Agenda Comms

Agenda Comms Here to help you think big, be brave and stay real when communicating for social impact. We’ve been embracing change over recent months. Welcome to Agenda.

You may know us as Slack Communications; you may have worked with us over the last 10 years, heard us speak at events, or followed us on social. Our leadership team has grown. We’ve got new services, new skills, new knowledge – all of which we’re looking forward to sharing with you under our new name, Agenda. Our name and look are different, but you can expect the same energy, culture of cooperation, and commitment to your success that we’ve always offered. When you work with us, you get:

* Your very own team of comms professionals who have exactly the skills you require, built around your goals and budget.

* A programme of work tailored to your specific needs. We always work with you, rather than doing stuff to you, drawing on the latest insight, learnings from others, and our collective experiences to create significant and sustainable impact.

* A partner in comms whose values match your own, acting as a compass for all we say and do. You can read more about what we stand for. For more details on the range of services offered, please visit our website:
https://your-agenda.com

We encourage clients to plan for the worst rather than hope for the best when it comes to a crisis. Join Becky at our cr...
14/09/2026

We encourage clients to plan for the worst rather than hope for the best when it comes to a crisis. Join Becky at our crisis comms workshop online on Wednesday 23 September to get your plan in place. Find out more and register your interest here: https://f.mtr.cool/l2fxq0es14

This practical Crisis Communications Workshop is built for busy comms professionals in charities, unions and companies with a social purpose. You’ll walk away with:

✅ A clear understanding of what to do before a crisis hits
✅️ Practical tips you can tailor to your organisation
✅️ The essential dos and don’ts that protect trust, people and reputation
✅ Confidence to lead with calm, values-led communication when the pressure is on

Need a new CRM, but don’t know where to start? Agenda co-director Vic Barlow shares her four indispensable steps to gett...
14/09/2026

Need a new CRM, but don’t know where to start? Agenda co-director Vic Barlow shares her four indispensable steps to getting it right first time:

1. START STRATEGICALLY: What are your organisation's aims for recruitment, retention, fundraising, or expanding your influence? What functionality, digital activity and data would help you achieve these things? Set your compass by these principles and you’ll be on the right track.
2. GOOD HOUSEKEEPING: Interrogate all activities and processes already happening digitally (and on paper or in people's heads!). This includes mapping touch points with members, donors, volunteers, service users and stakeholders. This essential stage reveals what needs to be included, scrapped or improved on in the new system.
3. PEOPLE MATTER: Work across teams to identify everyone who would benefit from improved functionality, data collection and reporting. Interrogate how a new CRM could reduce workloads, support decision-making or improve engagement with these people.
4. BRIGHT FUTURE: Capture aspirations for better ways of working. Just because you’ve always done things one way, doesn’t mean it’s the best way moving forwards. Involve all relevant staff and stakeholders from the start to improve buy-in further down the track.

Want to talk to Agenda about how we help you on your CRM journey? Drop us a line.

Read more: https://f.mtr.cool/anr4necyqt

At Agenda, we view every project as unique. Whilst we have a tried-and-tested methodology that guides clients to success...
11/09/2026

At Agenda, we view every project as unique. Whilst we have a tried-and-tested methodology that guides clients to success, we also like to lead with curiosity.

Take our CRM services for example. We could roll out a preconceived, ‘here’s one I prepared earlier’ solution, but we know that rarely works, especially when it comes to new databases.

Having managed a variety of CRM projects with a range of unions, we believe a co-created approach to transformation works best, not a ‘one size fits all’ checklist.

Every project starts with a deep-dive discovery to understand how an organisation works and the real challenges and opportunities within.

For example, when was the last time subs categories were reviewed to simplify the offer? How could CRM functionality help boost recruitment and retention in new or precarious sectors, or support greater activism among less engaged membership groups?

These are just some of the questions we ask before we make our expert recommendations on which CRM solution would work best.

Even though we might suggest a review of how ‘things have always been done’, we always create a collaborative roadmap with clients to meet their timeframes, budgets and aspirations.

We never assume anything; we’re agile, we’re honest, and we always get the job done.

It's back to school and we're gearing up for a busy season with TUC and Labour party conferences, but first let's look b...
04/09/2026

It's back to school and we're gearing up for a busy season with TUC and Labour party conferences, but first let's look back at the great projects we've worked on over August. We secured national press coverage for a deeply concerning survey on racism from The Society and College of Radiographers, saw the Hallmark Foundation brand refresh in real life, and we’ve held workshops with British Airline Pilots’ Association - BALPA company council reps. Read more: https://bit.ly/4i2c4Q2

07/07/2026

Do these comments sound familiar?

“We want to be on the front page of the Guardian!”

“Why don’t journalists write nice stories about us?”

If so, you need to attend our online ‘PR Skills for Civil Society’ workshop on Wednesday 8 July.

You'll find out:

✅ What journalists are looking for

✅ How to craft compelling stories that align with their needs

✅ The secrets to successful pitching

Places are going fast - book now: https://your-agenda.com/latest/events/pr-skills-26

06/07/2026

Need help cutting through the noise?

Getting your message across is becoming increasingly tougher in today’s turbulent and cluttered media landscape.

This is why you need to attend our online ‘PR skills for civil society’ workshop on Wednesday 8 July.

You’ll learn how to:

✅ Find strong and engaging stories within your organisation

✅ Make your story stand out in a journalist’s busy inbox

✅ Build meaningful relationships with the media

Places are going fast so book now: https://your-agenda.com/latest/events/pr-skills-26

05/07/2026

Want to secure valuable media coverage?

Then you need to attend 'PR skills for civil society' - our new online workshop, taking place on Wednesday 8 July, from 10am-12pm BST.

Your host will be Becky Slack - and she'll be drawing on 30 years' experience at the sharp end of media and comms, where she's helped organisations get their voices heard.

Becky knows what journalists want - and how to deliver it. She’s even written a
book on the topic.

Come along and share her insights - head to the comments to book your place.

“We want to be on the front page of the Guardian!”“Why don’t journalists write nice stories about us?”These are just two...
03/07/2026

“We want to be on the front page of the Guardian!”

“Why don’t journalists write nice stories about us?”

These are just two comments and questions we’ve heard from civil society organisations. They may also sound familiar to you too. If they do, you’ll know how these expectations are wildly mismatched with the reality of securing coverage.

Helping organisations identify strong stories and understand how best to work with journalists forms a key part of our role as media advisors to civil society. We’ll be sharing some of our top tips and experiences within our new workshop, ‘PR skills for civil society’, on Wednesday 8 July.

This online session will delve into:

📰 what journalists are looking for

✍️ crafting compelling stories that align with their needs

📣 the secrets to pitching successfully.

Your trainer will be Becky Slack. She’ll be sharing insights from across 30 years of experience working as a journalist and media advisor to help you amplify your message, ensuring your organisation’s voice is heard and that your stories make an impact 💪

📌 PR skills for civil society (online)

📅 Wednesday 8 July 2026 (10am – 12pm)

💳 £67/€79

Places are limited and filling fast – head to the comments for the booking link 👇

Have a story to share but not sure how to begin?In today’s crowded and fast-moving media environment, ensuring your voic...
02/07/2026

Have a story to share but not sure how to begin?

In today’s crowded and fast-moving media environment, ensuring your voice is heard can feel overwhelming.

The key to cutting through the noise is knowing how to pitch your story – and that starts with understanding what journalists want and how they work.

At Agenda, we help organisations do all this and more. And as former journalists ourselves, we understand the unique pressures the media is under. We’ll be sharing these experiences in our new workshop, 'PR skills for civil society', which is designed to help people like you strengthen your public relations and build better relationships with the media.

This online session will delve into:

📰 what journalists are looking for

✍️ crafting compelling stories that align with their needs

📣 the secrets to pitching successfully.

You'll gain practical strategies to amplify your message, ensuring your organisation’s voice is heard and your stories make an impact 💪

📌 PR skills for civil society (online)

📅 Wednesday 8 July 2026 (10am – 12pm)

💳 £67/€79

Places are limited and filling fast – head to the comments for the booking link 👇

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London

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