Scratch Magazine

Scratch Magazine The world’s #1 resource for nails💅 Host of the Scratch Stars Awards for the nail industry.

Scratch is the world's No.1 magazine for nail professionals, providing its readers with the latest news and information on launches and fashions within the world of nails, hand and foot care, making it a must-have for all nail professionals, beauty therapists and companies working with hands, feet and nails.

Texas-based nail technician, nail artist, educator, & international competition judge, Halyna Kaliugina (.tx), shares ho...
09/09/2026

Texas-based nail technician, nail artist, educator, & international competition judge, Halyna Kaliugina (.tx), shares how to achieve autumnal cat eye polka dot nails 💅

The popularity of spotty sets shows no signs of slowing down during AW26. "This design offers a modern take on the timeless polka dot, combining a soft magnetic cat-eye effect with crisp white details," Halyna says. "The shifting shimmer adds depth and movement, while the simple dot pattern keeps the design playful, clean and wearable. Created in warm, autumn-inspired shades, this look is an easy way to give a classic print a seasonal update."

Click here for the full written steps 👉 https://bit.ly/4xPMVwY

It's kinda chic... to be Scratch! 💅✨
09/09/2026

It's kinda chic... to be Scratch! 💅✨

It’s that time again - let’s spotlight some stunning nail styles 🤩We Love Wednesdays is our weekly social media series t...
09/09/2026

It’s that time again - let’s spotlight some stunning nail styles 🤩

We Love Wednesdays is our weekly social media series that showcases the nail designs the Scratch team has been obsessing over…

This week, Helena is spellbound by ' Practical Magic-inspired style ✨, Jess has fallen in love with autumn thanks to ' seasonal set 🍁 and Becca is tickled pink by AbbiNail’s chrome claws 🩷

Don’t forget to tag us in your posts and use to help us see your work!

Move over burgundy, plum nails have entered the chat 💜Incredibly versatile and universally flattering, plum can be worn ...
08/09/2026

Move over burgundy, plum nails have entered the chat 💜

Incredibly versatile and universally flattering, plum can be worn as a vampy nod towards the cooler months, or a sweet sigh looking back on summer ☂️

Click here to plant a seed of inspiration with our roundup of plum product recommendations and nail designs 👉 https://bit.ly/4mNZvXu

Featured nails by Samantha Jones Nails 💅

"If you went into a shop, picked up an expensive handbag, offered the salesperson £20 for it and they agreed, you would ...
08/09/2026

"If you went into a shop, picked up an expensive handbag, offered the salesperson £20 for it and they agreed, you would question the value of the bag. Your beauty services are the same," says session nail stylist & salon owner, Marie-Louise Coster Nail Artist. "If a client barters over a treatment and gets it a lot cheaper, it raises questions about skill, experience and professionalism."

Click here to read more about what a haggling beauty client can teach about business success: https://bit.ly/4r0T0UN ⬅️

Low-maintenance manis for the win 👏Autumn nail designs are undeniably beautiful, but not everyone wants an intricate aut...
08/09/2026

Low-maintenance manis for the win 👏

Autumn nail designs are undeniably beautiful, but not everyone wants an intricate autumnal scene or elaborate nail art that needs redoing or retouching the moment the nail starts to grow out. Enter: seasonal, subtle nail styles...

Check out our gallery of simple autumnal nail looks here 👉 https://bit.ly/3UW88GT

Featured nails by@bymiaf, J Nails Folkestone, .k.nails, Brydie Leishman, , & 💅

As we transition into the cooler months, our nail choices naturally shift. And when it comes to predicting the next big ...
07/09/2026

As we transition into the cooler months, our nail choices naturally shift. And when it comes to predicting the next big beauty trends, celebrity style is always a good place to look.

From icy hues to rich, autumnal tones, A-listers are already showcasing the manicures set to dominate the season…

From Alessandra Ambrosio's icy blue chrome claws, courtesy of , to marbled mocha, black cherry and sleek silver French tips, discover the celebrity-approved nail trends taking over this autumn/winter here 👉 https://bit.ly/4xHfr3R

It's a mocha mani month 🤎This September sees rich brown nail hues enjoying a renaissance. While latte nails dominated in...
07/09/2026

It's a mocha mani month 🤎

This September sees rich brown nail hues enjoying a renaissance. While latte nails dominated in 2025, darker, more decadent espresso tones are taking their place in 2026. Chrome glazes and cat eye finishes also add elegance to the already refined nail trend.

Check out September's other trending nail styles here 👉 https://bit.ly/4gEOrdX

Featured nails by Nails by Heather, .studio, , , , .salondebelleza & .bykb 💅

If you step inside Glossy Nails Art () today – a salon and academy in the Netherlands, you will see a beautiful, pink-to...
06/09/2026

If you step inside Glossy Nails Art () today – a salon and academy in the Netherlands, you will see a beautiful, pink-toned interior, bustling with clients and offering a range of nail services. It would be hard to believe that just one year ago, owner, Mariia Bodnar, was close to giving it all up. She shares her story of relocation, resilience and rebuilding with Scratch…

Mariia Bodnar first entered the nail industry at the age of 17. A passionate hobbyist who relished the creative side of nails, Mariia says: “What initially started as a hobby quickly became something I genuinely love doing.”

Growing up in Ukraine, Mariia immersed herself in the country’s thriving professional nail industry. “My early career was very intensive: I worked from home while also gaining experience in several salons, sometimes working across different cities at the same time,” she shares. “It gave me the opportunity to encounter many different clients, environments and approaches to the industry.”

However, after gaining experience in salons, Mariia ‘realised that [she] wanted to build something based on [her] own standards, rather than continue working under someone else’s conditions’. “I had seen situations where hygiene, sterilisation, client communication and professional responsibility were not treated as seriously as I believed they should be,” she explains.

This desire led her to create her own nail salon and academy: Glossy Nails Art.

Click here to step inside the Leiden-based nail salon and discover the Ukrainian nail techniques, salon safety practices and attention to detail that allowed Glossy Nails Art to become a thriving salon and academy 👉 https://bit.ly/3UXabdP

Do you want advice from a social media nail star & celebrity nail artist? 🤩In our September magazine issue, Johana Casti...
05/09/2026

Do you want advice from a social media nail star & celebrity nail artist? 🤩

In our September magazine issue, Johana Castillo of has shared her social media tips, along with an insight into her nail journey, a day in her life, what it's like tending to celebrity clients and her career highlights. ✨

Click here: https://bit.ly/4A2bWGQ to read all about Johana 😍

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