Total Licensing Ltd

21/08/2026

A little reminder that the deadline for the autumn issues of Total Licensing and Total Brand Licensing is next Friday! The issues go to BLE, MIP and more, and are shaping up to be our biggest yet! Here are the features we will be running!

As ever, do be in touch with any questions!

11/08/2026

WildBrain CPLG has announced is furthering its expansion across Asia-Pacific (APAC) with the opening of its first-ever office in Japan. The new office in Tokyo marks a significant milestone in the agency’s ongoing, long-term growth strategy in APAC.

WildBrain CPLG Opens its First Office in Japan Posted by Rebecca Ash | Aug 11, 2026 | Top news story | WildBrain CPLG has announced is furthering its expansion across Asia-Pacific (APAC) with the opening of its first-ever office in Japan. The new office in Tokyo marks a significant milestone in the....

11/08/2026

As extreme weather events grow more frequent and intense, Sesame Workshop has announced the launch of its new initiative to help children, families, and communities prepare for, cope with, and recover from extreme weather like hurricanes, floods, and wildfires. With funding from long-time partner PSEG Foundation, the initiative debuts with a new storm‑themed Sesame Street special premiering on Netflix and PBS KIDS on Monday, August 3, and on YouTube in September, along with View-and-Do activities and trusted educational resources to help families navigate whatever weather comes their way.

In the eye of the storm with Sesame Street Posted by Francesca Ash | Jul 31, 2026 | Articles & Interviews | As extreme weather events grow more frequent and intense, Sesame Workshop has announced the launch of its new initiative to help children, families, and communities prepare for, cope with, and...

11/08/2026

LicensingCon LATAM 2026 is just around the corner. On August 12–13, in São Paulo, Brazil, manufacturers, retailers, brands, characters, new IPs, and service providers will come together to create new business opportunities.

The largest edition of the event since its launch in 2008 will take place at the Transamerica Expo Center and will feature several exciting new attractions, including new exhibitors, an exclusive space for animation creators, live podcasts, paid and free conference sessions, lounges, and much more.

LicensingCon LATAM Is Coming… Posted by Rebecca Ash | Aug 10, 2026 | Top news story | LicensingCon LATAM 2026 is just around the corner. On August 12–13, in São Paulo, Brazil, manufacturers, retailers, brands, characters, new IPs, and service providers will come together to create new business ...

01/07/2026

私のCharaBiz.com月刊連載の最新記事が公開されました。英国で議論が進む16歳未満のSNS利用規制が、ライセンシング業界にどのような影響を与えるのかを考察しています
My latest monthly column for CharaBiz.com has just been published. It explores what proposed UK social media restrictions for under-16s could mean for the future of the licensing industry.

※本記事はCharaBiz有料会員限定です。
Please note that the Japanese version is available exclusively to CharaBiz paid subscribers.

翻訳・翻案掲載をご快諾いただいた、Total Licensing編集長 Rebecca Ash 氏に心より感謝申し上げます。Rebecca氏の原文はこちらです。
https://www.totallicensing.com/after-the-scroll-what-under-16-social-media-restrictions-could-mean-for-licensing/

My sincere thanks to Becky Ffrench, Editorial Director of Total Licensing Ltd, for kindly granting permission to translate and adapt her original article for a Japanese audience. You can read Rebecca’s original article here:
https://www.totallicensing.com/after-the-scroll-what-under-16-social-media-restrictions-could-mean-for-licensing/

#ライセンシング #ブランドライセンシング #知的財産 #ブランド戦略

30/06/2026

Authentic Brands has announced it is to acquire Care Bears!

Authentic Brands Group has announced it has signed a definitive agreement to acquire the intellectual property of Care Bears, from Cloud Co. Authentic is one of the world’s largest owners of intellectual property and has built a modern entertainment platform that accelerates IP through content, e

10/06/2026

"For licensees, social media restrictions may become part of commercial due diligence. A large follower count will not be enough on its own. The more important questions will be who the audience is, how it has been built, how it can be reached lawfully, and whether the brand has staying power beyond the algorithm."

The UK government is currently debating ‘banning’ social media app usage for those under the age of 16. The prime minister Keir Starmer is expected to announce plans for a ban/restrictions on harmful social media apps next week, including blockages on conversations via gaming and access to AI ch...

10/06/2026

Visitor registration is now open for Brand Licensing Europe (BLE). Off the back of a record-breaking Licensing Expo in May reflecting a truly buoyant and optimistic global licensing industry, 2026 is expected to be BLE’s biggest ever. Double digit, year on year growth among exhibitor numbers is a ...

10/06/2026

Grab your popcorn – in a licensed collectible bucket, of course, and hang on tight – because from Woody to Grogu, He-Man to Supergirl, aliens and jump-scares, this summer looks to be a wild ride for not only visitors to the silver screen, but the vast consumer product landscape surrounding the movies

Grab your popcorn - in a licensed collectible bucket, of course, and hang on tight - because from Woody to Grogu, He-Man to Supergirl, aliens and jump-scares, this summer looks to be a wild ride for not only visitors to the silver screen, but the vast consumer product landscape surrounding the movie

06/05/2026

We at Total Licensing are beyond excited to share with you both the summer issue of Total Licensing, and the summer issue of Total Brand Licensing, which are now live!
You can read them here, and pick up your printed copies first of all at Licensing Expo in Vegas!

Total Licensing's big summer issue includes our Vegas preview, expert views on AI, focus on Asia, Middle East and LatAm, Jelliemons, Fugglers, Peppa, Minecraft, WildBrain, Betty Boop, Angry Birds, Sustainability,
comment from top industry spokespeople, the 'kidult' trend, Poppy Playtime, and so much, much more.

Total Brand Licensing Summer delves in to big brands heading to Vegas, museum & heritage, corporate & lifestyle, food & drink, The V&A, LMCA, Jewel, Natural History Museum, Spl!ce, surf's up, sporting prowess, the celebrity brands to watch out for, expert opinion from thought leaders, and much, much more.

Click here to read:

https://www.totallicensing.com/the-summer-issue-are-live/