Softly Social

Softly Social Rebecca | Simplifying Instagram for introverted business owners and coaches | Tailored management service | Custom strategies | One-to-one support & guidance

Navigating Instagram's crowded space can be overwhelming, especially if you're an introvert. But it is possible. As an introverted business owner myself, I understand how daunting social media can be. I specialise in crafting authentic, stress-free Instagram strategies that attract your ideal clients—without the overwhelm. Whether you're struggling to post consistently or you're tired of strugglin

g to be heard, I can help streamline your social media efforts. Do you crave a quieter, more genuine approach to Instagram? One that aligns with your values and doesn't require constant online presence? Here's how I can support you:

> Full Instagram management: I'll handle everything from posting to engagement, allowing you to focus on what you do best—running your business.

> Tailored guidance: Need a helping hand? I offer one-on-one sessions, detailed audits, power hours, personalised content plans, and strategic advice. If you're ready for a gentler yet effective way to enhance your online presence, let's connect. I’m based in Newbury, helping introverted entrepreneurs grow confidently on social media. Reach out today for a free mini Instagram audit and let’s chat about boosting your Instagram visibility. Book your free mini Instagram audit - https://forms.gle/ZqJohxWNhEso95Sy6. Find out more about my services here - https://tidycal.com/softly-social

15/11/2025

For a long time, I kept putting off Reels without fully understanding why.

I thought I needed to feel more confident or look a certain way.

But the real issue wasn’t confidence, it was the process.

I was trying to create Reels in ways that didn’t suit me. Approaches that felt rushed and performative, or built for someone with a completely different personality.

And because it didn’t feel natural, it felt uncomfortable. So I avoided it.

Things changed when I stopped trying to create Reels in a way that didn’t feel natural, and focused on a calmer process instead.

✨ Shorter, simpler clips.

✨ Ideas that felt natural.

✨ A clear purpose behind each one.

Now Reels feel easier, and they support my business instead of adding pressure.

If you’ve been avoiding Reels because you don’t feel ready, this might be your reminder that it’s not about confidence.

You might just need a way of creating them that works with your energy, not against it.

Follow along for calm, practical ways to make Reels feel manageable, sustainable and genuinely aligned with how you like to show up.

12/11/2025

It took me a long time to realise you don’t need to be confident on camera for Reels to work.

You just need a way to create that actually fits your energy.

For many business owners, being front and centre doesn’t feel natural. And that’s okay

You can still create Reels that show your personality and build connection, without needing to be front and centre.

Simple clips of your workspace, your process or small moments from your day can tell your story just as powerfully.

That’s what I’ll guide you through inside Reels Made Simple - a live session where you’ll learn how to create Reels that feel manageable, comfortable and aligned with how you like to work.

👉 Reels Made Simple: A Step-by-Step Workshop

📅 Friday 12 December | 10:30am-12pm (recording included)

💷 £47

⌛Early Bird £37 until 21 November with code EARLYBIRD

📩 Comment SIMPLE below to save your seat

When I first started using Instagram for my business, I thought being consistent meant posting every day.If I hadn’t sha...
11/11/2025

When I first started using Instagram for my business, I thought being consistent meant posting every day.

If I hadn’t shared something by the evening, I’d rush to put a post together, just so I had posted something.

Now, consistency looks completely different.

It’s not about how often I post, it’s about having a clear focus.

Knowing what I’m sharing, why it matters and how it connects back to my offers.

When your content has a clear purpose, you don’t need to be online every day for it to work.

You can create less, but connect more.

You can post calmly and still see results.

That’s what having direction gives you - confidence, ease and a way of showing up that actually fits how you work.

Save this post as a reminder: consistency comes from focus not from posting constantly.

10/11/2025

Not everyone wants to perform on camera - and that’s okay.

You can still build visibility in a way that fits you.

When I first started creating Reels, I thought I had to follow all the advice:

→ “Do this trend”

→ “Try this hack”

→ “Use this audio”

I tried to do it all, but it never felt right. I felt uncomfortable and was left with a folder full of Reels drafts.

I also held back from doing speak to camera Reels - it took time to feel at ease with this. I’d been bullied in the past for how I spoke and looked, so putting myself on screen wasn’t a small step. I needed an approach that didn’t feel exposing or rushed, and I wasn’t finding that in the standard advice.

What helped was keeping things ‘smaller’ and simpler.

I started creating “B-Roll” Reels - using short clips from my day (making a drink, writing notes, working) and adding text over the top. It helped me share what I wanted to say without feeling like I was on display. Most of my Reels are still in this format.

Over time, I have become more at ease speaking to camera too, but only because I took a gentle approach, in a way that felt manageable for me.

If the standard Reels advice hasn’t felt right for you, try starting small. A few calm, simple clips can do more than you think.

Save this for when you need a reminder that Reels don’t have to be complicated 💛

Instagram can be simple, calm and effective - if you focus on the right things.When I first started using Instagram for ...
07/11/2025

Instagram can be simple, calm and effective - if you focus on the right things.

When I first started using Instagram for my business, I thought progress meant posting as often as possible and keeping up with every trend.

Now, I know it’s about connection and creating content that actually supports your goals rather than drains your energy.

The longer I’ve been here, the more I’ve realised what actually matters:

✨ Real people.

✨ Meaningful conversations.

✨ Strategies that work with your energy, not against it.

That’s the approach behind Softly Social - helping you use Instagram in a way that feels manageable, purposeful and sustainable.

If that sounds like the kind of space you want to be part of, you’re very welcome here 💛

02/11/2025
22/10/2025

When I started creating Reels with a clear focus the whole process began to feel easier.

Every clip I film now has a purpose.

It supports what I’m working on that month, instead of sitting in drafts waiting for the right moment.

If you’ve ever scrolled through your camera roll wondering what to post or how to use what you already have, you probably don’t need more content.

You just need a bit more direction.

That’s what I’ll be teaching inside Reels Made Simple:

A calm, step-by-step workshop to help you create Reels that actually get posted, not left for “later.”

📅 Friday 24 October | 10-11am UK

💷 £37 | Recording included

📩 DM me “SIMPLE” to save your seat or tap the link in my bio

You don’t need a full afternoon to make a Reel that works.You just need a calm, structured process that makes sense for ...
20/10/2025

You don’t need a full afternoon to make a Reel that works.

You just need a calm, structured process that makes sense for you.

That’s exactly what I’ll walk you through inside Reels Made Simple, a one-hour workshop designed for introverted business owners who want Reels that actually get posted.

During the live session, you’ll:

→ See me create a Reel from start to finish (you can follow along)

→ Learn how to film simple clips

→ Get a repeatable process you can use again and again

→ Receive caption and hook templates to make posting easier next time

You’ll finish the hour with one complete Reel, a checklist and a clearer, calmer way to use Reels in your business.

We’re live this Friday 24th October at 10am on Zoom.

DM me ‘SIMPLE’ or tap the link in bio to join.

You don’t need a full afternoon to make a Reel that works.You just need a calm, structured process that makes sense for ...
20/10/2025

You don’t need a full afternoon to make a Reel that works.

You just need a calm, structured process that makes sense for you.

That’s exactly what I’ll walk you through inside Reels Made Simple, a one-hour workshop designed for introverted business owners who want Reels that actually get posted.

During the live session, you’ll:

→ See me create a Reel from start to finish (you can follow along)

→ Learn how to film simple clips

→ Get a repeatable process you can use again and again

→ Receive caption and hook templates to make posting easier next time

You’ll finish the hour with one complete Reel, a checklist and a clearer, calmer way to use Reels in your business.

We’re live this Friday 24th October at 10am on Zoom.

👉 DM me ‘SIMPLE’ or tap the link in bio to join.

Reels don’t have to take hours.If you’ve got clips sitting in drafts but something’s not quite right - the lighting, the...
19/10/2025

Reels don’t have to take hours.

If you’ve got clips sitting in drafts but something’s not quite right - the lighting, the background, your face, the text that never quite lines up with the music - you might have a growing feeling that maybe Reels just aren’t your thing.

But it’s not that you’re not confident or creative, you just don’t have a clear, repeatable process yet.

That’s what we’ll build together in Reels Made Simple, my live, step-by-step workshop.

You’ll learn how to create Reels that fit your energy and schedule, not someone else’s idea of what you “should” be doing.

You’ll leave with:

✔ One finished Reel ready to post

✔ A checklist and Canva cover template

✔ A simple process you can reuse every time

Join live on Zoom this Friday 24th October at 10am (replay included).

DM me ‘SIMPLE’ or tap the link in my bio to save your place

💰 just £37.

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Newbury

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