FRDC - Friday Creative

20/03/2026

Why does this matter for us?
If AI generated content can’t be owned and trademarked, brands must turn to humans for unique work that can’t be legally copied. This is why it’s important for agencies to embrace new technologies, but hold onto old fashioned human talent and brainpower too.

The U.S. Supreme Court declined on Monday to take up the ​issue of whether art generated by artificial intelligence can be copyrighted under U.S. law, turning ‌away a case involving a computer scientist from Missouri who was denied a copyright for a piece of visual art made by his AI system.

09/03/2026

Dog. Astronaut. Action!
Enjoy a peak behind the scenes of our latest production showcasing the newest products from Roborock. As you can see, for the Smallest Giant, Small jobs can be Gigantic fun.
Thank you for the great shoot Lukas and Roborock.

27/02/2026

A Friday Relic from Ancient Times.
Meet the paws of Professor Wolfdog. They once played a central role in our very first project: a series of Old Spice videos we wrote and produced for P&G.
Old Spice and Friday turned out to be an incredibly fun match, and we’ve been working together ever since.
Now retired, the paws have found a new home on our walls, reminding us how it all began.

19/02/2026

The year is 2011. The first 3 Fridayers are found. 125 more to go.

13/02/2026

The ad industry never stops evolving, but its foundation will always be personal relationships. We just returned from another productive (and fun) trip, visiting our clients in Switzerland. We’ve also gathered enough chocolate and cheese to last us until the next one. So a great success on all fronts!

09/02/2026

All eyes were on California yesterday.
It made us nostalgic for our very first LA shoot back in 2019.
It feels like yesterday and a lifetime ago at the same time.
A big thank you to Native and TJ for inviting us into their Hollywood world for a moment, and a few times since.

05/02/2026

This year, Friday Creative turns 15.
We had some great times. And bad times. And weird times.
Celebrate with us as we take a path down memory lane.

03/02/2026

We turn 15 this year.
Like all teenagers, we crave attention.
Watch this space.

24/07/2019

At Friday we understand the three pillars of successful advertising:

1. Understanding the consumer
2. Creating need
3. Dogs

That third pillar is our speciality, so this week we welcome a third dog to the Friday family.
We are happy to introduce Kukisz, a good boy, a very good boy, who showed up with Bókay Gábor one day.
He is so tiny, cute and fluffy it’s unreal. We are still not convinced he is not an advanced animatronic or secret Pokémon. We are onto you Kukisz.

05/06/2019

We are on a shoot.
Some of our brightest.. In.. uhm.. action?

31/05/2019

Taking a break from assisting a global brand on a 2 week shoot in LA. Our managing director, creative director and head of art.