner, it became the perfect moment to rethink everything — from brand architecture to the built environment — and design a space that honors their legacy while shaping what’s next.

Now at La G Studio, we don’t usually do this, (taking on hospitality projects) — but when the call came in from Chicago,...
22/10/2025

Now at La G Studio, we don’t usually do this, (taking on hospitality projects) — but when the call came in from Chicago, we couldn’t resist.

The call came in from — a childhood friend of our founder, — asking for professional guidance reimagining his family’s three-generation restaurant on Higgins Ave, it immediately struck a chord.

When the family purchased a new building on the corner, it marked the perfect moment to reimagine everything — from brand architecture to built environment — and craft a space that honors their legacy while shaping what’s next.

Address

74 Clerkenwell Road
London
EC1M5QA

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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