Social media management, mentoring & training: 1:1 & teams. AI Marketers. Upskilling the next gen of freelancers. . www.naturallysocial.co.uk/consultancy/
Naturally Social was founded by Natalie Luckham and offers social media training, advice and account management packages to suit your needs, finances and level of experience. Details can be found on our website: www.naturallysocial.co.uk/management/
Social media comes naturally to us and we make it our business to stay on top of all the latest trends and updates. Our customers naturally benefit f
rom our obsession with all things social; from Facebook to Snapchat, Youtube to TikTok, we want to help others understand the benefits of using social media in their business and we're committed to showing you all the ways in which you can become naturally social too.
19/12/2025
And with that, our offices are closed for the year!
We hope you all have a very happy Christmas and a wonderful New Year. Thank you to all of our clients, colleagues and friends for your support and business this year. We look forward to working with you, and meeting new faces, in 2026.
We'll be back at our desks on Monday 5th January 2026
19/12/2025
We’ve shared a LOT this month, and we hope you’ve found it useful. Now it’s time to pause and reset.
As you wind down for the year, here are 3 powerful ways to make the most of your Christmas break (because 2026 deserves a version of you that’s rested and ready):
🥰Reflect. What worked in 2025? What didn’t? Jot down 3 wins and 3 learnings, no fluff, just clarity.
🥰Rest. Unplug, properly. Even a 48-hour scroll break can reset your brain like a hard reboot.
🥰Recharge with Intention. AI isn’t going anywhere (neither is social!), but you can decide how you show up with it in 2026. Train. Explore. Be curious.
See you next year x
17/12/2025
Feeling ready to embrace AI in your processes and workflows? YES!
First things first – build your policy and/or transparency statement.
Being clear about your AI processes strengthens credibility, and your openness becomes a differentiator in a noisy digital space.
Our final freebie of the year is a ready-to-use template you can customise. You get guidance on what your statement should include and tips for implementing it across your business and communications.
Download your copy via the link in our bio (or go to naturallysocial.co.uk/ai-transparency-statement )
15/12/2025
Want to know what gives brands an edge in 2026?
Teams that are trained, confident, and already adapting to what’s coming.
A recent Microsoft Viva study found:
👉70% of organisations struggle to equip their teams with AI skills
👉62% of leaders see a gap in AI literacy across their business
That gap? It’s costing time, consistency and performance.
Our workshops don’t just teach platforms or posts; we upskill your team to build strategic, sustainable content that performs.
Our training gets your people thinking smarter, working faster, and showing up better — especially in a noisy market.
We’re now booking team training sessions for February 2026.
Start the year ahead of the curve, not catching up to it. DM us or visit naturallysocial.co.uk/training to book.
14/12/2025
Free Guide: Choose the Right Social Media Platforms (Finally)
Too many platforms, not enough clarity? You’re not alone.
That’s exactly why we created our Platform Selection Strategy — a free 17-page guide to help you:
• Audit what’s working (and what’s not)
• Choose the platforms that actually serve your goals
• Map your focus for the next 6–12 months
• Stop wasting time shouting into the void.
This guide helps you show up in the right places — with purpose.
It’s free. It’s ready. And it’s yours.
Grab your copy 👇
12/12/2025
Feeling ‘meh’ about AI? Here’s a tip that’ll boost your confidence and improve your results: Talk to AI like it’s a new team member.
Not a genius. Not a mind-reader. A junior colleague who needs your guidance. What would a junior colleague need to do a good job?
They’d need guidance, structure and clarity on what’s expected of them. They’d also need your company information, brand guidelines and guardrails.
Remember – garbage in, garbage out! It’s not a miracle worker and it does require your strategic direction.
10/12/2025
Creating pro-level video content without pro-level editing skills? Yes please.
Natalie’s tool of choice is VEED - and its 'clips' feature should be a go-to for all social media managers. Repurpose long-form videos (like webinars or YouTube content) into short, social-ready clips in minutes.
From jump cuts to captions, it handles the fiddly bits so you can focus on the message and get your face and voice in front of the right people, faster.
Fancy 50% off your first 3 months? We got you.... check out the comments 👇
08/12/2025
Ever feel like content creation eats your entire week?
Let AI do some of the heavy lifting.
Here’s a smart, easy workflow to help you plan, write and post your content — without losing the human touch.
Save this for your 2026 planning session.
Ready to upgrade your workflows? Drop us a message!
02/12/2025
From Blank Page to Brilliant Post!
Staring at a blank page and wondering what to say? We've been there.
Our Prompt Like a Pro download is packed with ready-made AI prompts that are tried, tested and designed to work with your voice, not instead of it.
Whether you need content ideas, want to sharpen your storytelling, or just need a smarter way to get started — this one’s for you.
Get the prompts we use for social media, brand building and campaign planning.
Download via the link below 👇
28/11/2025
In-person training days are extremely valuable for teams who otherwise work remotely, or where there's a larger geographical spread...
How often do you invest in your or your team's development? Would love to know! 👇
27/11/2025
Is Using AI at Work Cheating?
AI shouldn’t be a replacement for your ideas — it should be used as a tool to enhance them. Used well, it saves time, sharpens strategy and gives your voice more space to shine.
In today’s post, we’ve myth-busted some of the biggest misunderstandings about AI and creativity. You’ll find practical advice, plain truths and a mindset shift worth embracing.
Swipe through — and if you’re still unsure how to use AI authentically, we’ve got a solution for that too.
18/07/2025
"No one does it quite like you!"
That's what I keep hearing from people who have taken my training courses.
One client, in particular, who saw me deliver a webinar and went on to sign up for AI Made Easy, told me she'd pitched me to the British Library to give a talk!
She said since seeing my webinar for Small Business Britain and taking my course, she hasn't seen another speaker or trainer half as good. 💖
She told me: "I always feel like I learn tons with you in such a short time, and as a small business owner, it’s rare and marvellous!"
While a humble brag, I wanted to leave a few pointers for those thinking about getting into the training or public speaking space:
💫 Do not overwhelm people with too much information (Been there in my early days!)
💫 Keep slides visual and simple (So they listen more than they read)
💫 Always stay anchored to the topic and outcomes/takeaways promised. This will stop you from writing too much, going off on a tangent or getting stressed about whether the audience will find it valuable or not.
Have a great weekend x
PS - I'm still taking bookings for in-house training courses, or 1:1 mentoring, and we have just 1 space open for retainer or campaign management currently
PSS - Waitlist for AI Made Easy, launching September / October is ope. I'll add the link in the comments below
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Our story begins in 2015 with Natalie Sherman, a social media manager who had been honing her craft in the action (and occasional mania) of local government. Moving on from those oh-so-fun days, Natalie was determined to harness social media to resource the difference-makers of the world - whether they be charities or companies. If you could create profit from social media, surely you could create real change too, right?
So Naturally Social became a thing
It started with social media. With engaging the great buzz of conversation and banter on the web. But after working with many businesses, we realised the best results occurred when all communications were co-ordinated, working together as part of a wider strategy. So Naturally Social shifted focus to promote conversation from every angle - while keeping social at the sharp end of what we do.
Since Naturally Social’s launch we’ve supported the impact of ambitious charities and ethical companies alike, optimising their communications, creating real results and generally blowing the socks off the digital world.