Melon Branding Agency

Melon Branding Agency
Create story and build your digital asset⁣

We’re wrapping up an incredible year filled with creativity and collaboration.Thank you to every client who made 2025 su...
12/11/2025

We’re wrapping up an incredible year filled with creativity and collaboration.
Thank you to every client who made 2025 such a meaningful journey for Melon Branding.

Our December schedule is officially full, but we’re now opening slots for January 2026 projects.
Let’s start your next chapter with Melon Branding.

If your brand were a person… would people truly know who it is or just what it looks like?So many brands focus on appear...
11/11/2025

If your brand were a person… would people truly know who it is or just what it looks like?

So many brands focus on appearances, but forget the part that matters most what’s inside.

This post unpacks the side of branding most businesses overlook.

Some lessons in branding you only realize after it’s too late.But what if you could learn them now before the confusion,...
07/11/2025

Some lessons in branding you only realize after it’s too late.

But what if you could learn them now before the confusion, before the missed connections, before the endless rebrands?

This post is your shortcut to clarity. A reminder that strong brands aren’t built overnight, they’re built with meaning, message, and consistency.

Swipe through and see what most brands learn the hard way 👇

Everyone’s chasing a “strong brand look.” But here’s the thing a memorable brand isn’t built from what people see, it’s ...
06/11/2025

Everyone’s chasing a “strong brand look.” But here’s the thing a memorable brand isn’t built from what people see, it’s built from what they feel.

You can change your logo, palette, or layout… but if the meaning isn’t clear, the message won’t stick.

In this post, we’re breaking down what really makes a brand unforgettable and why clarity always comes before design.

Swipe through and see if your brand’s foundation is built on what truly matters

Most F&B founders don’t fail because of bad design, they fail because of missing direction.Great branding isn’t about lo...
28/10/2025

Most F&B founders don’t fail because of bad design, they fail because of missing direction.

Great branding isn’t about looking pretty, it’s about knowing who you are and why people should care.

Start with clarity. Then design the story that makes it unforgettable.

At Melon Branding, we help brands build from the inside out, where strategy and storytelling shape design that actually connects.

with Melon Branding

Lay’s rebrand wasn’t about looking new, it was about feeling real.They dropped the shine, softened the colors, and told ...
23/10/2025

Lay’s rebrand wasn’t about looking new, it was about feeling real.

They dropped the shine, softened the colors, and told a clearer story: “These chips come from real potatoes, grown on real farms.”

Because in a world full of artificial, authenticity is the flavor people crave most.

Follow us for more stories that make branding make sense.

with MelonBranding

Trends fade. But clarity lasts.The world’s most iconic brands, like Nike and Apple, weren’t built on trends or color pal...
21/10/2025

Trends fade. But clarity lasts.

The world’s most iconic brands, like Nike and Apple, weren’t built on trends or color palettes. They were built on values that shaped how they looked, moved, and spoke.

Because timeless design doesn’t start with visuals. It starts with meaning.

At Melon Branding, we help brands define what they stand for,
so every design choice has purpose, not guesswork.

16/10/2025

When Bottega Veneta went silent, it made headlines.
Deleting every social account felt bold, a luxury move.
But silence can come at a cost.

While exclusivity built desire, connection quietly faded.
Meanwhile, Loewe did the opposite — leaning into social with storytelling, creativity, and heart.
The result? Still luxury, but more human.

That’s how modern brands grow by mastering both desire and connection.

Melon helps brands do exactly that!

Who said copywriting can’t make boring things interesting?Assana Clinic proved that even a gut health campaign can go vi...
14/10/2025

Who said copywriting can’t make boring things interesting?
Assana Clinic proved that even a gut health campaign can go viral with nothing but clever words and the right tone.

Because that’s what great copy does: it turns awkward into approachable and serious into shareable.

At Melon, we help brands do the same, find their voice, say it better, and make people actually care.

💬 Ready to make your message stick?
Let’s turn your “boring” into brilliant!

Every strong brand stands on a promise.That promise is called Unique Value Proposition (UVP).It’s not just about looks o...
03/10/2025

Every strong brand stands on a promise.
That promise is called Unique Value Proposition (UVP).

It’s not just about looks or campaigns, UVP is what makes a brand unforgettable.

👉 Swipe to see how other brand turned their UVPs into cultural power.

And if you’re still wondering how UVP differs from USP, check out our previous post 👀

Follow us for more stories behind iconic brands!

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Jalan Boulevard Raya QF3 No 8
Kelapa Gading
14250

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