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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm Saturday 10am - 1pm

Lush Marketing

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Lush Marketing

Marketing consultancy specialising in digital marketing. Helping small business and fellow start-ups to promote their business easily.

10/09/2026

Priorities in business and marketing.

What are yours?

Shout if we can help to drive your marketing priorities!

08/09/2026

With so much content competing for attention, overcomplicating things can make it harder for your message to resonate.

Easily digestible content gives your audience a better chance of understanding, remembering, and engaging with what you have to say.

03/09/2026

🎤 Our CEO Jill Lush went to see KATSEYE in Dublin on Tuesday night — and found herself watching the marketing almost as much as the performance.

Occupational hazard when you run a marketing agency. 😂

Whatever your musical taste, there’s a lot to admire about how KATSEYE has been marketed and how quickly they’ve built such an engaged global fanbase.

A few things really stood out to me:

✨ Four individuals (it was 4 on Tuesday, they started as six): One very clear brand.
Each member has her own personality, look and appeal, but collectively they are instantly recognisable as KATSEYE. That balance between individual personal brands and one strong master brand is not easy to achieve.

🌍 Global from the outset.
Their diversity isn’t treated as an add-on to the brand — it’s fundamental to it. The result is something designed to resonate with audiences across countries, cultures and platforms.

📱 They understand that the content around the music matters.
Songs are only part of the product. Performances, choreography, fashion, personalities, short-form video and behind-the-scenes moments all give fans more ways to discover and connect with them.

💃 They create moments people want to share (you might have spotted some in our stories?!)
Great marketing today isn’t just about what a brand says. It’s about giving your audience something they want to talk about, recreate, photograph and share.

❤️ The fans feel part of it.
And that was probably the biggest takeaway from being in the 3Arena. This isn’t simply an audience consuming a product — there’s a real sense of community and belonging around the brand. They took the time to work the room and move around being in the crowd.

That’s something businesses of every size can learn from.

You don’t need KATSEYE’s choreography (although feel free!), but you do need to know:

Who are we?
Who are we for?
What makes people feel connected to us?
And are we giving them a reason to share our story?

A very enjoyable night in Dublin — and an unexpected little marketing masterclass too.

01/09/2026

When your webpage, email, or social media content follows a clear visual hierarchy, viewers can identify what matters most and easily follow the narrative flow.

This is even more valuable when you want someone to take action, as the information leading up to your CTA can provide the context they need to make an informed decision.

31/08/2026

Back to school!

This time of year is like a reset, refocus or like a new beginning in business.

What are you going to focus on?

If marketing is where you need help, reach out for our expert guidance.

25/08/2026

Marketing isn’t always about strategic campaigns or paid advertising. Something as simple as providing a positive customer experience can make a huge impact over time.

Whether someone interacts with your business in person or digitally, making the process easy and enjoyable can encourage positive word of mouth.

19/08/2026

As a supporter and sponsor in the past of Carolann McDonald in her baton twirling competitions, we were beyond proud to see her representing Wicklow at the Rose of Tralee festival.

Her cousin is in our CEO Jill Lush MInstD daughters school, as is her Dad.

We watched it on tv in county Kerry and couldn’t have been prouder to watch her so eloquently represent our county. I’m sure her parents were proud as punch.

18/08/2026

People typically find it easier to connect with other people than with unfamiliar companies, and that can be a powerful advantage for small businesses that put a face to their brand.

Founder-led content allows audiences to understand the person behind the business and see the thought, expertise, and passion that goes into what is being offered. It can make a brand feel more relatable while giving customers another reason to remember and trust it.

Not every aspect of running a business needs to be shared for content to feel personal. Be intentional about what you show, and focus on the parts of your story that help your audience understand why your business is worth choosing.

13/08/2026

Before you get stuck in to your marketing planning, press pause.

Remind yourself who you are trying to address? Just who is your target audience?

Once you have “nailed” that, then you can start your planning.

11/08/2026

Social media content shouldn’t feel the same as an ad.

Digital consumers see advertising and promotional messages everywhere, so content that feels overly sales-focused may struggle to resonate with audiences.

Create entertaining or insightful content that your audience actually wants to see in their free time.

When you earn a viewer’s interest and trust, a well-timed CTA can encourage them to take the next step without feeling overly promotional.

Address

Delgany
A63FW44

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm
Saturday	10am - 1pm

Telephone

+353868353123

Website

https://lushmarketing.ie/

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