Collective Comms

Collective Comms Collective Comms is a Social Media Communications agency working together with independent businesses.

Our aim is to give uniquely brilliant small and independent businesses the appreciation they deserve. Giving uniquely brilliant small & independent businesses the appreciation they deserve. Collective Comms offers affordable Social Media & communication services to independents & start-ups including; social media management, blog writing & more...

I’M STILL HERE 👏 I may be MIA from my own socials but I am still here working away for my clients. I also had the small ...
03/11/2023

I’M STILL HERE 👏

I may be MIA from my own socials but I am still here working away for my clients. I also had the small matter of having another baby and getting married 🤯
But now I have no wedding to plan I’ll be opening up my books and looking to take on another client. So if you’re a small family or mum run business looking for extra support, from content creation to email marketing to paid ads, and everything in between then please get in touch, I’d love to have a chat and see how we can work together 😊

Drop me a DM, you can also find me over on .little.first.home

Thank you 😊

22/03/2022

Finding Audios For Your Reels 🎶

A quick ! Ever wondered how people always seem to find the best audio for their reels and you’re left spending hours searching for something that fits?

If you’re stopped in your tracks mid-scroll by a reels music, there’s 2 things you can do.

💡 Save audio for later so you’ll eventually have a library full of audios you love!

💡 Or if you’re feeling brave go ahead and use it now!

Watch the video if you’re unsure how to do this ⬆️

Have a lovely evening ☺️
Emily x

Paid vs. Organic❓I’m sorry to be the cliche but you do need to spend money in order to make money 🙈Social media is AMAZI...
11/03/2022

Paid vs. Organic❓

I’m sorry to be the cliche but you do need to spend money in order to make money 🙈

Social media is AMAZING at helping you build your community and audience, however there’s only so much it can do.

Your social strategy should aim to include paid and organic.

🍃 Organic ➡️ working on building those relationships with your core audience, focusing on engagement and bringing awareness to your brand!

💰 Paid ➡️ Also amazing for awareness and putting you in front of new potential customers but also focuses on revenue and driving those sales!

🤝 The two go hand in hand and if feasible, I will always advise my clients to incorporate both in their strategies if they can 🙌🏼

Have you taken the leap into paid social media for your small business?

Emily x

Good News ⬇️As a small business you may (understandably) be thinking you need to show up everywhere to be seen, but I’m ...
10/03/2022

Good News ⬇️

As a small business you may (understandably) be thinking you need to show up everywhere to be seen, but I’m here to tell you you can give yourself a break…

🌿 It’s so important to take stock of your social channels and really evaluate which ones work for your business and which ones add no value.

🌿 Not all social platforms are going to align with your product or service and posting mindless content is only adding to your workload and taking you away from other aspects of your business!

So a mini task, set some time aside to do a little audit of your socials, really think about where your audience are, the message you’re trying to convey and your end goals from each. And don’t be afraid to turn your back on any that aren’t working out for you 👋🏻

Drop me a DM if you have any questions ☺️

Emily x

International Women’s Day 🚺I feel very lucky to know and work with some wonderful women 💪🏻 Women who empower me, women w...
08/03/2022

International Women’s Day 🚺

I feel very lucky to know and work with some wonderful women 💪🏻 Women who empower me, women who inspire me and women who I admire 👑

This Is Your Midweek Reminder ⏰I’ve been speaking lately with a client about the importance of having a strategy when it...
02/03/2022

This Is Your Midweek Reminder ⏰

I’ve been speaking lately with a client about the importance of having a strategy when it comes to social media, and it made me realise that it’s only obvious to me because this is my job, this is what I’ve trained in and this is my chosen industry. We all have our areas of expertise and I certainly am not going to try to do what my clients do for their businesses!

However, small businesses ARE having to do it all themselves because these services aren’t necessarily affordable to them, and a lot may have never done marketing before! And why would they, they’re experts in their own fields!

What I’m trying to say (in a very long winded way) is this is why I wanted to start my business again, to offer my expertise and work collectively with small businesses to achieve something great together 👏🏻👏🏻

You do you and I’ll do me and let’s see what we can achieve 💪🏻

Read Caption 👇🏻The face you pull when someone tells you they’re not on social media!Did you know that almost 80% of the ...
29/01/2022

Read Caption 👇🏻

The face you pull when someone tells you they’re not on social media!

Did you know that almost 80% of the UK adult population are on social media? That means it’s highly likely so are your customers! If you’re not active on your socials you won’t be seen!

However, it doesn’t necessarily mean it’ll be beneficial to your business to use ALL social channels, you need to know your audience in order to know how to reach them, for example:

🌿 Instagram is most popular with 25-34 year olds
🌿 Facebook is the social platform most used by over 60’s
🌿 Over 80% of Pinterest users are female

Do you how to find your customers?

Disclaimer: Actually the face of 9 week old Arthur when mum insists of taking yet another photo 🤦🏼‍♀️

25/01/2022

Tip Tuesday ✔️

A very quick but effective one for today!

Ever seen custom link text on Instagram and wondered how on earth it’s done? It’s really rather simple AND is a great call to action for your customers 👏🏻

👆🏻 See video above for a quick ‘how to’!

Will you be using this feature if you don’t already?

Let’s Talk Insights 📊How many of you actually look at your social insights regularly, if not at all? Your social data no...
23/01/2022

Let’s Talk Insights 📊

How many of you actually look at your social insights regularly, if not at all?

Your social data not only shows you WHO is engaging with your content but also WHAT they like and WHEN! It’s all there for you!

Knowing which of your posts your audience prefers and when they’re online helps you create a strategy moving forward 👏🏻

To put it simply, do you get more comments and likes on close up product images or in-situ shots? Are your followers online more in the evenings or first thing in the morning? Are your audience based in the UK or worldwide?

All these aspects will determine WHAT you post and WHEN 🙌🏼

👇🏻👇🏻
No decision should be made without data 📈

Have a lovely Sunday, and go check out your insights 😉

Emily x

Hassle Free Social Media 👇🏻Just a reminder that you are doing amazing 🤗 Also a reminder to get that bulk content done 💪🏻...
21/01/2022

Hassle Free Social Media 👇🏻

Just a reminder that you are doing amazing 🤗 Also a reminder to get that bulk content done 💪🏻 You’ll thank me afterwards!

Imagine not having to scramble around for something to post each day, or it getting to 9pm and you realise you haven’t posted you’re all important sale or product launch!

By creating content in batches and then using a scheduling platform to plan and preview your content you’ll not only be saving time and hassle but also ensuring your feed is on brand and aesthetically pleasing 👏🏻

It can also help your peace of mind to know you’re social is covered for a while and you can focus on other areas of your business!

Whilst I am all for his scheduling platforms for posts, I do still recommend going on your socials daily to engage with your customers and keep them up to date via your stories.

Go, go, go 🏃🏼‍♀️

About Me 👋🏻Hello! I thought I should probably introduce myself to those that don’t know me. I’m Emily, first and foremos...
19/01/2022

About Me 👋🏻

Hello! I thought I should probably introduce myself to those that don’t know me. I’m Emily, first and foremost mum to (almost) 15 month old Arthur.

After, a strange, maternity leave (thanks covid), I made the tough decision not to return to my Digital Marketing role. For me it wasn’t as simple as just leaving Arthur (not even part time), I had never left him! Still haven’t! So I decided to start my freelancing business again, one I had first started during my degree in my twenties.

I solely work with small-medium businesses and offer support with their online presence, it’s where my passion lies! I saw amazing businesses not being able to afford these types of services and I wanted to make them accessible to all!

Coincidentally all my clients have been fellow mums so far and I love it 🥰 It’s a fab community, women supporting women 💪🏻 Drop me a message if you’d like to chat things over at all! Or just to say hi ☺️

Thank you for all the support, it’s truly appreciated 🥰☺️

Emily x

All In The Details 🕵🏼I know you’re already doing a lot but…. Don’t overlook the simple things in your business 👏🏻 It’ll ...
18/01/2022

All In The Details 🕵🏼

I know you’re already doing a lot but…. Don’t overlook the simple things in your business 👏🏻 It’ll all add up to great things!

What aspect do you struggle to maintain in the day to day running of your business?

Are You Doing This? Social Media 💡Engage, engage & engage! I’m sorry to say it’s just not enough to post something on yo...
16/01/2022

Are You Doing This? Social Media 💡

Engage, engage & engage! I’m sorry to say it’s just not enough to post something on your social media once a week and hope for the best!

It’s so important to be present and engage with your followers AND potential customers.

💡 Like posts
💡 Comment on posts
💡 Engage with stories
💡 Reply to ALL comments and interactions
💡 Share people’s posts/stories
💡Be seen 👆🏻

Emily x

Good For The Soul ☀️Put down the device (after you’ve read this post 🙊) and take a break, get outdoors, soak up the fres...
16/01/2022

Good For The Soul ☀️

Put down the device (after you’ve read this post 🙊) and take a break, get outdoors, soak up the fresh air or simply take a long bath!

I’m, of course, a social media advocate but I’m also all for setting boundaries and ‘switching off’!

It can be all consuming, especially if you’re running your own business, and you have to be the accountant, the salesperson, the marketing manager and the tech guy! Yes social media is highly important to your business but there are things you can do to manage your workload and still be ‘seen’:

👉🏻 Use scheduling tools to ensure you’re posting regularly
👉🏻 Set aside times in the day to engage with your audience
👉🏻 Create content in batches so you don’t always feel like you’re scrambling for something to post

Are you able to switch off at the end of the day?

Emily x

Who's setting New Year goals?
11/01/2022

Who's setting New Year goals?

Don't overlook this small things in your business... it's most likely those small things that will increase your brand a...
11/01/2022

Don't overlook this small things in your business... it's most likely those small things that will increase your brand awareness

If the plan doesn't work, change the plan, not the
11/01/2022

If the plan doesn't work, change the plan, not the

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