SM Marketing

SM Marketing Event Management Social Media Training & Management, Workshops, Website Development, Graphic Design and all types of Print Material

Sinead McKeever is the owner of SM Marketing Services with a BA Hons in Business Studies with Marketing with over 13 years experience as a Senior Marketing Professional. Our team of marketers, designers, videographers, website developers and digital and social media experts are a bunch of lively, energetic and wholehearted people that are very passionate about what we do. Some creative geeks inclu

ded! We work with small budgets and simple solutions for small enterprises or individuals to larger budgets and larger enterprises requiring a fully customised solutions. The team at SM love to create out of the box ideas with fresh graphics and solutions for each client. Our philosophy is to emerge ourselves in the concept of each project, walking in the shoes of the audience and become part of the organisation or client we work with. We work with all types of products, brands, retailers and services and each have their own unique offering, customers and market that we help fine tune and ensure cost effective solutions with maximum exposure. Drop us a line by email: [email protected], PM us on facebook or Twitter.com/SMMarketingServ
or Contact us on 02825821953 or 07730662842

25/05/2026

Are you clearly communicating your capability, credibility, and trustworthiness through your website?

Your website is often the first impression potential customers have of your business , so it’s important that your messaging instantly shows who you are, what you do, and why customers should trust you.

From your wording and imagery to testimonials, branding, and layout, every element should reinforce professionalism and confidence in your services.

Watch the video for practical tips on:
- Building trust through your website messaging
- Positioning your business as experienced and reliable
- Creating a strong first impression
- Using design and content to increase customer confidence
- Turning website visitors into enquiries and sales

If your website isn’t reflecting the quality of your business, we can help.

At SM Marketing, we work with businesses to develop the right website image, branding, and design strategy to help you stand out online and connect with your ideal customers.

Get in touch to discuss how we can support your business growth.
📧 [email protected]

22/05/2026

Just getting kicked off for the opening of . Delighted to be event management for Conor’s new venture.

A real privilege to hear Jimmy Barry-Murphy speak with such humility, honesty and perspective on leadership, teamwork an...
19/05/2026

A real privilege to hear Jimmy Barry-Murphy speak with such humility, honesty and perspective on leadership, teamwork and success.

When asked what it takes to achieve success, his answer was simple — leadership and consistency

Showing up every day, maintaining standards, doing the right things repeatedly and building trust over time.

One message that really resonated was how great leaders inspire success by creating the right environment for their players, teams and employees to thrive.

Talent is important, but culture, belief, discipline and consistency are what sustain success in the long term.

A room full of great conversations, shared experiences and valuable insights linking sport and business together so well.

Congrats to the team behind the scenes at Saffron Business Forum. Amazing event, fundraising and support for Gaelic games.

Thank you to and team at A&L Goodbody LLP for the invitation and hospitality.

FREE MASTERCLASS on video editing, canva skills, structures , strategies and more . 📍Tues 19th May 12pm online The   sta...
18/05/2026

FREE MASTERCLASS on video editing, canva skills, structures , strategies and more .

📍Tues 19th May 12pm online

The start team hosts this interactive masterclass, where you will explore:

Video Making and Photography

An introduction to video-making and photography and the essentials you need to think about before you even start. Planning your video/photo shoot, lighting, sound, angles and it also covers where you can buy affordable equipment to hook up with you phone.

CapCut Tutorial (Video editing)

This tutorial teaches you cool editing techniques with special effects and sounds. We’ll cover using dramatic cuts, Insta & Capcut templates, creative transitions, video speeds, sound effects, sourcing trending music and more.

Canva Tutorial (Graphic Design)

How to use the features within the Canva app to design branded artwork for your business.

Link in bio to register or click
https://www.glistrr.com/events/e/generating-impactful-content-for-start-up-success-3586-912

14/05/2026

If your post isn’t getting pushed straight away, it doesn’t always mean the content is bad. 😊

Most social platforms now “test” your content with a small group first before deciding whether to show it to more people.🧑‍🧑‍🧒‍🧒

The algorithm is constantly monitoring how people react in the first few minutes and hours after you post.

It looks at things like:
• How long people stop to watch
• Saves and shares
• Comments and conversations
• Whether people click your profile
• If they rewatch the content
• Whether they scroll past quickly

If the early engagement is strong, the platform takes that as a signal that your content is valuable and begins pushing it to a wider audience. 🙌

If people scroll past without interacting, the reach can slow down quickly. 🐌

This is why consistency matters so much. One post might take off instantly, while another could suddenly gain momentum days later once the algorithm finds the right audience. Not every post is designed to “go viral” immediately, sometimes the platform is simply collecting data first.

A few things that help:
✨ Strong hook in the first line or first 3 seconds
✨ Content that keeps attention longer
✨ Encouraging genuine conversation in comments
✨ Shares and saves over vanity likes
✨ Posting consistently so the algorithm understands your audience

The biggest mistake people make is deleting a post too early because they think it has “flopped”. Some of the best-performing content builds slowly once the algorithm has tested it properly.

Instead of obsessing over views in the first hour, focus on creating content people actually want to watch, save, and share. That’s what tells the algorithm your content deserves a bigger audience.

Free marketing support available 📈✨
Comment “BOOST” below to find out more 🚀

13/05/2026

£5000 GRANT | 100% FUNDED | NOW OPEN

have launched The Enterprise Fund which is about developing those young businesses that need assistance in taking the next step in their growth plan.

This may be funding towards implementing a significant marketing campaign, product and design development or developing a website. (Other areas covered also)

This fund is aimed at supporting businesses, with a track record of two years or less, to address barriers to growth using innovative approaches.

Link to the Guidance notes for the Enterprise Fund are in my bio or click https://causewaycoastandglens.gov.uk/grantsandfunding/open-grant-programmes/enterprise-fund

Eligible businesses trading for less than two years are encouraged to review the guidance and prepare ahead of submitting an application. The Fund will then close at noon on 5 June 2026.

DM with any questions.

04/05/2026

We recently built www.counsellinghubni.com

Here’s what we focused on 👇
• Clean, calming design to reflect the nature of the service

• Clear messaging so visitors instantly understand how they can be helped

• Easy navigation to remove overwhelm (especially important in sensitive services)

• Strong calls-to-action that feel supportive, not pushy

• Mobile-first experience — because that’s where most users are

In industries like counselling, your website isn’t just a platform… it’s often the first point of emotional connection!

If your online presence isn’t doing your business justice, it might be time to change that.

📩 Email: [[email protected]]
📲 Or DM us to get started

FREE Webinar of Social Media for Beginners! ❗️In partnership with the  Start team I will be hosting this workshop on  ⏰T...
13/04/2026

FREE Webinar of Social Media for Beginners! ❗️

In partnership with the Start team I will be hosting this workshop on

⏰Thursday 23rd April AT 12:30PM

See bio for link to book or follow
➡️www.glistrr.com/events/e/social-media-for-beginners

WHAT YOU’ll learn ⤵️

Get a tour around Instagram! ✔️

In this beginner’s guide, I’ll share everything you need to know about the features of Instagram and how to use the app.

Understand the Algorithm ✔️

How the platforms evaluate the overall popularity of a post, using signals like how many people are liking, commenting, sharing, and saving, and how quickly these activities happen. Then I’ll show you how to use strategies to align with them.

Identifying you target audience ✔️

The goal is to attract more customers who have similar goals, aspirations, pain points, and challenges as your best customers. In addition to increasing ROI, understanding your target market allows you to build relationships and better communicate with consumers.

You can develop creative that speaks to specific personas and develop brands that coincide with the interests and values of those most likely to purchase the product/service.

Any questions feel free to DM me

Are you missing out in revenue from Tik Tok? 👩‍🏫 💸In the UK, TikTok Shop has rapidly transitioned from a new entrant to ...
19/03/2026

Are you missing out in revenue from Tik Tok? 👩‍🏫 💸

In the UK, TikTok Shop has rapidly transitioned from a new entrant to a major retail force.

It was the fastest-growing online retailer in the UK in 2024 and continued this trajectory into 2025, with daily sales increasing by 93% year-on-year.

👨🏻‍💻I will be hosting a webinar in partnership with the Start team ‘Scroll to Sold: TikTok Shop for Start Ups’ masterclass.

In this masterclass, you’ll learn how TikTok Shop works and how to set up a storefront that converts viewers into customers. Whether you’re starting from scratch or looking to improve an existing shop, this masterclass will give you the tools, strategies, and insights needed to succeed on one of the fastest-growing e-commerce platforms.

What you’ll learn:

✔️A clear introduction to TikTok Shop and how the platform’s social commerce ecosystem works
✔️How to set up and optimise your TikTok Shop
Best practices for product listings, engaging content, and audience interaction
✔️Key legal and operational considerations, including terms & conditions and selling policies
✔️Practical strategies to build your brand and drive conversions through TikTok
✔️By the end of the session, you’ll leave with actionable knowledge to confidently launch, manage, and grow your TikTok Shop.

Secure your FREE spot now. Limited spots.
Link in bio or visit https://www.glistrr.com/events/e/scroll-to-sold-tiktok-shop-for-start-ups-3586-907

Some photos from today’s Social Media Masterclass. A great bunch of business owners willing to learn and push their soci...
23/02/2026

Some photos from today’s Social Media Masterclass. A great bunch of business owners willing to learn and push their social media pages.

DM me or email : [email protected] if you need help learning the ropes or need help with website design or traffic

www.smmarketing.co.uk

Bannside Pharmacybody.talks.clare.convery
Maghera Granite Worktops, Fireplaces & Tilesappli

IMAC Group

👇FREE SOCIAL MEDUA WORKSHOP 👇read belowAlong with  Start team I will be hosting this in-person ‘Introduction to Social M...
18/02/2026

👇FREE SOCIAL MEDUA WORKSHOP 👇read below

Along with Start team I will be hosting this in-person ‘Introduction to Social Media for Small Business’ masterclass.

▪️What you’ll learn:

✅The main social media platforms and which ones are right for your business.
✅How to create a simple content plan to stay consistent.
✅Tips for writing engaging captions that connect with your audience.
✅The types of posts to include on your pages.
✅ How to set up and optimise your social media bios and business pages.
✅Handy tools, tips, and time-saving techniques for managing social media effectively.

This masterclass is perfect for entrepreneurs, start-ups, and small business owners seeking a practical, jargon-free introduction to social media.

This Go Succeed workshop is open to all individuals in the early stages of their business, located in the Mid Ulster District Council area and neighbouring Council areas.

⏰Date and Location:

Event Date & Time: Monday 23 January |10am – 12pm

📍Location: Workspace Enterprise, 80-82 Rainey Street, Magherafelt, BT45 5AJ

Link in bio or visit www.glistrr.com/events/e/introduction-to-social-media-for-small-business-3586-876

Address

Portglenone
BT448DB

Opening Hours

Tuesday 9am - 3:30pm
Wednesday 9am - 3:30pm
Thursday 9am - 3:30pm

Telephone

+442825821953

Website

https://linktr.ee/smmarketing

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