19/11/2025
If you want January to start strong, the real preparation begins in November and December.
These two months are your foundation for a solid social media presence going into the new year.
In November, focus on reviewing your analytics, setting January goals, refining your content pillars, planning holiday messaging, batch-creating content, and preparing captions and visuals.
December is your time to schedule the content you’ve prepared, keep engagement light, share softer and more reflective posts, and reduce posting frequency if needed while still staying consistent.
Many people wonder whether they should stay active over the holidays, and the answer is yes, but in a simple and sustainable way. Show up without burning out, stay visible without being glued to your phone, and remember that your audience is still online, just in a more relaxed way.
Preparing early allows you to walk into January organized, confident, and ahead.