TBWA\ Hong Kong

TBWA\ Hong Kong WE ARE THE DISRUPTION® COMPANY.

We’re absolutely thrilled to share that has secured major wins at this year’s MARKies Awards Hong Kong! 🏆 🥇Gold – Best ...
23/05/2025

We’re absolutely thrilled to share that has secured major wins at this year’s MARKies Awards Hong Kong! 🏆
 
🥇Gold – Best Idea: Partnership/Sponsorship
🥈Silver – Best Idea: Content Marketing
 
A huge shoutout to all our incredible partners and our awesome team of pirates who brought this “never normal” platform to life.
 
Congratulations to all the teams involved 🏴‍☠️🎉. Let’s keep pushing boundaries and achieving greater success together!
 
#非常港

We're thrilled to welcome Ida Mak back to TBWA\Hong Kong as our General Manager! A proven leader with 20+ years of exper...
09/05/2025

We're thrilled to welcome Ida Mak back to TBWA\Hong Kong as our General Manager!

A proven leader with 20+ years of experience driving business growth and delivering innovative communication strategies, we look forward to have Ida back leading the TBWA\Hong Kong team.

Welcome back, Ida! 🎉

24/04/2025

Our latest campaign with MoneyBack 易賞錢 is live, and it’s all about redefining the role rewards play in our everyday lives. 👌

At the core is our creative platform:「易搵易賺 易賞錢」(Find it. Earn it. Get MoneyBack!). A statement true to the Hong Kong shopper spirit, and built around the ease and excitement of discovering, earning, and redeeming rewards all through the newly enhanced MoneyBack app.

With over 200 brand partners, a smarter user experience, and 張敬軒 Hins Cheung leading the way, we brought the vision to life across digital and physical touchpoints, connecting big brands with local communities in meaningful ways, and bringing joy back into the rewards experience.

Swipe for a preview of the three new Edges for 2025.1. ECO-REALISM explores how the sustainability movement is growing u...
14/03/2025

Swipe for a preview of the three new Edges for 2025.

1. ECO-REALISM explores how the sustainability movement is growing up and getting real—moving beyond unrealistic targets and embracing a more pragmatic approach.
2. MATURITY PARADOX unpacks the wide-reaching implications of a world where kids grow up faster and adults hold onto their youth for longer.
3. TRANSPARENCY RECEIPTS delves into the coming wave of radical brand transparency, where traceability is a mandate and proof a product’s social and environmental impact is displayed front and center.

To dive deeper, download the 2025 Edges here: https://backslash.com/edges/

And that’s a wrap for 2024 💫
19/12/2024

And that’s a wrap for 2024 💫

Our Gen Z intern is flexing our new hoodie✨🏴‍☠️
21/10/2024

Our Gen Z intern is flexing our new hoodie✨🏴‍☠️

Address

16/F Cambridge House, Tai Koo Place, 979 King's Road
Hong Kong
<<NOT-APPLICABLE>>

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

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