28/11/2025
I’m excited to introduce Lauren Hughes, a HIGHLY experienced social media specialist AND coastal rower who is taking on some of the Shark Bait Socials campaigns this season.
Lauren has spent 15 years delivering high-impact social strategies for some of the biggest brands in the world - including Facebook/Meta, Asda, Fitness First, Vitality, and more. She has led global campaigns, built influencer programmes, and managed major creative teams.
She’s also a massive rowing nerd!! Having trained closely with one of this years Atlantic rowing teams, she also competed at the coastal rowing European championships against Olympic teams!
When we set out to try and find people that were incredibly creative, excellent at social media, AND knew all about rowing, we thought it was a tall order - so we are absolutely thrilled to have found the amazing Lauren!
