30/12/2025
Introducing Top Floor Amplify
Simple. Transparent. Actually built to help new artists break through.
PR for emerging bands is brutally hard. Even with contacts, cutting through the noise can feel impossible. So instead of the old “blast a press release and hope” approach, we do things differently.
Top Floor Amplify uses a staged, momentum-driven strategy. We start by placing your release across our own ecosystem — playlists, socials, and trusted grassroots outlets — creating an immediate base layer of buzz and social proof.
From there, we build.
As coverage lands, we use that momentum to approach wider tier-two and tier-three media, steadily expanding reach and securing more meaningful features, reviews, and interviews.
And crucially — no more PR black boxes.
Every artist gets access to a dedicated campaign portal where you can:
• See your full PR schedule
• Track each wave as it goes out
• Know exactly who was pitched
• Read real feedback as it comes in
Total transparency, start to finish.
The result?
A campaign that grows naturally, feels credible, and gives new artists a genuine chance to be heard.
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