17/04/2024
I'm a fraud
I didn't plan to be. It just kinda "happened"
Let me take you back and share with you how the heck that happened.
Back to when I was new to the online business world trying to figure it out.
Back to creating my Facebook group...*shudders*
Here's the thing. Some of the common advice shared now was shared way back when too.
One of those things was "Find the people in a similar place to you because you'll want to serve people just like you". So against my better judgement, I shifted focus.
I was a mum recently starting in business so you can see where that went 🤣
So I created the group, filled it with a few hundred people, posted the right things and created a space I totally didn't belong in.
Getting the response of "I want to make it accessible to everyone" to me telling someone they were making 82p per hour for their beautiful crafted products before they had taken out the cost and time for marketing, admin, delivering and other expenses did not spark joy.
It was just excuses, problems, and challenges with zero desire to actually solve said problems and ovecome said challenges.
I left the group in safe hands and ran away to join the men.
I needed to be in the right kind of space. The kind of space where progress, implementation and results happen because that's what I'm all about.
(There are now some great groups for women or lean heavily towards female in membership but way back when, wherever they existed - I didn't find them)
Colin Theriots Cult of Copy, Internet Marketing Super Friends and Caliban Darklocks Legion of Badass are a few key places off the top of my head where I sought refuge.
(Incidentally, it was Colin and Caliban's faces next to Coffee With Dan in the "recommended groups" section that led me to Dan)
Roll forward quite some time to the last few years and I still don't have a Facebook group of my own.
Yet
Time after time, I would find teams from Meta reaching out to me to invite me to work with them on various projects.
My intro would usually go along the lines of "Hi I'm Lianne and I manage Coffee With Dan and Espresso With Dan. You probably noticed I'm not a big bearded man..."
So yeah, the world-leading expert on Facebook groups who doesn't have a Facebook group - that would be me.
The fact I can say a company that has made $134 billion in revenue has paid me for my expertise is pretty awesome. Especially given I'm a single mum working from home around kids and from a completely different country.
The fact I can say that happened without me ever having to pitch, go through gatekeepers or hunt down contracts to bid on is insane.
If you have the kind of presence in the world that attracts recognition and invitation it's rather delicious.
Cutting through the noise of thousands of people and penetrating minds in a way that allows opportunities to come to you is surprisingly simple...it just takes a bit of work.
The beauty of it is it allows you to work when and how you want on the kinds of projects you love.
The good news - potentially - for you is I'm working with Dan Meredith to bring to life a program that draws from both of our skills, backgrounds, experiences, strategies, "time-collapsers" and more.
Distilled and refined into a streamlined pathway we'll take you through to create the life and business of your desire completely on your own terms.
I am dying to share more about it with you but for now, you and me will both have to wait.
Want to find out more when I can share? Let me know