23/10/2025
Amara Raja Group Launches Third Edition of the Better Way Awards 2025 – Empowering India’s Rural Entrepreneurs
The Amara Raja Group, a US$2 billion conglomerate renowned across sectors like automotive batteries, new energy, infrastructure, and electronics, remains steadfast in its commitment to inclusive growth and innovation. Guided by its purpose of "Providing better access to better opportunities to more and more people," the Group highlights corporate social responsibility as a key pillar. The Better Way Awards 2025, now in its third edition, celebrates rural entrepreneurs and innovators driving transformative change in their communities. Over 85% of these entrepreneurs are first-generation, tackling challenges like limited resources and guidance. The awards honour innovations in women’s employment, rural income generation, and Agri-based businesses, each offering ₹3 lakh cash Prize and ongoing mentorship. With Small Enterprise India as Outreach and Validation partner, applications are open until November 20, 2025, to foster a thriving pipeline of rural enterprise impacting social and economic progress.
Apply Now: http://bit.ly/47qNrpo
