Richard Tavini - The Virtual Tour Company

08/07/2025

Virtual tours are a gimmick.

Probably. That is - until you use them right.

Matterport is a brilliant platform. Crisp visuals. Immersive experiences. But a Matterport tour alone? It often lacks direction.

It’s like handing someone the keys to your shop and saying, “have a wander,” without actually guiding them.

Here’s the thing:

Most people using a virtual tour have never stepped foot in your business. So, if they were physically there, would you just let them roam around aimlessly?

Nope. You’d show them around. You’d highlight the best parts. You’d answer questions. You’d make a connection.

👆 That’s exactly why a navigation menu in your virtual tour is a MUST. It’s the digital version of you walking them through.

But it doesn’t stop there.

What’s the next step? That’s where most businesses fall flat.

Are you nudging them to:
• Book a consultation?
• Sign up to your newsletter?
• Reserve a space?
• Make a purchase?

Every virtual tour needs a clear call to action. Otherwise, it’s just a pretty space with no purpose.

The longer we keep someone engaged, the more likely they are to convert.

Virtual tours work. But only when they’re built with the customer journey in mind.

05/07/2025

I will just leave this here…

The average webpage engagement time is around 1 minute 30 seconds.

My latest virtual tour for The Three Bears in Hazel Grove is averaging 2 minutes 53 seconds over the last 90 days.

That’s a 92% increase.

12/06/2025

As a business, if you can keep people engaged for longer, you’re already ahead.

That’s exactly what a virtual tour does - it gives people a reason to stick around, explore, and actually connect with what you offer.

It’s like letting them step inside, anytime, from anywhere. No pressure. Just a proper look around.

More time spent = more interest = more enquiries.

Simple.

12/06/2025

In just under 11 months our virtual tour of Pure Imagianation Play has had 1233 unique users with an average exploration time of 1 minute 44 seconds!

Pretty impressive when you think an average webpage keeps users engaged for just 50 seconds.

Take the tour yourself!

https://my.mpskin.com/tour/q8atbmrfw

12/06/2025

If you or a friend owns or works in a business like a hotel, bar, restaurant, gym, play centre, or showroom, a virtual tour could really help.

To build my portfolio and connect with great businesses, I'm offering a free virtual tour shoot.

If you have a moment to share this with your friends, I’d really appreciate it 🙏

👉 Free tour shoot: https://thevirtualtour-company.kit.com/
👉 Portfolio: https://thevirtualtour.company/portfolio
👉 What is a virtual tour: https://thevirtualtour.company/virtual-tours

Just tell me your name, email, company name and best email address to get started. I will then send you an automated email with everything you need to know.

11/06/2025

Another virtual tour is in the making!

This one is for who are experts in pain management & movement.

I can tell you already this tour is going to look great - their building is stunning!

Keep an eye out for the tour itself & if you know anyone who owns a business that might benefit from a tour tag them in the comments below - I’m currently offering a free tour shoot to those that sign up via the link in my bio 😊

10/06/2025

What if your space could sell itself - 24/7? 👀

With a virtual tour, it can.

✅ 300% more engagement
✅ Faster decisions with fewer site visits
✅ 90% of people feel more confident booking
✅ 2× more conversions
✅ Visitors stay 40% longer = better SEO

Plus you get a whole host of images to use on your website & socials!

07/06/2025

I’m very excited to share that I’ve been working on a virtual tour for the brilliant in Congleton.

The tour itself is still in the making but should be available very soon. In the meantime, here are a couple of teaser pictures 👀

If you have a favourite play centre that you think could benefit from a virtual tour, please tag them in the comments below - I’m currently offering a FREE virtual tour shoot to those who sign up via the link in my bio 😊

Looking forward to getting the tour live!

Richard

12/03/2025

How to Enhance Your Booking.com Listing with 360° Images

Even though Booking.com doesn’t yet allow a full virtual tour to be embedded on their platform, they do accept 360° panoramic images.

The good news? Our virtual tours allow us to extract high-resolution 360° images of key areas in your property, which you can then upload to your Booking.com listing.

Once uploaded, Booking.com stitches these images together into a movable panorama, allowing potential guests to look around the room, bar, restaurant, reception, or any other space you choose to showcase.

This creates a more immersive experience that gives guests a stronger sense of being there.

Find out how to upload these images to your booking.com profile - https://thevirtualtour.company/blog/how-to-enhance-your-bookingcom-listing-with-360-images-from-virtual-tours

If you're in the hospitality industry, you already know how important it is to make your property stand out. Guests rely on visuals to make their booking decisions, and the more confidence they have in your listing, the more likely they are to book. While Booking.com does not currently support full

19/02/2025

Why 360° Photography and Virtual Tours Are Essential for Hospitality

In today’s hospitality industry, making your space stand out is more important than ever. 360° photography and virtual tours are no longer just nice to have - they’re game-changers for building trust and driving bookings. Here’s why:

Transparency Builds Confidence:

Guests want to know exactly what they’re booking. By offering a full, immersive view of your space, you help them feel confident in their decision before they even step inside.

Your Space, Always Accessible:

A virtual tour keeps your doors open 24/7. Whether it’s across time zones or outside of business hours, potential guests can explore your property anytime they want, at their own pace.

Boost Website Engagement:

Virtual tours keep guests engaged longer and help convert browsers into bookers. The more informed they feel, the more likely they are to take that next step.

Capture Attention on Social Media:

Interactive 360° content naturally stands out on social platforms. It’s eye-catching and easy to explore, making it ideal for increasing reach and engagement.

Set Yourself Apart:

With so many options available, offering a virtual tour shows you’re forward-thinking and transparent—qualities that guests appreciate when choosing where to stay or dine.

If you want to create a more connected, confident booking experience, 360° photography and virtual tours are a simple but powerful way to do it. 💡