St Andrews Now

St Andrews Now Supporting businesses, residents, visitors and the St Andrews community through integrated digital communication and services.

St Andrews is an outstanding destination: a world-class seat of learning and the home of golf. This page exists to help share news, events and promotions from the town - and hopes to engage with those who live, work, rest and play in and around the town ... as well as those from across the world who have a special connection with St Andrews. So if you love St Andrews, please 'like' us! Share your

stories, experiences, memories, your photos, videos and updates from the town - and we'll share the best for our fans to see. The University and golfing links vie for the history stakes - both having six centuries of heritage under their belt, but the town has so much more to offer ...

The town takes its name from Saint Andrew, the Apostle. There's been a church here since the 8th century - and probably before - and a Bishopric since the 1200s. The history and heritage of the town is palpable as you walk the cobbled streets and discover ancient buildings, monuments and outstanding exhibits in the town's museums. St Andrews grew to the west of the cathedral. Now a ruin, it is still an imposing sight - and commands the east end of the town's main streets: North Street, Market Street and South Street - all converging on the cathedral site. The remaining towers and steeples can be seen from miles around. The ancient harbour is a must visit - on the north edge of East Sands beach - as is St Andrews Castle that looks out to St Andrews Bay and across the shoreline to the stunning West Sands Beach. St Andrews is known worldwide as the 'home of golf' - mainly because the Royal and Ancient Golf Club (est. 1754) oversees the game's legislative authority in all four corners of the world bar the USA & Mexico. But it is the links - the land that links the sea with the town and farmland - that makes the 'home' so special. The land is owned by the town - and has been since an Act of Parliament enshrined it in public ownership in 1894. It ensures it is retained for the use of golfers - and it is the most used venue for The Open Championship - the oldest of golf's four major championships. The Old, New Course, Jubilee, Eden & Castle Courses are amongst the best ranked in the world - and in the countryside around the town are many more fantastic golf courses that make the town and our area a magnet for golfers worldwide. Today, the town welcomes students, academics, golfers and holiday makers from home and abroad. It is a great home for some fantastic businesses who have invested in St Andrews.

If you run a community group and want to engage with more people, we can help. We'd like to welcome The Rotary Club of N...
14/11/2025

If you run a community group and want to engage with more people, we can help.

We'd like to welcome The Rotary Club of North Fife who have subscribed to our channels and will benefit from us sharing their content to our ever-growing audiences. Keep an eye out for information on their upcoming Christmas Fair in Newport-on-Tay later this month!

Our NOW channels have a combined audience that tops 150,000 across all followers, readers, viewers, listeners and subscribers.

Interested in the support we provide? Packages start at just £100 + VAT for the year. Message us and we'll send you information - or sign up now via https://bit.ly/SignUpToStAndrewsNow

We're delighted more and more local businesses and organisations are subscribing to our NOW channels - benefiting from o...
13/11/2025

We're delighted more and more local businesses and organisations are subscribing to our NOW channels - benefiting from our combined audiences that top 150,000 across all followers, readers, viewers, listeners and subscribers.

A big warm welcome to Fife Show who have signed up. We look forward to supporting them over the coming months as they count down to next May's event.

Interested in the support we provide? Packages start at just £100 + VAT for the year. Message us and we'll send you information - or sign up now via https://bit.ly/SignUpToStAndrewsNow

The focus of interest of the November blog from our local u3a is with the physical and mental benefits to be gained from...
12/11/2025

The focus of interest of the November blog from our local u3a is with the physical and mental benefits to be gained from taking exercise. Click on our blog to read more on the group's recent activities - from walks to gardening and more!

The focus of interest of the November blog from our local u3a is with …

Own or manage a property or premises for your community group, business or church? Here’s an invitation to Sustainable B...
12/11/2025

Own or manage a property or premises for your community group, business or church?

Here’s an invitation to Sustainable Buildings, an event being held at Cupar’s Old Parish Centre on Tuesday (18th November).

Click on our Blog for more and please feel free to share with all who might be interested. Thank you!

Follow-up events are planned in Tayport and St Andrews at dates/venues to be fixed.

Greener Kirkcaldy St Andrews Environmental Network Transition University of St Andrews

Own or manage a property or premises for your community group, business or …

Run an accommodation or hospitality business locally? The Visitor Levy (Scotland) Act gives local authorities the abilit...
11/11/2025

Run an accommodation or hospitality business locally? The Visitor Levy (Scotland) Act gives local authorities the ability to charge a set percentage on overnight accommodation paid by visitors. Your views are sought in what is being called 'an early engagement survey'… click on our Blog to read more and to access the survey.

The consultation runs until the 19th December 2025 and drop-in sessions are being held locally: in St Andrews, this is on Thursday (13th November) from 10am-3pm at the Town Hall.

Please share with all who might be interested. Thank you.

Stayinstandrews - Hotel and Guest House Accommodation Fife Chamber of Commerce

Run an accommodation or hospitality business locally? The Visitor Levy (Scotland) Act gives …

08/11/2025

Just 3 weeks until The Rotary Club of North Fife Christmas Fair!

Where?
Blyth Hall, Newport on Tay.

When?
Sat 29th Nov | 10am - 4pm.

What?
30+ craft exhibitors with local charities: great gifts for Christmas, as well as the
ever-popular Rotary Vegetable Stall serving only locally grown products at good value prices!

A fab raffle, well loved and cared for book stall incl jigsaws and pocket money toys plus games for children.

Between noon and 2, a seasonal Hog Roast by The Spitting Pig of Balmullo 😋

Come along and meet family and friends for a pre Christmas get together with the opportunity to buy cracking Christmas presents too!

Please share with all who might be interested. Thank you.

Great to support Hays Travel Cupar and Hays Travel St. Andrews - one of many great businesses signed up to our channels....
07/11/2025

Great to support Hays Travel Cupar and Hays Travel St. Andrews - one of many great businesses signed up to our channels.

We support businesses, organisations and community groups right across north-east Fife - helping to share news, events, updates on new products and services as well as promoting career opportunities and so much more.

Run a business or group and want to benefit from our multiple channels and ever-growing audiences? With packages starting at just £100 + VAT for the year, all can afford it.

Visit https://bit.ly/SignUpToStAndrewsNow or simply message us and we'll be back in touch.

Love musicals? Disney’s The Little Mermaid is on at Cupar's Corn Exchange next week being performed by Cupar Youth Music...
06/11/2025

Love musicals? Disney’s The Little Mermaid is on at Cupar's Corn Exchange next week being performed by Cupar Youth Musical Theatre. Click on https://bit.ly/CYMT-BoxOffice now and please share with all who might be interested. It runs from Wednesday 12th to Saturday 15th.

Full of colour, magical music, and incredible local talent, the show is a perfect family night out.

Running a business, organisation or community group in or around St Andrews? Join those signed up to our packages - mult...
06/11/2025

Running a business, organisation or community group in or around St Andrews? Join those signed up to our packages - multi-channel support to help amplify your messaging to our ever-growing audiences. Affordable for all with pricing starting at just £100 + VAT for the year. For more and to sign up visit https://bit.ly/SignUpToStAndrewsNow or message us and we'll be back in touch.

This shot is a bit of a gem. Work on building the hotel started in 1968 - it was known as the ‘chest of drawers’ for obv...
05/11/2025

This shot is a bit of a gem. Work on building the hotel started in 1968 - it was known as the ‘chest of drawers’ for obvious reasons!

Ironically, British Transport Hotels recognised the opportunity to create a destination hotel alongside the Old Course on land that was freed up - by the railway’s closure!

For those who love their architecture, perhaps the most impressive part of the new hotel was below ground: numerous ‘underground floats’ acting as a counterbalance to the sand beneath the foundations. The entrance was then on the course side - where the conservatory now stands - and included parking right alongside the Road Hole. Ouch!

The hotel proved very popular. The entrance was switched to the south side and ‘wings’ were added east and west - eventually joining the hotel to the former station master’s house - that became the Jigger Inn. British Transport Hotels sold the site some 43 years ago.

In subsequent years it saw different owners and went through various changes. Ahead of the 1984 'Seve' Open, Princess Anne reopened the hotel following major works and refurbishment on the property.

Twenty years on, the current owners, Kohler Co, bought the hotel. In their 21st year, they continue to invest in the property, grounds and a combined award-winning staff that tops 500.

It is 100 years since London North Eastern Railway created this poster promoting St Andrews ... an iconic image of a wom...
04/11/2025

It is 100 years since London North Eastern Railway created this poster promoting St Andrews ... an iconic image of a woman golfer looking towards the The R&A. Little has changed in that view today.

It is one image in The R&A World Golf Museum's immersive galleries which bring to life the past, present and future of golf. Thousands of fascinating objects reveal hidden stories of the game and personalities ...

"Explore over 400 years of golf’s history: connect with the medieval origins of the game and discover its global development through golf’s earliest societies, evolving equipment, groundbreaking fashion and world-class championships – including golf’s oldest major, The Open."

Just yards from the first tee of the iconic Old Course, you can dine atop the award-winning museum in The Niblick Restaurant & Bar enjoying views of The Royal and Ancient Clubhouse, historic links and the stunning sweep of West Sands beach.

Check out the museum's diary of events via https://bit.ly/WorldGolfMuseum-Events or pop in when next in town - and enjoy time out at the Niblick.

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St Andrews is an outstanding destination: a world-class seat of learning and the home of golf. This page, run entirely for fun by Destination 66 Ltd as a demonstration of how towns can best support all audiences online, shares news, events and promotions from the town - and hopes to engage with those who live, work, rest and play in and around the town ... as well as those from across the world who have a special connection with St Andrews. So if you love St Andrews, please 'like' us! Share your stories, experiences, memories, your photos, videos and updates from the town - and we'll share the best for our all to see.

And if you run a business in or near the town and would like a wee boost - tell us about your events, news and new products or services and we’ll happily share. You will also find us on Instagram and Twitter.

A little history ... The University and golfing links vie for the history stakes - both having six centuries of heritage under their belt, but the town has so much more to offer ... The town takes its name from Saint Andrew, the Apostle. There's been a church here since the 8th century - and probably before - and a Bishopric since the 1200s. The history and heritage of the town is palpable as you walk the cobbled streets and discover ancient buildings, monuments and outstanding exhibits in the town's museums. St Andrews grew to the west of the cathedral. Now a ruin, it is still an imposing sight - and commands the east end of the town's main streets: North Street, Market Street and South Street - all converging on the cathedral site. The remaining towers and steeples can be seen from miles around. The ancient harbour is a must visit - on the north edge of East Sands beach - as is St Andrews Castle that looks out to St Andrews Bay and across the shoreline to the stunning West Sands Beach. St Andrews is known worldwide as the 'home of golf' - mainly because the Royal and Ancient Golf Club (est. 1754) oversees the game's legislative authority in all four corners of the world bar the USA & Mexico. But it is the links - the land that links the sea with the town and farmland - that makes the 'home' so special. The land is owned by the town - and has been since an Act of Parliament enshrined it in public ownership in 1894. It ensures it is retained for the use of golfers - and it is the most used venue for The Open Championship - the oldest of golf's four major championships. The Old, New Course, Jubilee, Eden & Castle Courses are among the best ranked in the world - and in the countryside around the town are many more fantastic golf courses that make the town and our area a magnet for golfers worldwide. Today, the town welcomes students, academics, golfers and holiday makers from home and abroad. It is a great home for some fantastic businesses who have invested in St Andrews.

Thanks for reading!