Creatively Contenting Podcast Management

16/10/2023

What is your strategy to come up with consistent engaging content for your podcast?

Having a podcast planning strategy ensures your content is adding value for your audience but also takes away the stress of starting from scratch each week. This consistency will also make a more pleasant listening experience for your audience as they know what to expect and what they will get out of your new episode.

Here are some steps to help you to optimise podcast planning to allow you to create captivating podcast episodes!

02/10/2023

A personal brand strategy is your roadmap to success, guiding your actions, building your reputation, and ensuring that the world sees you in the light you want to be seen. It's the key to standing out, building trust, and creating endless opportunities in today's competitive world.

Interested in finding out why a personal brand is so important and the role a podcast will play in your personal branding strategy? Check out the Creatively Contenting Blog: https://buff.ly/4635gZF

Want more personal branding and podcast tips right to your inbox? Sign up to the Creatively Contenting newsletter: https://buff.ly/3LGcIBz

29/09/2023

I was in London this week for PodNews Live, a wonderful day of networking, talks and the bougie vibes of White City House. I really got a lot out of the day. I learned so much about creating quality podcasts, marketing them and about the future of the industry.

And I am really grateful for all the people I met, working in a variety of different areas of the podcasting supply chain. The conversations and ideas flowed and I am feeling so inspired in my business now!

My main takeaways:
🎙️ The listener needs to be central to ALL podcast planning
🎙️ The podcast industry is growing FAST
🎙️ A podcast is more than just audio, it is a brand
🎙️ Video podcasting is here to stay, much to the dismay of many audioheads
🎙️ Podcast people are good people

Thank you James Cridland and Sam Sethi at PodNews for organising the day. Maybe there will be a Dublin event in the future? 😉

25/09/2023

How’s your personal branding strategy looking these days? Good? Missing something?

Do you have a podcast as part of your personal branding strategy? If not, you should get on it. Having a podcast allows you to:
⚡️ Showcase your expertise
⚡️ Build authentic connections
⚡️ Host guests interviews
⚡️ Promote your values

Wanna chat more about where a podcast can fit into your personal branding strategy? Book a FREE discovery call with me: https://calendly.com/creativelycontenting/discoverycall

22/09/2023

I spoke at my first ever in person event this week. I am so happy to have had the opportunity to speak at the Dublin Digital Marketing MeetUp hosted by Coso.ai.

I spoke about why you should have a podcast for your business. As you know, this is my jam. When I was invited to speak my instinct said to say no. I wasn't ready, I thought. But are you ever really ready to do something that makes you nervous? As someone who is scared of everything I have gotten used to launching head first into things that make me nervous and I am usually glad that I did.

I had a great evening and met some incredible people in the marketing space and learned loads both from people I met there and from the other talk by Ronan Jones so I would call that a win!

What kind of things have you done that absolutely terrify you?

And for anyone who is interested these are some of the reasons you should have a podcast for your business:
1. Builds trust with your audience
2. Educates people in an in-depth way about what your business does
3. It is more intimate so you build better relationships with your audience 4. You control your brand voice
5. There is less competition than other channels of communication

18/09/2023

"Podcasting is time consuming" - sound like you?

Make sure you are up to date on all the podcast tools to help streamline your podcast production process, saving time and making your podcast the best it can be.

These are all my favourite podcast tools to help with everything from finding guests, to writing show notes.

🪩 Project management - Google business suite
🪩 Episode planning- Chat GPT, Google research, Keywords anywhere
🪩 Podcast recording- Riverside.FM
🪩 Podcast editing - Audacity
🪩 Podcast transcriptions - Swell AI
🪩 Podcast show notes - Swell AI
🪩 Social media snippets- Riverside.fm and Canva
🪩 Graphics - Canva
🪩 Podcast host - RedCircle
🪩 Finding guests - Matchmaker.fm, Instagram, Google search

Do you use these tools? Let me know in the comments!

Read more about the best podcast tools: https://www.creativelycontenting.com/best-podcast-tools-2023/

14/09/2023

🤷‍♀️ Is a podcast media kit the same as a podcast press release? 🤷‍♀️

A podcast press release aims to generate immediate interest through concise written announcements, sharing news or updates. It is written with new and current audiences in mind so shares basic info about the podcast.

A podcast media kit is a comprehensive resource containing more information such as show logos, host bios, and podcast and social media analytics. It is used for building business relationships and partnerships thus shares the info needed to enter this kind of relationship.

Read more about podcast press releases on the Creatively Contenting blog: https://www.creativelycontenting.com/podcast-press-release-and-template

Interested in learning how to create a podcast media kit? Let me know in the comments!

A podcast press release is an important part of your podcast promotion strategy. Use our press release template to write the perfect PR.

13/09/2023

"How long should a podcast be?"

Podcast length can vary a lot, it really depends on the content and how entertaining you and your guests are. First define what your listener goals are: do you want to educate, entertain or inspire your listeners?

Read more answers to podcasting FAQs on the Creatively Contenting blog.
https://www.creativelycontenting.com/podcasting-faqs-2023/

We're here to provide you with answers to your podcasting FAQs, ensuring that you're well-equipped to embark on your podcasting journey.

12/09/2023

How do you plan your podcast episodes? ☝️

Good podcast episode planning can make the difference between your podcast being “just another podcast” and being a crucial part of someone's week. 🥰

Try out our episode planning framework to plan your episode like a pro.
1️⃣ Know your audience: Your podcast audience is key to crafting content that resonates.
2️⃣ Reflect on your podcast goals: do you want to educate or entertain? How can you do that with this episode?
3️⃣ Brainstorm ideas: Creative podcast idea generation is the foundation of unique and engaging content.
4️⃣Find and prepare guests: Seek guests whose expertise aligns with your topic and prepare them for any questions you may ask.
5️⃣ Take episode length into account: plan your episodes around how long you’ve got to make sure you don’t run over, or plan to do a two-parter if its a heavy topic.
6️⃣ Create your running order: A running order is a structured plan that outlines the sequence within your podcast episode. Download our free running order template at the link below to structure your ep like a pro. https://www.creativelycontenting.com/podcast-running-order-template/

Read more in the Creatively Contenting blog: https://www.creativelycontenting.com/how-to-plan-a-podcast-episode/

FREE podcast running order template Plan your podcast episodes like a pro, literally. This running order template is based on the running order I used to use when I produced current affairs radio. Our services We offer podcast launch, management, production services. We also offer podcast coaching a...

11/09/2023

Podcast host sites are the foundation of your online audio presence, providing the infrastructure, distribution, and accessibility that bring your content to the world.

With so many host sites to choose from, it can often be difficult to figure out which one will work best for you!

Here are the top six podcast host sites and why they might work for you…

➡️ Spotify for Podcasters is a user-friendly interface ideal for beginners. SFP is totally free with plenty of useful features.

➡️ RedCircle is the premier choice for free podcast hosting, offering a feature-packed platform with unlimited storage and hassle-free monetisation, all at no cost. As your podcast grows and you need more features you can easily upgrade to one of the paid plans.

➡️ Co-Host excels as the go-to podcast hosting site for in-depth analytics, providing podcasters with valuable insights to refine their content and grow their audience.

➡️ Castos is a great choice for podcast monetisation, providing various income streams and robust tools to boost earnings in addition to their other features.

➡️ Podbean shines as the top podcast hosting site for promotion, boasting a range of marketing tools and promotional features to help podcasters grow their audience.

➡️ Libsyn is the oldest podcasting platform where users benefit from its legacy and the podcasting community it has built over the years.

Want to learn more about podcast hosting like how to set it up and why it is important? Take a look at the Creatively Contenting blog: https://www.creativelycontenting.com/the-best-podcast-host-sites-2023

07/09/2023

Are you ready to take your personal brand to the next level? Podcasting might be the answer you've been looking for! 🎙️

With podcasting, you can establish authority, connect authentically with your audience, and reach a global audience. 🌐 Learn how to craft your own branded podcast and amplify your personal brand in today's competitive landscape. 🎧

Read more: https://www.creativelycontenting.com/podcasting-for-personal-branding/

05/09/2023

How do you come up with a podcast name? 🤔

Brainstorm keywords related to your content, consider your target audience and aim for a name that reflects your podcast's identity. Do keyword research in your niche and try to include keywords in the podcast title. ☝️

Play around with what words work together and then add any add-ons, such as your name or some keywords. For example if your podcast is about different types of spiritual practices around the world you might call it “The Spiritual Explorer” and then add your keyword add-on “The Spiritual Explorer: Discovering Spiritual Practices Around the World”.

By having the name in two parts we still have a memorable and snappy title, “The Spiritual Explorer” that will be what people use when discussing the podcast and then a second part of the name “Discovering Spiritual Practices Around the World” which will boost searchability and help people understand what the podcast is about. 🙌

Read more answers to podcasting FAQs on the Creatively Contenting blog.
https://www.creativelycontenting.com/podcasting-faqs-2023/

We're here to provide you with answers to your podcasting FAQs, ensuring that you're well-equipped to embark on your podcasting journey.