Melon Branding Agency

Melon Branding Agency
Create story and build your digital asset⁣

What’s the one thing that makes a brand recognizable in just a second?Not always the logo. Not always the color.It’s the...
23/09/2025

What’s the one thing that makes a brand recognizable in just a second?
Not always the logo. Not always the color.
It’s the shape, the silent cue that sticks in people’s minds.

Keep swiping and read the breakdown above till the end—you’ll see how circles, triangles, squares, and even rule-breakers make brands unforgettable.

Big brands already own theirs. The question is: do you?
👉 DM us for a FREE consultation!

Hot take: Instagram isn’t “just social media” anymore.It’s now a branding tool that shows up on Google search, right nex...
18/09/2025

Hot take: Instagram isn’t “just social media” anymore.
It’s now a branding tool that shows up on Google search, right next to websites and blogs.

This shift changes the way brands should think about content.
Because now, your Instagram isn’t just competing for likes, it’s competing for attention in the same space as websites, news, and blogs.

The opportunity? More reach, more discovery, more chances to own that crucial first impression.
The risk? Treating Instagram like “just another post” and missing the bigger picture.

So maybe the real question is:
Are you treating Instagram as a feed, or as a brand asset that shapes how the world finds you?

Do you see this as a risk or a chance? Let Melon know in the comments.

Branding isn’t only about colors, shapes, or logos. It’s also about what people hear.That’s why a two-second sound can c...
17/09/2025

Branding isn’t only about colors, shapes, or logos. It’s also about what people hear.

That’s why a two-second sound can carry the weight of an entire brand, creating instant recall, emotional connection, and even nostalgia. From Netflix’s TA-DUM to Nokia’s legendary ringtone, sound has proven to be one of branding’s strongest cues.

📲 Swipe through to see how sonic branding works — and why it matters for every brand today.
⬇️ Which brand sound sticks in your head the most?

Reels have quickly evolved into one of Instagram’s most powerful growth levers. But when it comes to strategy, the key q...
09/09/2025

Reels have quickly evolved into one of Instagram’s most powerful growth levers. But when it comes to strategy, the key question remains: should brands focus on short-form clips or invest in longer, more in-depth content?

The truth is, both formats serve different purposes in the funnel. Short reels capture attention and expand reach, while long reels nurture trust and build authority. The brands seeing the strongest ROI are the ones combining both effectively.

Looking to build a reel strategy that delivers measurable business results? Let’s talk!

A “great product” can still flop. Not because the idea is weak, but because it misses the real problem people care about...
03/09/2025

A “great product” can still flop. Not because the idea is weak, but because it misses the real problem people care about. Too often, brands fall in love with their solution and forget to validate whether it truly matters.

In this post, we share why problem-first thinking is key and how small steps in research can save you from big failures.

📲 Swipe to learn the approach.

Yves Saint Laurent, a name synonymous with elegance and exclusivity, shocked many when it showed up on TikTok Shop. But ...
21/08/2025

Yves Saint Laurent, a name synonymous with elegance and exclusivity, shocked many when it showed up on TikTok Shop. But this wasn’t a reckless move. It was a masterclass in adapting without losing your identity.

From connecting with Gen Z’s first-time luxury buyers, to protecting brand prestige, to turning TikTok into a data goldmine, YSL is proving that the how matters more than the where.

Whether you run a luxury label or a growing brand, there’s something to learn from how YSL made TikTok work for them without diluting their value.

📲 Swipe through to see the full story.
⬇️ Tell us, would you put your exclusive brand on TikTok Shop?

Ever noticed how some logos just feel right?It’s not just the colors. Not just the icon.Sometimes, the real magic is in ...
31/07/2025

Ever noticed how some logos just feel right?
It’s not just the colors. Not just the icon.
Sometimes, the real magic is in the font.

From Baskin-Robbins’ hidden “31,” to Coca-Cola’s timeless script, to Wendy’s friendly hand-drawn type, fonts carry stories, emotion, and identity.

They don’t just say your name.
They say who you are.

If you’re building a brand that wants to connect on a deeper level, don’t sleep on typography. Choose the type that truly speaks for you.

📩 Need help figuring that out? Let’s talk.
We’ll help you find your voice, letter by letter.

25/07/2025

We're proud to pull back the curtain on our latest project for the incredible Hamparan Stone! ✨

To honor an incredible 30-year legacy, a simple facelift wasn't an option. This is a completely new digital platform, built from the ground up to reflect the quality and trust their name represents.

From a meticulous UI/UX design process to its powerful Laravel backend, every element was engineered for excellence:
✅ Faster Performance for a seamless user experience.
✅ SEO Readiness to dominate search rankings.
✅ Robust Security to protect their data and customers.
✅ Full Customizability for future growth and adaptation.

We believe in building websites that are not only beautiful but are also powerful, future-proof business assets.

Ready for a website that truly performs?

➡️ DM us to schedule your free consultation!

🎤 Behind every great karaoke brand… is a website that works flawlessly.When .id set out to expand their smart karaoke ex...
15/07/2025

🎤 Behind every great karaoke brand… is a website that works flawlessly.

When .id set out to expand their smart karaoke experience in Indonesia, they needed more than great hardware, they needed a digital presence that speaks to local audiences, performs smoothly, and supports growth.

That’s where Melon came in.

From adapting and optimizing their website, to integrating local shipping systems, affiliate features, and ongoing maintenance, Melon is the backstage crew making sure the spotlight stays on them.✨

Ready to turn your digital presence into your strongest performer?

Let’s talk.

11/07/2025

Marketplace memang bantu jualan jadi ramai. Tapi, apakah masih efisien dari sisi profit?

Dengan berbagai potongan yang terus bertambah, mulai dari biaya transaksi, admin, PPN, hingga fee tambahan lainnya, banyak seller mulai mempertimbangkan langkah baru:

✅ Punya website jualan sendiri
✅ Kontrol penuh atas sistem, data, dan margin
✅ Tanpa potongan tambahan

📌 Melon hadir sebagai solusi untuk Anda yang ingin jualan lebih mandiri dan efisien.

🌐 Website profesional, siap pakai, dan bisa dimiliki sepenuhnya.

✨ Investasi kecil, dampak besar. Cuan tetap utuh di tangan Anda.

Mari bangun toko online milikmu sendiri, bersama Melon Branding Agency

Some brands don’t chase attention. They don’t shout, they don’t follow trends, and they’re never in a rush to explain th...
02/07/2025

Some brands don’t chase attention. They don’t shout, they don’t follow trends, and they’re never in a rush to explain themselves. And yet, people notice. Not because they’re loud, but because they’re certain. About who they are. About who they’re for. This is a story about that kind of brand. The kind that dares to be specific and ends up unforgettable.

Take a look, then tell us: would you ever build a brand that isn’t for everyone?

What if Uniqlo was born in Indonesia?Meet SUKO, a rising local brand turning heads (and filling closets) with its minima...
20/06/2025

What if Uniqlo was born in Indonesia?

Meet SUKO, a rising local brand turning heads (and filling closets) with its minimalist basics, neutral tones, and retail experience that feels very familiar.

Launched in 2023 by retail giant Matahari, SUKO doesn’t shout. It builds quiet hype, one crisp shirt and clean store at a time.

Social media calls it “Uniqlo on a budget.”
Some say it’s smart branding.
Others say... it’s too close for comfort.

So, is this a brilliant local move? Or just another brand playing it too safe?

Drop your take below 👇

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Jalan Boulevard Raya QF3 No 8
Kelapa Gading
14250

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