
28/06/2023
How to use the GRID, REELS and STORIES on Instagram to promote your business!
Each tool on Instagram serves it's own purpose and can work well for marketing your business.
Some of the tools can help grow your audience, others can help create engagement and ALL of them can help build your brand and get your message out to the public.
Here's a breakdown of how best to use the GRID, REELS and STORIES...
⭐️ GRID - Your GRID should reflect who you are and what you're all about.
The brand colours, images and messages should all reflect who you are and what you do.
Don't worry too much about fancy GRID layouts - at times, these can actually put people off. What people really want to see is visually pleasing content that they can connect with and gain value from.
⭐️ REELS - Your audience should gain value from your Reels either by being inspired, educated or entertained.
Whether you're jumping on a trend, being entertaining, showing behind the scenes or sharing a tip, your Reels should always evoke some kind of positive emotion.
⭐️ STORIES - Stories are your opportunity to be more informal, connect with your audience and create engagement.
Show some behind the scenes clips, share your day and occasionally use the stickers to ask your followers easy to answer questions.
Still feeling stuck?
Why not click here for a FREE no obligation chat on how else you can improve your social media. https://calendly.com/shine-salon-success/how-we-can-help