IMJ (Irish Marketing Journal)

20/10/2020

With professional club and international rugby now back in full swing, the popular House of Rugby podcast which is produced by Maximum Media’s JOE.ie in association with Guinness, is back for a third season. With close to 15m audio listens and video views to date, House of Rugby kicked off last we...

23/09/2020

Emer Lawn takes over the reins as the new managing director of Starcom.

Emer Lawn has been appointed managing director of the Starcom, part of Core, Ireland’s largest marketing communications company. Lawn has been deputy managing director of the agency since 2019 and she replaces Geoff McGrath who will now focus on growing Core’s full-service offering and its wider...

30/06/2020

There are still some places available for this FREE webinar with Geraldine O'Leary of RTE and Una Herlihy of BFK & The Indie List. To register click here https://bit.ly/2ZldgEe

Geraldine O’Leary, director of commercial, RTÉ and Una Herlihy, founder of BKC and the Indie List will be the guests on the next Advertising Matters webinar which will take place on Wednesday, July 1st at 1pm. There are still a number of places left but to view the webinar guests need to register...

02/04/2020

Some very interesting research on how we are coping with the lockdown from the team at market research firm, B&A.

Leo the Leader There’s positivity about how our political leaders are handling the crisis, which contrasts well with response from the US/UK. Varadkar’s statesman like style and skill set are hugely comforting in these times. The Irish people are confident that the government are doing ‘everyt...

30/03/2020

As Ireland remains in lockdown, Eimear McGrath, Research Director of Mindshare Ireland looks at how our media consumption habits are changing. https://www.adworld.ie/2020/03/30/covid-19-and-the-impact-on-our-media-consumption-habits/

With more people working from home and updating themselves with the latest news about Covid-19, Eimear McGrath looks at the impact this has had on out media consumption habits. In-home entertainment, social and messaging increases as we try to keep ourselves informed and entertained during this glob...

13/03/2020

As part of Vodafone Ireland Foundation’s campaign, in partnership with Women’s Aid, creative agency JWT Folk created a series of seemingly normal print adverts to highlight the signs of domestic abuse that can be hidden in plain sight in our society.

As part of Vodafone Ireland Foundation’s campaign, in partnership with Women’s Aid, creative agency JWT Folk created a series of seemingly normal print adverts to highlight the signs of domestic abuse that can be hidden in plain sight in our society. In order to alert the general public to the w...

13/03/2020

The Dublin-based creative agency, Verve has been nominated for 16 Awards for this year’s APMC Star Awards.

The Dublin-based creative agency, Verve has been nominated for 16 Awards for this year’s APMC Star Awards. The nominations, which were revealed this week, see Verve shortlisted in a variety of categories for campaigns executed on behalf of clients including; Diageo, Coca-Cola, KBC Bank & Hockey Ir...

13/03/2020

An Post, in association with IAPI, has announced details of this year’s direct marketing competition The Direct Challenge.

An Post, in association with IAPI, has announced details of this year’s direct marketing competition The Direct Challenge. The competition is open to agencies around the country which are invited to enter by submitting a piece of direct mail that showcases the power of direct marketing This year.....

11/03/2020

After careful consideration, the organisers of the Media Awards 2020 have made the difficult decision to reschedule the event which was due to take place on Thursday 12th March.

After careful consideration, the organisers of the Media Awards 2020 have made the difficult decision to reschedule the event which was due to take place on Thursday 12th March . The organisers are currently working with the venue to secure an alternative date and further details will be revealed so...

06/03/2020

As part of the 20×20 mission, its creator, Along Came A Spider, has joined forces with artists’ collective, Subset, to promote the movement through an artistic contribution to the 20×20 message, which aims to make women’s sport part of our cultural DNA in the same way that men’s sport currently is.

As part of the 20×20 mission, its creator, Along Came A Spider, has joined forces with artists’ collective, Subset, to promote the movement through an artistic contribution to the 20×20 message, which aims to make women’s sport part of our cultural DNA in the same way that men’s sport curren...

06/03/2020

Creators.ie, the online community of influencers and bloggers that is part of INM has partnered with Bloggers Brunch, an initiative that brings together bloggers and content creators around Ireland to share their experiences about blogging.

Creators.ie, the online community of influencers and bloggers that is part of INM has partnered with Bloggers Brunch, an initiative that brings together bloggers and content creators around Ireland to share their experiences about blogging. A sister-site of Independent.ie and headed up by part-time....

06/03/2020

Jameson Irish Whiskey has rolled out Jameson Connects, a new immersive digital platform, that allows fans to get more from their bottle and get closer to the brand. http://bit.ly/2PUiPFL

02/03/2020

Judging Round - Phase 2

Best of luck to all our shortlisted companies!
www.mediaawards.ie
Sponsored by

28/02/2020

Fáilte Ireland has launched its biggest marketing campaign to date as the agency tries to give a much needed and timely boost to the domestic tourism sector.

Fáilte Ireland has launched its biggest marketing campaign to date as the agency tries to give a much needed and timely boost to the domestic tourism sector. The new campaign called Keep Discovering aims to get domestic holiday makers to take a break in Ireland. The campaign was created by Rothco |...

28/02/2020

The final round of judging for the Media Awards 2020 will take place next Wednesday and Thursday following the publication of the shortlist earlier this week.

The final round of judging for the Media Awards 2020 will take place next Wednesday and Thursday following the publication of the shortlist earlier this week. In what is likely to be the most hotly contested Awards since the inaugural awards took place in 2011, all shortlisted entrants will present....

28/02/2020

Ad of the Week: TBWA\Dublin Create New Campaign for Laya Healthcare

Welcome to your new network of laya health & wellbeing clinics. This is healthcare reimagined from the ground up. Avoid long wait times elsewhere, for speedy...

28/02/2020

The Irish insurance firm FBD has launched a new campaign to promote Irish athletes taking part in this year’s Olympic Games in Tokyo as part of its sponsorship of Team Ireland.

The Irish insurance firm FBD has launched a new campaign to promote Irish athletes taking part in this year’s Olympic Games in Tokyo as part of its sponsorship…

28/02/2020

TAM Ireland has announced details of the shortlist for this year’s TAMI Awards-Ireland’s TV Planning Awards.

TAM Ireland has announced details of the shortlist for this year’s TAMI Awards-Ireland’s TV Planning Awards. The competition, that rewards and celebrates brilliant uses of TV, will be judged in mid-March by a panel of industry experts. Winners will be celebrated at a ceremony on 26th March, wher...