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Monday 10am - 6pm Tuesday 10am - 6pm Wednesday 10am - 6pm Thursday 10am - 6pm Friday 10am - 6pm

Ainoa.agency

Ainoa creates, designs, develops and manages brands with the target audience at heart.

17/06/2025

Happy Month—no, actually, Happy Pride Summer. 🏳️‍🌈☀️

We’re proud to be a queer-owned and operated business. 🌈 Many of us on the team identify as LGBTQ+, and we don’t just show up for our community in June. We show up in our hiring practices, in the clients we choose to work with, and in the way we hold brands accountable.

For the past three years, we’ve run a paid ad campaign ahead of Pride to educate companies about rainbow-washing and pink-washing. But this year, our ads were rejected as “political/social issue content”. Frustrating? Yes. But it won’t stop us. ✊️

This spring, we launched something even bigger: a pro bono initiative to support trans women in business, in response to the UK Supreme Court ruling. 🏳️‍⚧️

The love and support we’ve received from the trans community has been beyond anything we could have imagined. We’ve already donated a full week’s worth of agency time to trans women-owned businesses—and we’re just getting started. 🧡

(✨Applications for our pro bono trans support programme remain open year-round at: www.ainoa.agency/trans-entrepreneurs ✨)

Even when big corporations scale back their DE&I campaigns, we won’t.
Even when Pride becomes “too political” for companies, we won’t stop speaking up.

To our community: we see you. We stand with you. We’re building with you. ✊️🔻🏳️‍🌈🏳️‍⚧️

📣 And to our clients and partners: we’ll keep educating, guiding, and holding you accountable—because real impact > rainbow filters.

02/06/2025

🧠 What if a handwritten label could change how we waste food?⁠
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In our latest project for a UK food rescue charity, we used psychology-backed design to spark connection, ownership, and minimise food waste.⁠
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With labels people can personalise, the brand invites volunteers and participants to connect with what they create. And when people feel ownership, they’re more likely to value it and less likely to throw it away.⁠
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✨ Purpose-led branding that builds belonging, one jar at a time.⁠
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📖 Explore the full case study:
https://www.ainoa.agency/charity-branding-food-packaging-design-chutney-castle

26/04/2025

🥄 Whisked up something sweet lately? So have we, because Ainoa just turned *3 as an Ltd (and 5 since our founder decided “enough is enough” and started a one-woman rebellion)!

To celebrate, we handed our all-remote, all-women crew the ultimate cake-off: same budget, same “Celebrating You at Ainoa” theme, and zero limits on creativity. The results? A feast of flavours, a sprinkle of chaos, and a whole lot of heart—just like our journey 👩‍🍳

Swipe to see the cakes and peek into the stories that inspired each creation that make Ainoa, well… Ainoa. 🧡

Happy birthday to us-one of a kind, always extra, and never just another agency. 🎂🥂✨️

17/04/2025

Dolls, divas, and all our beloved trans sisters—when the Supreme Court tries to dim your light, you SERVE IT BRIGHTER. When the law tries to erase your existence, we double down on your brilliance.

That’s why we at Ainoa are launching a FREE branding, business, and marketing support scheme for UK-based trans women entrepreneurs and trans-led non-profits. We’re offering our skills—brand strategy, visual identity, business coaching, social media magic, and more—to help you build, grow, and thrive, no matter what the system says.

✨ Want in on this glow-up?
👉 Head to www.ainoa.agency/trans-entrepreneurs to apply.

Tag your fellow girls, your sisters and partners, your whole group chat and media—let’s make sure every trans womanpreneur knows she’s got a team in her corner.

Allies: Don’t just wave the Pride flag—share this, support this, and show up for the girls.

Because no court can dull your shine. We’re here to help you serve, succeed, and stay unclockable.

16/04/2025

We're switching off the laptops and switching on full chill mode from 18th to 21st April 💅 Because creativity needs rest, chocolate, and possibly a nap in the sun (if the weather behaves).

We’ll be back in action on Tuesday, 22.4. at 10 am UK time, recharged and ready to make magic. ✨️

Until then, soak up the long weekend vibes and treat yourself to something egg-stra sweet 🍫💛

Love,
Ainoa 🌼

04/04/2025

What’s the real cost of putting your name on your business? 🤔

Naming your business after yourself can help forge authentic connections with your existing audience but might also curb scalability. 🙋🏷️

On the other hand, a distinct business name can adapt and flourish—but might miss that personal spark that truly resonates. 💼🏷️

💡 Here’s a tip for all new entrepreneurs and startups: Evaluate how your branding choice shapes both customer perception and internal culture. Think of your brand as a flexible outfit that fits not just you, but your entire future team and align your brand identity with your growth ambitions, not just your current vibe.

For a detailed exploration complete with tips and real-world examples, our full article has you covered.

👉 https://www.ainoa.agency/blog/personal-name-in-company-name-business-branding

24/03/2025

What if your food storing containers could do more than just keep food fresh? 💡

From freezer to oven, and even the dishwasher, these app-powered containers do it all while reminding you before food expires. Talk about a game-changer for busy households and eco-conscious foodies alike!

At Ainoa, we captured this essence in every shot, highlighting how sustainability can be both practical and mouth-wateringly delicious. 😍 Want visuals that stir emotions and drive action? We’re your go-to creative team for storytelling that resonates deeply with your audience.

If you’re keen to elevate your social media, marketing, or campaign visuals with emotionally striking, expert storytelling, we’re now booking for Q2. 📝 DM us or visit www.ainoa.agency to claim your free consultation. ✨️

Let’s create content that not only captivates but also makes a real difference. 🧡

19/03/2025

Ask yourself: Is your brand just shouting into the void, or is it truly connecting and delivering the results you want? 📣

At Ainoa, we blend data, psychology, business savvy, and creativity to transform your brand into a vibrant, engaging story—one that resonates with today’s values-driven consumers across branding, social media, and campaigns. 💐

Ready to break free and build genuine connections? Book your free, no-commitment consultation today and start your brand transformation.

Book your free consultation 👇️
https://www.ainoa.agency/workwithus

17/03/2025

What if your brand could do more than sell? What if it could inspire, mobilise, and create real change? 🌍🔥

Patagonia isn’t just a clothing brand—it’s a movement. A masterclass in purpose-driven marketing. Their social media doesn’t just promote products; it builds a community that fights for the planet. 🌱✨

Here’s how they do it (and what brands can learn):

👉 A Mission That Matters: Their social media isn’t about ‘what we sell’—it’s about ‘why we exist.’ Their messaging is clear: business should be a force for good.

👉 Campaigns That Challenge the Norm: Don’t Buy This Jacket wasn’t just an ad—it was a wake-up call. Their campaigns spark conversation, challenge consumerism, and inspire real action.

👉 A Community That Takes Action: Patagonia doesn’t just talk about change; they mobilise it. User-generated content, petitions, and activism make their audience feel like they are part of the movement.

👉 Real-World Impact: Their efforts have influenced policies, protected natural spaces, and redefined what brand activism looks like.

Want to see the full breakdown of how they do it? ‼️This is one of our MOST-READ and highest-ranking blog articles—check it out to see why. 👇️

🔗 https://www.ainoa.agency/blog/patagonia-dont-buy-this-jacket-authentic-marketing

10/03/2025

Ever wondered why TikTok challenges are so irresistible? Challenges aren’t just momentary trends—they’re a masterclass in human psychology. 🧠💥

These viral challenges dab directly into our biological need for social validation and belonging while delivering those irresistible dopamine hits. From the thrill of conquering a challenge to the buzz of watching others join in—BAM! 💥 It’s a potent blend of social proof, reward, and self-expression, all wrapped into one endless scroll. 🎉

At Ainoa, we specialise in unlocking the psychological drivers behind engagement. By merging marketing psychology, empathy, and data, we create social media strategies that resonate deeply and spark real conversations. 🧡

👀Swipe through to discover some of the psychological drivers behind TikTok’s powerful hooks.

👉️ If you’re ready to inject that same science-backed brilliance into your brand’s social media, let’s have a chat. DM us or visit www.ainoa.agency 🌐

08/03/2025

This International Women’s Day, we celebrate the power of women supporting women. 🧡💐⁠
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In a world where creativity and leadership are often competitive, women are rewriting the narrative—by lifting each other up, sharing knowledge, and creating opportunities for growth. 🌟⁠
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At Ainoa, we believe that collaboration is the key to progress. When women support women, incredible things happen:⁠
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Barriers are broken.⁠
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Glass ceilings are shattered.⁠
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Futures are built together. 💪⁠
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To every woman who mentors, inspires, and empowers others: thank you. Your strength and generosity create ripples of change that transform industries and lives. 🌊⁠
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This Women’s Day, let’s celebrate the power of togetherness. Tag a woman who has supported you, mentored you, or inspired you to keep going. Let’s honour the connections that make us stronger. 🧡⁠
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Here’s to rising together and building a future where every woman thrives. Happy International Women’s Day! 🥂

24/02/2025

Does your brand’s social media truly resonate, or is it just background noise? 🤔 It’s time to challenge the old “sell-only” approach and embrace storytelling that sparks real change. With our team of marketing psychologists and creative experts, we craft narratives that not only capture attention but also foster genuine connections—while driving sales. 🧡

Your brand has a story your audience wants to hear—we make sure it’s told the right way. Here's what we do:
🧠 Deeply profile and understand your audience on a psychological level
📚 Structure narratives that captivate from start to finish
🗣️ Create stories that inspire action and drive sales
💡 Infuse your posts with powerful emotional triggers
📢 Craft calls-to-action that drive engagement

Ready to transform your social media into a brand story that truly matters (and sells)? For more expert tips, check out our blog at www.ainoa.agency/blog 🔗
..And for all the ambitious brands, book your free consultation* at www.ainoa.agency (*Limited availability—only a few slots remaining for March 2025).

Address

Newcastle Upon Tyne

Opening Hours

Monday	10am - 6pm
Tuesday	10am - 6pm
Wednesday	10am - 6pm
Thursday	10am - 6pm
Friday	10am - 6pm

Website

http://ainoa.agency/

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