22:22 Marketing

11/09/2025

When I launch ads for clients, I don’t just hit “publish” and hope for the best. There’s a quick checklist I run through every single time.

Skipping these steps can cost you money from day one.

10/09/2025

"I’ve Spent Years Figuring Out Facebook Ads So You Don’t Have To"

When I first started with Facebook ads, I had no idea what I was doing. I was working with a small £5-a-day budget and a lot of fear that I’d just end up wasting it. But I didn’t have a choice, if I wanted to grow, I had to figure it out.

It wasn’t easy. I spent hours testing, tweaking, failing, and learning. I made the mistakes so you don’t have to. And after years of trial and error, I cracked it. That £5-a-day budget turned into over 19,000 course sales. It turned into me launching my social media marketing agency. It turned into something bigger than I could have imagined.

Now, I’ve packaged everything I’ve learned into the Facebook Ad Academy, a course that gives you the exact strategies I’ve used to grow my business and help others do the same. And here’s the best part: it’s just £27 for lifetime access.

For less than what you’d spend on a couple of takeaway meals, you can learn what took me years to figure out. You’ll get step-by-step lessons, tools to create ads that actually work, and the knowledge to grow your business without wasting time or money.

If you’ve been struggling with ads, this is your chance to stop guessing and start getting results. Let me show you what’s possible.

https://2222marketing.thinkific.com/courses/FacebookAdAcademy

10/09/2025

Most people check social media several times a day. That means your business has regular chances to get in front of the right audience.

When your content is engaging and useful, people pay attention. Stay consistent, and your brand stays front of mind. So when they’re ready to buy, you’re the first place they turn to.

09/09/2025

Many business owners feel exactly the same way when it come to launching paid ads...

The fear of wasting money, choosing the wrong audience, or just not getting it right can stop you before you even start.

That's exactly why working with someone who's already walked this path, someone who’s felt the highs and lows can change the game.

I started with the same worries and a small budget, just like you might be considering now.

Through years of managing both Facebook and Google ads, I’ve seen what it takes to turn small spends into significant returns.

We don’t just set up your ads and step back; we’re with you every step of the way.

We make sure you understand every part of the process.

No guesswork, no wasted ads budget —just strategic, informed decisions that move your business forward.

So, if the thought of starting ads makes you nervous, let’s talk. We're here to take the fear away and help you make a success of your ad campaign.

09/09/2025

What if you could invest a small amount today and gain the skills to generate leads, sales and long-term growth for your business?

That’s exactly what the Facebook Ad Academy delivers.

Inside, you’ll find straightforward, actionable lessons that show you how to create, manage and scale Facebook Ads with confidence.

Even if you’ve never run one before!

You don’t need to outsource yet. You don’t need a big budget. You just need the right knowledge.

Start your journey today! 👉 https://2222marketing.thinkific.com/courses/FacebookAdAcademy

08/09/2025

I get it—ads can be scary.

You’re putting money on the line, not knowing if it’ll pay off. There’s a fear of burning cash, getting it wrong, or seeing no return. I’ve been there. When I first started running ads, I felt the same way.

But here’s what I learned: if you never try, you’ll never know what your business is capable of. Ads are an opportunity to reach people who need what you’re offering. Without them, you’re limiting your potential.

I started with just £5 a day. I didn’t have the budget to take big risks, but I knew I had to start somewhere. And that small step turned into over 17,000 course sales and the growth of my agency.

The fear is normal, but don’t let it hold you back. If you’ve been hesitating, maybe it’s time to take that first step. You might just be surprised by what your business can achieve.

08/09/2025

I’ve seen businesses throw hundreds at Facebook Ads only to get nothing back.

It’s usually because of one of these three mistakes — and all of them are easy to fix.

05/09/2025

05/09/2025

Running ads shouldn’t feel like gambling. But too many business owners boost posts, cross their fingers and hope.

The Facebook Ad Academy shows you how to do it properly. For just £27, you’ll learn the exact steps to:
~ Build campaigns with purpose
~ Target people who are ready to buy
~ Avoid the money-draining mistakes most businesses make

You don’t need a huge budget. You just need a clear strategy. And this course gives you one.

👉 Join now: https://2222marketing.thinkific.com/courses/FacebookAdAcademy

04/09/2025

“Facebook Ads Don’t Work Anymore.”

I hear this all the time.

“Facebook ads are dead.”
“They don’t work like they used to.”
“It’s too expensive now.”

But in reality Facebook ads do work. What doesn’t work is running ads without a strategy and expecting instant results.

I recently reviewed an ad account for a business owner who was convinced Facebook ads were “broken.” When I looked inside, the problem was obvious.

❌ They were targeting everyone, not the right people.
❌ Their ad creative was weak, so no one stopped scrolling.
❌ They weren’t tracking their results properly, so they had no idea what was working.

Facebook hasn’t stopped working.

You need better targeting, better creative, and a strategy that actually converts.

I’ve seen businesses go from “Facebook ads don’t work” to 6x ROAS, just by fixing the basics.

So if you’ve written off Facebook ads, maybe the problem isn’t the platform. Maybe it’s time to change the approach.

04/09/2025

If your ads aren’t performing, you don’t always need a full rebuild. Sometimes a few small changes can make a big difference.

Here are five things I check when clients want better results without starting from scratch.

03/09/2025

Picking the correct objective for your FB ads campaign is vital

Think about what you want the end goal to be. Here are some of the main ones:

Traffic - when the aim is to get visitors to your website

Engagement - when you want likes, comments, shares, etc

Message - When you want the audience to send you a direct message

Lead generation - acquiring email addresses in return for a free product or checklist, etc

Conversions - A straight sale. Only use this on a cold audience if your product is fairly low-priced. Otherwise, use it on a warm audience who already know about you or your product

There are more, but these are the main ones you should consider

The key is to think about what you want the audience to do. What is the action you want them to take?