Middle Table

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Middle Table

An independent television production company, specialising in high-quality videos.

10/12/2025

The team took a break from laptops this week to get the office ready for Christmas. Nothing fancy, just everyone pitching in, making paper chains, chatting, laughing and trying to work out how to hang things without bringing the ceiling down.

The place is now officially festive and we’re ready for the end of year sprint (but if more work comes our way we’ll find a way to squeeze that in too).

03/03/2025

Mobile World Congress 2025 kicks off today - so what's the one thing tech brands need to get right? Storytelling!

Breakthrough innovation means nothing if your audience doesn't understand it.

Tech companies spend millions on R&D, product development, and launch strategies... too often, though, their messaging gets lost in complex explanations and forgettable content.

What's working in tech video right now?
🔹 Clear, concise explainers - if your video isn't simple, it won't land.
🔹 Content that knows is audience - get the right level of jargon to make sense of your tech.
🔹 Formats fit for purpose - knowing whether to put your tech, your customers, or simply you at the heart of your film.

At Middle Table, we help tech & innovation brands cut through complexity and tell stories that stick.

We'll be at MWC, capturing what's next in tech storytelling - heading there, too? Have a chat with Fred!

What's the biggest challenge in making tech stories engaging? Drop your thoughts below.

Address

London
EC2A4PS

Website

http://www.middletable.com/

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The Team

You might recognise us from such places as 5 News, ITV News, and Sky News.

We’re now an established production company, making quality films for some pretty big clients (and some littler ones too). We also offer top-quality media and presentation training.

Please have a browse of our stuff, and enquire about our services...