21/08/2026
I’ve found an unexpected use for AI recently: helping me discover more human creativity.
As someone who works creatively in film and music, I’m always looking for things that might inspire me, feed my imagination or send my thinking off in a direction I hadn’t considered before.
So I’ve been having conversations with ChatGPT about music, films, books, artists and writers I love and asking it where I might go next.
What’s been fascinating is how quickly those conversations become less about recommendations and more about connections.
I can explain what I love about a particular record, film or artist, and we can explore what it is that appeals to me (the songwriting, atmosphere, humour, harmony, storytelling, visual style, whatever it might be) and then follow those threads somewhere new.
And because ChatGPT can remember our previous conversations, it gradually builds a better picture of my tastes. The more we talk, the more interesting the conversations and suggestions become.
There’s understandably a lot of anxiety about AI and creativity, particularly among people working in creative industries.
But one of the possibilities I find genuinely exciting is almost the reverse of the thing people fear.
What if AI doesn’t lead us away from human creativity, but helps us discover more of it?
A tool with access to such an enormous range of knowledge can introduce me to musicians, filmmakers, writers and artists I might otherwise never encounter.
And every new piece of music I hear, every film I watch and every writer or artist I discover has the potential to sow another little seed in my own imagination.
I really love the idea of using artificial intelligence to help me become more curious about human creativity.
And, perhaps most importantly, I’m really enjoying the conversations!
Image obviously created with AI but headphones model’s own.