Digital-Goat

Digital-Goat Digital Goat provides a professional range of
Digital Marketing Services for your business. Welcome to the Digital Goat page. Who is Digital Goat?

Contact Sarah for more information on the services available or visit the website: Digital Goat is a small business that has been created by Sarah Cooper in 2024 after retiring from the Royal Air Force after 25 years of military service. Her aim is to provide businesses with a range of high end, professional skills offering a range of Digital Project Management and Digital Marketing Services. Sara

h chose the name Digital Goat as she has worked in
I.T & Digital Services for 25 years. Sarah is a Capricorn - the star sign is represented by a goat! Put the two words together and this forms the name
DIGITAL GOAT! They say Capricorns are hardworking, organised, honest, loyal and helpful. Sarah is bringing those qualities to your business. Sarah hopes that she can provide practical Digital Marketing advice to you in order to transform your online presence in way that is tailored and suites your business.

Good Morning ☀️ Are you ready to tackle your digital marketing needs for the next 3 months?⭐️ Have you got a plan? 🌟 Is ...
29/09/2025

Good Morning ☀️

Are you ready to tackle your digital marketing needs for the next 3 months?

⭐️ Have you got a plan?

🌟 Is there a strategy?

⭐️ Do you have the content you need, to get your event published?

🌟 Have you got those branding photographs ready to sell your products over the festive period?

Whatever your digital marketing requirements are, I’d be happy to offer a 1:1 consultation that is tailored to your specific business needs.

The 1:1 consultation will cost £25 for the hour and I’m absolutely sure that I can help you achieve your business goals and come up with solutions to your digital problems.

Please do not hesitate to drop me a message to setup a call to discuss your needs.

Evening and Weekend appointments available!

Do you fancy starting the week auditing your social media pages?I’ve created a Social Media Audit Checklist - it’s a gre...
28/09/2025

Do you fancy starting the week auditing your social media pages?

I’ve created a Social Media Audit Checklist - it’s a great little pdf document that is available to you to access for free and to work through at your own pace.

Work through the checklist and see what your doing well Vs what could be improved to increase social media engagement, increase sales and increase productivity online.

To get your copy of the checklist please either comment here ⬇️ or send me a message.

No catch - no hidden agenda - no hassle!

This week’s installment from Lincolnshire County Council’s digital awareness campaign is focussing on Snapchat.You may o...
24/09/2025

This week’s installment from Lincolnshire County Council’s digital awareness campaign is focussing on Snapchat.

You may or may not have used it or heard of it but it’s a very popular app for under 25s. A messaging and tracking app.

Take a look at this infographic for more information on what the app is, how it could be used and how to support your young person navigating the digital world.

Something a little different to show you today!Mood Boards!Who loves a mood board? I do, so much fun to get creative!Bac...
21/09/2025

Something a little different to show you today!

Mood Boards!
Who loves a mood board?
I do, so much fun to get creative!
Back in July I was working on some mood boards for a travel tour on Adobe Express.
Each board is unique, looking at different colour, typography, imagery and styles throughout.

Photo 4 is more of a poster design rather than a mood board - I love the Tiffany branding and use of colour, so a bit of inspiration was taken from a sophisticated high end jewellers to produce this product.

Mood boards matter because design isn’t just about what looks good — it’s about what feels right!
Mood boards are one of the BEST ways to get to know your customer’s style, taste, and personality.

Here’s why:

⭐ They reveal preferences quickly – Colors, textures, and styles your customer gravitates toward tell you a lot about their vision.

⭐ They set a clear direction – A good mood board acts as a roadmap for the design process, keeping everyone aligned and inspired.

⭐ They spark conversation – Customers often discover what they love (or don’t love!) once they see everything together visually.

⭐ They save time & revisions – When everyone agrees on the vibe early, the design process flows smoothly.

📌 Takeaway: A mood board isn’t just pretty pictures — it’s a strategy tool that bridges ideas and results.

Let me know what you think of these mood boards?
Do they envoke luxury travel for an independent solo travelling woman?

Need help with mood boards for your business - give me a shout! Drop me message here⬇️

I thought I would share this from Lincolnshire County Council. It’s part of their digital awareness campaign to support ...
16/09/2025

I thought I would share this from Lincolnshire County Council. It’s part of their digital awareness campaign to support parents educate their children in a digital world.
This one is specifically for WhatsApp - if you don’t know anything about group chats, sharing of personal information and privacy settings for the app, have a little look, there’s also a QR code you can scan for further information. 👀

Picking the right website platform can feel overwhelming but it doesn’t have to be! I’ve popped together a list of thing...
12/09/2025

Picking the right website platform can feel overwhelming but it doesn’t have to be!

I’ve popped together a list of things to consider when choosing a platform to help build your website.
I’ve also provided information about 3 well known platforms that are readily available for you to start your own website building research. Have a Quick Look 👀

3 well known platforms available are;

👩‍💻Wordpress - https://wordpress.com

🟩Squarespace - https://www.squarespace.com/

🛍️Shopify - https://www.shopify.com/uk

If you pick the right platform you can start building your dream site this weekend!

👇 Tell me in the comments:
What type of website do YOU want to build — a blog, a business site, or an online store?

Let me know if you need any help or guidance when selecting a website platform and tell me what’s holding you back from starting your project?

Keep following for more website hints and tips!

Septembers Focus: Building a website isn’t as scary as you think!Check out my 5 steps here ⬇️ to building a website. Eac...
08/09/2025

Septembers Focus: Building a website isn’t as scary as you think!

Check out my 5 steps here ⬇️ to building a website.

Each week in September, I’m going to delve into each step a bit deeper.

Whether you’re starting from scratch or refreshing what you already have, I’ll be sharing:
✅ Tips for choosing the right platform
✅ How to plan your pages
✅ Design do’s and don’ts
✅ Simple strategies to launch & promote

Follow along this month if you want to finally get your website sorted once and for all.

Need help right now? Message me for a free consultation — I’d love to guide you through it!"

September is all about Building Your Website at Digital Goat!If you’ve been putting off creating your website because it...
07/09/2025

September is all about Building Your Website at Digital Goat!

If you’ve been putting off creating your website because it feels overwhelming — this is your sign to start.

Throughout the month of September, I’ll be sharing step-by-step guidance on:
🔑 Picking your domain
🎨 Designing your site
📝 Writing clear, engaging copy
📢 Promoting it once it’s live

By the end of September, you’ll have the tools to create a website that works for you 24/7.

📩 Drop me a message if you would like some website support.

💻Comment on this post and let me know what you would like to learn about building websites.





This is a great initiative from Sleaford Town Council!Become a Skills Champion in Literacy, Numeracy and Digital Skills....
05/09/2025

This is a great initiative from Sleaford Town Council!

Become a Skills Champion in Literacy, Numeracy and Digital Skills. This is for employees or individuals in the local community. Help to improve access to and increase participation in Adult Learning in the county.

Take a look at the poster here ⬇️ for more information.

Back-to-School = Back-to-Business! After 10 weeks of summer chaos (thanks to our big move back from overseas), my kids a...
04/09/2025

Back-to-School = Back-to-Business!

After 10 weeks of summer chaos (thanks to our big move back from overseas), my kids are finally settled into their new schools and I can finally get back into a routine too.

Today has been all about catching my breath.
Hitting the gym, walking the dog (in the pouring rain 🌧️), and jumping back online to focus on what’s next.

And here’s what’s next…
🍂 The “-ber” months are coming — which means event season, festive campaigns, and a big rush to get marketing sorted before the end of the year.

If you have a business, event, or promotion you want to get in front of the right people this half of 2025,
I’m offering free consultations to help you….

✅ Plan your digital marketing strategy

✅ Create attention-grabbing content

✅ Promote your event or product online

✅ Even develop custom digital products for your campaign

Drop me a comment or DM me — I’d love to hear about what you’re working on and see how I can help you make it a success. 💕



Hope you’re having a great August Bank Holiday! I spotted the Google HQ in London today and it got me thinking… 👀If you ...
25/08/2025

Hope you’re having a great August Bank Holiday!

I spotted the Google HQ in London today and it got me thinking… 👀

If you could ask one question to the Google team about digital marketing or social media, what would it be?

Drop your thoughts below ⬇️ I’d love to hear!

📸 Happy World Photography Day! 🌍A few snaps from my time in beautiful Oman 🇴🇲 You might be wondering… What has this got ...
19/08/2025

📸 Happy World Photography Day! 🌍

A few snaps from my time in beautiful Oman 🇴🇲

You might be wondering…
What has this got to do with Digital-Goat? Alongside my passion for digital marketing, I love photography. I’d love to spend more time behind the camera to grow as a skilled professional photographer.

Why does that matter for business?
Because in today’s digital world, high-quality images are key to showing off your brand, your services, and your story. The right visuals can make all the difference when connecting with your audience.

Here’s to creativity — through both words and images!

Tell me in the comments:
What kind of photos catch YOUR eye most on social media?

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