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Lovemud Dog Lady

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Lovemud Dog Lady

As seen on ITV’s This Morning. Tips for pro groomers & owners… with some chatty dogs along the way! We have canine welfare at the heart of the service we offer.
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Certified, insured, friendly & professional grooming service in Polegate. Every full groom comes with a 6 point health check as standard. And as we are trained in canine behaviour, we use positive reward based reinforcement to work with and around the dog, to ensure the grooming experience is a positive one for your mud lover. We offer tailored services to meet your requirements, whether it be a m

uch needed full groom, a refreshing wash & dry, or a simple pedicure to smarten those paws, we can help. We look forward to hearing from you and to beautifying your mud lover!

23/11/2025

GUESS WHAT I’M DOING ON THURSDAY!? 👀🐶

I caught up earlier this evening on a bit of Pete Wicks: Oh My Dog and…
look… Pete was using the right tools (WAHL for the absolute win 🎉)…
but technique?
Let’s just say next time he should call me directly.
The Lovemud Dog Lady Emergency Hotline is open 24/7 for floof-related drama, confusion, chaos, and questionable clipper angles…

And the cutest moment of the episode???
The potato puppies getting their vaccinations.
My puppy ovaries were pinging like a microwave on full power!…
I wanted to rescue one.
Okay… three.
FINE - all four of the little vaccinated potatoes. 💉🐶🥔

Speaking of the man himself…
Little old me has only gone and been invited to the private Christmas screening of
For Dogs’ Sake this Thursday in London!
Me!
The girl who trims bum holes for a living!!
Honestly, I’m still in shock!

Now the big dilemma:
WHAT. THE. FLOOF. DO I WEAR!?
Smart?
Glam?
Is it wildly inappropriate to rock up in my dog-covered jumper?
Should I resist the urge to appear in the same leggings that survived 84 Cockapoos this week?
(Don’t judge me.)

But mostly… I’m just grateful.
Grateful for the floofs, the madness, the miracles, the WAHL blades, the seminars, the knot free noo-noo’s, the whole messy, magical Lovemud life.
Who knew my little grooming business would lead me to Soho screenings?

Wish me luck — and please pray that when I meet
I don’t scream, wag my metaphorical tail too enthusiastically, or do an excited puppy wee like a floof spotting their favourite groomer.
No promises. 😅

Feeling super blessed 🙏🙏🙏

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17/11/2025

Sometimes you’re just clipping a little floofy bum…
…and then a message lands that hits you right in the heart. 🥹💙

A lovely newcomer told me she found me on TikTok, felt inspired, and finally believes she can build her grooming business.
Honestly… amazing to think little old me can inspire someone to take up grooming.
Mind. Blown.

I actually cried. Proper Marley & Me energy.

After our chat, she decided to start with my Sales & Marketing Seminar — where I’ve poured in my 11 years of sales & marketing, 13 years of grooming, and 4 years of building on social media.

Because grooming isn’t just cute haircuts.
You’re running a whole business.
Branding, pricing, confidence, client care, advertising, finance — the full floofy cocktail.
And no one teaches us that part… but it’s the part that grows your empire.

If you’re in that “I want to grow, I need new clients, but I don’t know where to start… and I’ve got zero idea what a strategy, USP or consumer journey is” phase — this one’s for you.
It’s all explained in plain English, Lovemud style, no jargon, the way I wish someone had explained it to me years ago.

Most of my seminars are hands-on styling and real-life salon techniques…
but this one?
This one is a 1.5 hour deep dive into the business side — and it’s become one of my most popular sessions for a reason.

Comment MARKETING and I’ll send the £10 seminar link straight over. Or tag a new groomer who needs this!
Let’s get your grooming biz blooming. 🌱🐾💜

And if you want to send the sweetest newcomer some love, she’s — such a gem.

16/11/2025

SUNDAY MORNING CHAOS AT LOVEMUD HQ 🐾☕️

Please admire how I seem to be slowly morphing into the third floof in my household.
This cardigan?
A brown, woolly, chunky-knit tribute act.
Basically… a sophisticated chicken nugget with glasses.
(Still waiting on my Specsavers modelling contract. I won’t hold my breath, but I will keep tagging them 😂🤓)

Lolly is doing tiny dream zoomies.
Lenny has the hiccups.
I did an hour’s work before 7.30am and now need a nap because apparently I’m an old menopausal dog lady who peaked too early.

I LOVE being up before the world wakes — the quiet, the calm — but then reality taps me like: “Sweetheart… you’re forty-something and feral. Go lie down.”

Meanwhile the small human has a football match in two hours.
My actual little superstar.
Recently SCOUTED by Brighton (still screaming). One day he’ll be in the Premier League buying me a house with a pool and enough land for the 84 floofs I intend to adopt. Manifesting responsibly ⚽️🐾

Favourite feedback of the week:
“Thank you so much. I actually understood what you were on about. My Cockapoo’s face finally looks round and not square.”

IMMEDIATELY my brain pictured a Cockapoo looking like one of those strange characters from… the Roblox movie? Was there even a Roblox movie?? Maybe it was Minecraft. You know the ones — those weird little farmer-market square-headed people. If you know, you know. Anyway, I digress.

The Cockapoo Masterclass has been POPPING OFF this week and I’m so glad it’s helping new groomers and floof parents feel more confident.

If you want the link, just comment “Masterclass” and I’ll ping it over.

PS: Bonus pics of Lenny at the end looking like he’s been dragged backwards through a hedge by a squirrel. Yes, he needs a haircut. Yes, I could watch my own Masterclass. Do I? Absolutely not. Do as I say, not as I floofing do.

14/11/2025

Twenty new Cockapoo floof parents grabbed the Masterclass this week… and honestly? I’m not surprised. This thing is PACKED — fuller than a Pomeranian’s derriere after Christmas lunch.

Inside you get:
✨ Bathing & drying
✨ Coat prep
✨ The exact tools you need (with links)
✨ Full body trim
✨ Legs, tail, head, eyes, ears
✨ Pet-level, real-world grooming you can actually DO

One student told me:
“Caroline, you speak my language. No fancy techy jargon — just clear, relatable instructions that finally make sense.”

And the star of the show???
Lord Lenny — my Cockapoo/sophisticated chicken nugget.
He’s about three shoots away from invoicing me.
Lolly is absolutely poised to become his agent.

⸻

⭐️ A quick responsible-grooming note ⭐️

This Masterclass isn’t a replacement for proper training or a professional groomer.
Home grooming is booming — but there’s very little guidance on how to do it safely, calmly, and with your floof finishing the session with the same number of legs, ears and tail they started with.

This class is perfect for:
✨ New groomers
✨ People in training
✨ Owners who’ve already done a “groom your own dog” course
✨ Anyone already DIY-ing their Cockapoo at home

If you are grooming your own floof, please make sure you’ve done basic canine first aid, some behaviour handling, and ideally a hands-on workshop near you.

This Masterclass is a top-up of safe, clear, pet-level knowledge — not a shortcut or substitute.
Safety first. Cuteness second. Chaos never. 🐾💛

⸻

And yes — you can watch it from anywhere in the world… and rewatch it 84 times if you fancy. No judgement. I’ve seen people binge it like Netflix.

If you want the link, comment “MASTERCLASS” and I’ll ping it over faster than a floof sprinting at the sound of a packet rustle.

Ya Cockapoo is about to glow up, darling. ✨🐶

09/11/2025

SUNDAY RITUAL CHECK-IN:
Football. Dog walk. Chores. Washing.
…and a curly little perv called Lenny living his best life in my laundry basket.

Tell me your floofs love stinky laundry too… right?
RIGHT???
Please don’t leave me alone in this shame.

Honestly, I walked in and found him fully nested in my smalls like he pays rent.
And yes… I caught the whole thing on video.
This pic is just the teaser.

If you want the full “Lenny’s Laundry Lair” moment (it’s ridiculous), I popped the video in my subscriber section so I don’t clog up everyone’s feeds with my feral household antics. You can join here:

Drop a ❤️ if your floof is also a certified sock sniffer.
Drop a 😳 if you’re judging us but also can’t stop watching.

05/11/2025

Hi gang — it’s me,
Actual Caroline 😂

I owe you an apology.

There are now like 700,000 of you in this little corner of the internet — my beloved Lovemud weirdos 💜🐾
And I really want to help more of you, reply to more of you, and keep this the friendliest, floofiest place online.

But between
⚽️ parenting a soon-to-be football superstar
💻 running a business
🐾 cuddling floofs
🪴 and trying (and failing) to keep my plants alive…

I thought:

“Let me be a tech queen and set up fancy automations to help!”

Turns out: quite a lot went wrong 😬🤖

• One lovely human had a full-blown chat with my bot all day — at one point calling it bootalicious and the bot replied “thank you for the compliment” like it was auditioning for Love Island.
(You know who you are, Michelle 😂)

• Another poor soul received my free brushing seminar and reacted so dramatically she reported me and took the time to announce she was unfollowing.
I cried for 3.5 seconds. Then ate a biscuit.

Honestly, you’d think I’d kicked her Labrador and run off with her husband.
(To confirm: Labrador untouched. Husband un-stolen. She’s probably been grooming for 84 years.)

So if you received a random message (or twelve) from me this week — I’m so sorry 😂🙏
I promise I wasn’t trying to aggressively educate you.

The relevant new bots have now been switched off.
Peace restored. Kettle still on.

I will now return to my natural state:

🧼 washing floofs
✂️ trimming bum fluffs
🎙️ dog voiceovers
🛋️ lying slug-shaped under a blanket
💻 replying when I can

One day I will be a tech queen.
Today is not that day.

Honestly, Maxie might handle my inbox better — should we hire a nine-year-old admin king instead?
Strong possibility 👑

If Lovemud was slick, it just wouldn’t be me 🤷‍♀️💜

We learn, we grow, we switch things off, we have a cuppa & a Crunchie, and we sniff a floof’s popcorn paws.

Thanks for loving me & my chaos 💜🐾

Actual Caroline xx

👇 Crown emoji if you vote Maxie for Head of Customer Service! 👑

04/11/2025

New hair, who dis? ✨🖤
Ok but serious question… who gets their hair done more — you or your floof? 👀🐾

Cosy season = dark hair, fluffy jumpers, hot tea, early nights, and pretending my “sparkle hairs” (aka greys) are just wisdom I earned the hard way 😌✨

…until there’s too much wisdom showing and it’s time to visit the salon again 😂

Meanwhile our floofs are booked in every 6–8 weeks like tiny Kardashians with fur.
Priorities? CHAOTIC. Balance? Never met her 🫣🥲

Drop your vote ⬇️
💇‍♀️ ME — my mane gets priority
🐶 FLOOF — they stay glam, I stay feral
♾️ BOTH — glam squad life, babes
🫠 NEITHER — we’ve surrendered, hair sprouting wherever it fancies

(Curly snuggle-boop pictured: Lenny, Chief Emotional Support Floof & cuddle admin manager ❤️)
Please note: no actual work was completed after this cuddle. Respect the curl-boss.

02/11/2025

Sunday morning and I appear to be held hostage by a curly cuddle monster 🐾

Maxi built himself a lounge-bed fort last night, slept in it for about 12 minutes, then snuck into my bed at 2am, grabbed my hand and fell asleep 😭 Little moments like that = heart full.

Speaking of heart-full… yesterday was HUGE.
My boy got invited to join the Brighton & Hove Albion Pathway Programme!! ⚽️💙
Talent spotted — proud mama mode activated. Still buzzing.

So here I am, buried under floof, living off cuddles and coffee, and feeling grateful for the slow mornings before life gets wild again tomorrow.

Anyone else currently trapped under a dog or a child?
What are you up to today?
I’m debating roast lamb and a cosy day… lush 😌✨

29/10/2025

13 MILLION VIEWS in 28 days! 🤯🤎🐾
(on Facebook alone, would you believe 😅)

No ads. No fancy team. Zero strategy.
Just one mad dog lady with too much coffee, dog hairs in her eyes, and a lot of pretending to be a dog…
(and the occasional sprinkle of Becky magic in the comments 💜).

It’s not just about the numbers — but yes, they matter. Because every view means a floof who’s comfier, a hooman who’s learned something, and a groomer (new or open-minded 😉) who’s felt seen.

So if you’ve watched, liked, shared, giggled, or whispered “Fanks laydee” at your screen — thank you. You’ve helped turn this little muddy dream into a proper wagging success. 💜

Now… back to brushing knots and teaching floof science. 😂✂️

27/10/2025

Morning from Leonard the Lounge Lump 🐻💛

Fresh week. Fresh pants. And a freshly snuggled floof.

Saturday was a rare one for me — I actually didn’t work. 😳
No editing, no posting, no algorithm-anxiety — just me, my brew, and a thousand-piece butterfly puzzle. 🧩
Watched Pitch Perfect while puzzling too — and obviously sang along. 🎤
In my head I’m Beyoncé. In reality… probably just the sixth Spice Girl. (“Puzzle Spice” has a nice ring to it, right? 😂)

Then Sunday rolled around and I tried to be Sporty Spice ⚽️
Accidentally booted Maxi’s football into a massive ditch and had to cough up £20 for a new one.
So yeah — officially Clumsy Spice now.

But honestly, it was lush.
McFlurry run with Maxi 🍦, puzzle therapy, and zero guilt for doing absolutely nothing “productive.”

This week’s mantra: work efficiently, rest deliberately, and make time for the small, silly moments that actually matter. ✨

If you were a Spice Girl based on your weekend — what would your name be? 😂👇

25/10/2025

🚨 CRAZY SATURDAY NIGHT ALERT 🚨

Out clubbing with the crew again… 💃🐾
Lolly’s already passed out, Lenny’s my emotional support hot-water bottle / sophisticated chicken nugget, and I’m in my best loungewear. Standard.

How’s your Saturday night looking?
Are you out-out, in-in, or somewhere between snacks and sleep? 🍕😴
Drop a pic, GIF, or just tell me what kind of chaos (or calm) your night involves 👇

23/10/2025

There’s me, trying to have a mindful morning… start the day right… ☕✨
And then there’s Lenny — delivering a right paw to the lower jaw 🐾💥 (oh that rhymed, I’m basically a creative genius 😂).

Forget calm meditations — I’m manifesting survival.
Apparently my daily affirmation is now:
“I am centred. I am grounded. I am being smothered by a sophisticated chicken nugget.” 🍗💛

Now, serious question, floof gang… what do we think His Nuggetness actually wants? 🤔
A) Second breakfast 🍳
B) Me to stop reading and start snuggling 🛋️
C) Complete and total worship (obviously) 👑

Drop your guesses below ⬇️
Extra points for creative answers — I’ll read them all to His Nuggetness later.

P.S. Good morning, LoveMud pack of dog-loving weirdos! 💜
Have an amazeballs day — remember, you’re awesome.
Compliment a stranger. Snog a dog. 🐶💋

Address

Polegate
BN266

Opening Hours

Tuesday	9am - 5pm
Thursday	11am - 5pm
Friday	9am - 4pm
Saturday	9am - 3pm

Website

http://www.lovemud.co.uk/, https://www.hallsandhalls.com/, https://linktr.ee/lovemudladyuk

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