20/06/2025
This TV commercial was created entirely using AI, not a single real image or video was used.
🎬 Just wrapped our latest AI-powered commercial for the hit mobile game Parchisi Star and it’s a proud milestone for us at Applita!
Parchisi Star brings friends and families together in a fun, fast-paced game of strategy and chance a modern spin on the classic board game Pachisi, loved by millions worldwide.
Our goal was to capture that same playful spirit in the ad and we did it entirely with AI-generated visuals, skipping traditional shoots, saving time, and cutting production costs dramatically.
The result? A vibrant, cinematic commercial delivered in record time, at a fraction of the budget without compromising on quality or creativity.
This project is proof: when storytelling meets AI, the possibilities are endless.
The future of production is here | faster, smarter, and more agile than ever.
www.applita.com