Jungle Creations

Jungle Creations Jungle Creations is a social publisher, home to The Wild by Jungle, its publisher-powered social agency.

Jungle Creations is an award-winning social publisher, home to The Wild by Jungle, its publisher-powered social agency. Jungle owns a portfolio of social-born media brands, including Twisted, Craft Factory, VT and Four Nine, that create and publish original content to over 140 million followers across all major social platforms. These audiences mean Jungle has access to thousands of data points an

d insights, which it harnesses and delivers directly to some of the biggest and most innovative brands through it's publisher-powered social agency, The Wild by Jungle. The Wild by Jungle offers unrivalled client-direct services and partnerships for global brands, creating award-winning work for clients including the likes of Kraft Heinz, PepsiCo, Superdrug and Major League Baseball. Jungle also provides a unique offering to creators and brands via Jungle Creators, Jungle's very own network of global talent which it supports on social monetisation, audience growth and content excellence.

When PROP culture becomes POP culture. 😍💍Introducing Fastest Finger First, our new  game show format filmed with Disney ...
13/10/2025

When PROP culture becomes POP culture. 😍💍

Introducing Fastest Finger First, our new game show format filmed with Disney and the incredible Tron: Ares cast last week.

When Disney asked us to come up with something bespoke for the shoot, we knew it was the perfect chance to pilot an original Jungle concept that had been in development. Each cast member received their own custom buzzer, setting the tone for a game that brought the Tron cast’s energy to life (“Texas Buyers Club” IYKYK). 😅

The iconic Greta Lee loved her buzzer so much she took it onto The Graham Norton Show making an unexpected cameo next to Taylor Swift’s new hardware upgrade. 💍💍💍

Our original content has now been viewed more than 2.2 million times (and counting), with both Jared Leto and Gillian Anderson sharing clips on their own channels! And, when two Hollywood icons share your format, you know it has connected. 🎬

The key is creating content people want to share. Fastest Finger First started on VT and ended up sparking culture across TV and social, proving that when you make work people genuinely enjoy, it finds its way into the world all on its own.

With the news that Meta is introducing an ad-free subscription tier across Facebook and Instagram, Performance Marketing...
06/10/2025

With the news that Meta is introducing an ad-free subscription tier across Facebook and Instagram, Performance Marketing World asked our Paid Social Lead, Fay Hully, what she thinks is on the horizon and how brands should respond.

Fay shared, “This will have a notable impact on the social landscape, especially for advertisers. Audience sizes will shrink, and while the ad-free tier might appeal to a subset of users, it raises bigger questions about data access and performance measurement.”

At Jungle, we’ve been preparing our clients for this kind of shift for some time, focusing on smaller but more intentional audiences and building long-term strategies that prioritise quality engagement over reach.

Change in social is inevitable. The smart move is staying ahead of it. 🏁

We’re thrilled to announce the birth of our brand new video podcast with Tommee Tippee. 👶Created to give parents the hon...
02/10/2025

We’re thrilled to announce the birth of our brand new video podcast with Tommee Tippee. 👶

Created to give parents the honest, unfiltered conversations that really matter.

A huge thank you to our wonderful client partners for the trust, collaboration and shared vision that made this possible, and to the incredible team at Jungle who brought it to life. 🍼

Brands wiping their feeds to “start fresh”?It’s a bold trend making waves across health and beauty right now.So, when Co...
29/09/2025

Brands wiping their feeds to “start fresh”?
It’s a bold trend making waves across health and beauty right now.

So, when Cosmetics Business asked Jade Raad, our chief growth officer, for her take, she didn’t sugar-coat it: it’s a high-stakes gamble on collective amnesia.

For brands, the question is simple:
✨ Is it a power play that signals reinvention?
⚡ Or a gamble that erases years of story, social proof and hard work?

The answer? It’s complicated. Luckily, Jade’s got the inside scoop. Get her full insight in the bio.

It was a privilege to be invited back to The HEINEKEN Company sales conference to showcase the work we’ve been creating ...
25/09/2025

It was a privilege to be invited back to The HEINEKEN Company sales conference to showcase the work we’ve been creating with the Inches team. 🍏

Our social and influencer team worked with our Twisted brand to activate creators and prove how social-first ideas can move from URL to IRL with real impact. But more on that coming soon 👀

A big shoutout to the Heineken team and everyone involved in bringing such a brilliant event and tasty menu together. We’re proud to keep building on this partnership and excited for what’s next. 💚

We’ve been made aware of individuals falsely claiming to represent Jungle Creations and attempting to solicit personal d...
01/09/2025

We’ve been made aware of individuals falsely claiming to represent Jungle Creations and attempting to solicit personal details by offering a “TikTok video liking” job.

To be clear: Jungle Creations has no connection to this activity. We will never ask people for personal information in this way, and we advise anyone contacted to avoid engaging and not to share any details.

We are taking steps to ensure the activity is stopped and grateful to those who have flagged it to us. If you are ever unsure whether a communication is genuinely from Jungle Creations, please contact us directly via our official website.

Melissa Chapman
CEO, Jungle Creations

We’re proud to share that our CGO, Jade Raad, has been invited to judge Management Today’s 2025 Transformation Awards. 🏆...
26/08/2025

We’re proud to share that our CGO, Jade Raad, has been invited to judge Management Today’s 2025 Transformation Awards. 🏆

This brand new programme has been created to recognise the organisations redefining the future. The businesses that refuse to stand still, embrace change and set new standards for success.

From technological innovation to sustainability, customer experience to cultural shifts, these awards spotlight the companies and leaders making transformation happen.

As a social agency born from publishing and built on bold thinking, Jungle Creations is proud to stand among industry leaders driving that change and honoured to recognise the work that’s shaping tomorrow.

Good luck to everyone putting their work forward. We can’t wait to see the transformations recognised. 💚

We’re thrilled to announce that DFS, the UK’s leading sofa retailer, has appointed Jungle Creations as its social and di...
20/08/2025

We’re thrilled to announce that DFS, the UK’s leading sofa retailer, has appointed Jungle Creations as its social and digital agency. 🛋️

Our partnership in 2024 delivered stellar results that proved the value of social-first content. Building on that success, the retailer has chosen Jungle to take its creative to the next level through social-first thinking and seamless digital ex*****on.

Together we’ll build multi-channel strategy, produce and edit social-first content, partner with creators and amplify through paid social, creating a digital presence that entertains, engages and drives results across the funnel.

James Brewer, Marketing Director at DFS, said:
“Bringing Jungle onto our roster of agencies has enabled us to focus on our digital marketing creative and strengthen our approach across multiple platforms. We’ve seen a significant step change in engagement as our content becomes more meaningful, relevant, and impactful. We’re excited to continue building on this momentum together.”

And we’re only just getting started.

Campaign covers the exclusive. 📰

Let the 2025 Jungle Treasure Hunt begin… and may the best team win. 🔍🌴
07/08/2025

Let the 2025 Jungle Treasure Hunt begin… and may the best team win. 🔍🌴

It’s always a privilege to be invited to help shape the future of our industry. 🥁 So we’re thrilled to share that two me...
07/08/2025

It’s always a privilege to be invited to help shape the future of our industry. 🥁

So we’re thrilled to share that two members of the Jungle team have been selected to judge at The Drum Awards Festival 2025, one of the most respected global celebrations of creative excellence in marketing and media.

Melissa Chapman, our CEO, joins the Social jury. With a background in publishing and a sharp eye for content that cuts through, Melissa brings a wealth of experience in building brands that thrive online.

Molly Tappin, our Creative Director, joins the Content jury. Molly leads with insight, originality and creative clarity - exactly the kind of thinking that sets work apart on the global stage.

We can’t wait to see the campaigns this year and to celebrate the incredible work being created across the industry. Wishing the very best of luck to everyone entering. 🏆

What does ‘publisher-powered’ really mean? This week, one of VT’s TikToks featuring Jamie Lee Curtis was picked up by Th...
06/08/2025

What does ‘publisher-powered’ really mean?

This week, one of VT’s TikToks featuring Jamie Lee Curtis was picked up by The Independent, E! News, Entertainment Weekly, The Mirror, and Just Jared. 🗞️

It didn’t just land on TikTok. It travelled.

Not because we got lucky, but because this is what happens when you treat social like a newsroom.

At Jungle, publisher power means more than having owned channels with huge reach. It’s about applying the same methodology we’ve used to build media brands to everything we make — whether it’s for VT or for a global client.

That includes:
→ Researching the cultural undercurrent and identifying the story worth telling
→ Planning content with searchability and discoverability in mind
→ Crafting every frame, caption and cut with intention
→ Optimising not just for platforms but for people

The result? Content that earns attention, not just impressions.
And a model that consistently delivers performance, not just presence.
This is publisher power in action.

And it’s how we run social and influencer campaigns for some of the world’s biggest brands. 💚

This is what publisher-powered social looks like. 🍝Through our iconic Twisted brand, Jungle Media partnered with DELLI, ...
30/07/2025

This is what publisher-powered social looks like. 🍝

Through our iconic Twisted brand, Jungle Media partnered with DELLI, the marketplace championing independent food brands, to launch the Twisted Pasta Box.

From jerk seasoning to Baklan ajvar, we brought together six recipes with ingredients from some seriously tasty food brands to rethink what pasta can be. The box ties into Twisted’s Alphabetti content series, with three of the creators stepping in front of the camera to show people how to cook along every week.😚👌

Strategy. Storytelling. Real-world results. From URL to IRL.

Jungle Media is home to our network of owned brands, distributing content to over 150M+ followers and generating 7BN+ annual views. We create and scale brand partnerships that connect with highly engaged audiences through creative content designed (and tested) for real business impact, reach, and results.

See more over on 🧡

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6 Batty Street
London
E11RH

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Jungle Creations is a media, marketing and commerce business for the social age, specialising in creating video content that is distributed to its online community of over 115 million followers. The company’s in house creative agency, The Wild, produces campaigns for clients including Baileys, Greenpeace, Sky and Virgin, and for two years running Jungle Creations has generated the most Facebook video views for brands of any other UK publisher and has collected some of the industry’s top accolades along the way including ‘Most Innovative Video Partner’ (Digiday 2018) and B2C Branded Content Team of the Year (The Drum Online Media Awards 2018).