KXD Media

KXD Media We help businesses & individuals to grow their online presence.

Meta Threads...could this be the end of Twitter?
06/07/2023

Meta Threads...could this be the end of Twitter?

Sofia Richie and her "royal wedding" of the internet...From collaborations with Vogue to get ready with me videos on her...
25/04/2023

Sofia Richie and her "royal wedding" of the internet...

From collaborations with Vogue to get ready with me videos on her TikTok she had the internet engrossed in her wedding weekend.

Watch this space as I think this is only the beginning of what we will see from Sofia ✨



https://kxdmedia.com/

Coachella or the "The Influencer Olympics" as some people have now called it is arguably the most talked about music fes...
19/04/2023

Coachella or the "The Influencer Olympics" as some people have now called it is arguably the most talked about music festival in the world.
Every year nearly 250,000 people flock to Palm Springs to attend this festival 🌴

Aside from the music, Coachella has been a major source of marketing for many brands over the years as the festival helps to give these brands huge exposure.

Revolve, the fashion brand has hosted the Revolve Festival for years now which is an invite-only pre-party at Coachella which attracts loads of celebrities and influencers alike.

Many brands take groups of influencers to the festival, pay for their tickets, pay for a luxury mansion for them to stay at and the aim is to generate sales and exposure.
This year Guess took a big group such as Alix Earle and David Dobrik by private jet and it has been rumoured that some of them have been paid 6 figures to attend with the brand...

Online people are saying that the focus on brand partnerships and influencer content is taking away from the festival itself...

What do you think? Let us know in the comments below πŸ‘‡

https://kxdmedia.com/

Is re-branding important?Short answer, yes.Why?βœ…It can help the brand to reach new customers βœ…It helps to set the brand ...
03/04/2023

Is re-branding important?

Short answer, yes.

Why?

βœ…It can help the brand to reach new customers
βœ…It helps to set the brand apart from its competitors
βœ…Helps the brand to keep up with the current trends/change with the times
βœ…It can also be beneficial when a brand is changing direction/launching new products.

Pepsi recently unveiled their new branding which will be rolled out in the U.S. this year and globally in 2024. The rebrand looks very similar to the branding used in the 90s but they decided to put a more modern spin on it, using the colour black more to focus in on their Pepsi Zero Sugar.

Many other brands have recently done the same, such as Robinsons, Nokia, and 7Up which is another PepsiCo brand.

What are your thoughts on re-branding?

Let us know in the comments πŸ‘‡

https://kxdmedia.com/

Sometimes taking your own advice can be hard...We always preach that consistency is key when it comes to growing a prese...
29/03/2023

Sometimes taking your own advice can be hard...

We always preach that consistency is key when it comes to growing a presence on social media but this week we haven't followed through with that on our own socials.

Our excuse was that we were so busy with client work that we didn't have the time, but that shouldn't be an excuse and we should have made the time!

Of course it is ok to take breaks now and again but it is also important to take a step back and realise that we could have avoided scenarios like the past week by being that bit more organised and by having extra content scheduled in further in advance.

Let us know in the comments below if you can relate πŸ’œπŸ‘‡ https://kxdmedia.com/

Heinz x Absolut...the collaboration we didn't know we needed!It's no secret that TikTok has the ability to make things g...
23/03/2023

Heinz x Absolut...the collaboration we didn't know we needed!

It's no secret that TikTok has the ability to make things go extremely viral, recipes being a big one.

Who remembers the days when the "Gigi Hadid Vodka Pasta" seemed to be every second video on their for you page? 🍝

To give context if you haven't heard about this recipe, the hashtag has over 444 million views on TikTok 🀯

Because of how viral this recipe went, in comes Heinz and Absolut, a pairing I think most people would never have expected but it makes so much sense and it is such a clever collaboration.

The two brands have collaborated to create a limited edition tomato vodka pasta sauce making it that bit easier for the TikTok lovers to make the viral recipe!

We think this is an absolutely genius idea from the two brands, let us know your thoughts in the comments below πŸ‘‡

https://kxdmedia.com/

Happy St. Patrick's Day!!β˜˜οΈπŸ’šIt's finally the best day of the year again, so here we have included some of our favourite ...
17/03/2023

Happy St. Patrick's Day!!β˜˜οΈπŸ’š

It's finally the best day of the year again, so here we have included some of our favourite St. Patrick's Day marketing campaigns!

1. McDonalds Shamrock Shake: you always know St. Patrick's Day isn't too far away when this makes an appearance 🀣

2. Global Greening: Every year seeing all of the most famous and iconic landmarks across the world being lit up green to mark St. Patrick's Day is a total spectacle. This year it won't be going ahead due to the global energy crisis. This campaign has been running since 2010 by Tourism Ireland and has been hugely effective.

3. Guinness: They just always have the best marketing campaigns what more can we say πŸ˜…

What is your favourite?πŸ‘‡

Who can relate?🀣
16/03/2023

Who can relate?🀣

Do you ever find yourself spending hours and hours creating content which ends up performing the same as content that wo...
15/03/2023

Do you ever find yourself spending hours and hours creating content which ends up performing the same as content that would take you minutes to create?

If this sounds like you keep reading!

At the end of the day, while it's great to have an aesthetic feed, that isn't what is going to keep the attention of your followers, it's the VALUE you provide.

So if you take anything away from this post take this, the overall focus of your content should be on the value and information you are sharing and not as much on how pretty it looks! 😊

information

Everybody Wins at the Oscars if Distinctive Assets has anything to do with it!As we all know, The Oscars are considered ...
13/03/2023

Everybody Wins at the Oscars if Distinctive Assets has anything to do with it!

As we all know, The Oscars are considered to be the most prestigious awards in the acting world so the gift bags need to be up to standard πŸ‘€

$125,000 is the estimated value of the gift bags that were gifted to the 2023 nominees (eyes = watering).

Some may criticise these gift bags saying they are "tone-deaf" considering the current economic climate and cost of living crisis going on in the world, but if you take a closer look it is much more than just a high-end gift bag given to celebrities.

Lash Fary, the founder of Distinctive Assets has said that his aim with these now iconic gift bags or "swag bags" is to give brands, big and small the opportunity to be placed in front of a celebrity audience when they otherwise may never have gotten the chance.

Although there is no guarantee that the celebrities will promote any of the brands or products included, it has happened many times in the past, and even to just be included in such a prestigious gift bag is huge for these brands!

So, what are your thoughts on these iconic swag bags?
Let us know in the comments below πŸ‘‡

https://kxdmedia.com/

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