06/09/2026
**What’s the best practice for adding a link to a Facebook business Page post in 2026? 🔗**
I thought this would be a five-minute question.
It wasn't. 😂
Put the link in the post.
Don't put the link in the post.
Put it in the first comment.
Actually, links in comments may count too. 🤯
The reason it's so difficult to get a straight answer is that Meta has been testing changes around external links, and what applies to one page may not necessarily apply to another.
So after disappearing down this particular social media rabbit hole, my biggest takeaway for small businesses is actually quite simple:
**Don't build your Facebook strategy around hacks and workarounds.**
Check what's happening on your own Page. Use links when they genuinely add value. Create native content that gives people a reason to stop and engage. And be prepared to adapt when the platforms change.
Because apparently even answering *“Where should I put my Facebook link?”* requires a research department now. 😂🔗