Digital Media/ Financial Markets

Digital Media/ Financial Markets This page is about sharing digital media & Financial Market contents. Disclaimer: solely for study Purpose!!!

One page Snapshot of "ITC Limited"business.Please do like & share to maximum.It describes 5 year performance of company,...
03/03/2026

One page Snapshot of "ITC Limited"
business.Please do like & share to maximum.

It describes 5 year performance of company,Financial metrics & trend Analysis.

One page Snapshot of "ITC Limited"business.Please do like & share to maximum.It describes 5 year performance of company,...
03/03/2026

One page Snapshot of "ITC Limited"
business.Please do like & share to maximum.

It describes 5 year performance of company,Financial metrics & trend l Analysis.

31/08/2025

S&P global revised india's ratings from - to .Really good for Indian Financial Market Participants. Market will open Positive tomorrow 📢📢📢

finance

SunTV shares have fallen more than 10% in NSE for the last 10 days in a row following the Disastrous box office performa...
31/08/2025

SunTV shares have fallen more than 10% in NSE for the last 10 days in a row following the Disastrous box office performance of their Big Budget venture The stock has hit a 52-week Low and fallen from ₹586 to ₹531, a drop of almost ₹55 per share in just 7 days.

16/07/2023

ThirdParty Tags:

TPA tags are nothing but a javascript or html code that is placed on a website or web pages to display ads.

Types of TPA tags:

1.Mediaplex.

2.Admotion.

3.Double Click.

4.Double Verify.

5.Integral Ad science.

6.Atlas.

7.Adsafe.

8.Sizemek.

9.Pointroll.

10.Adaptv.

11.Vizu.

12.Eyeblaster.

Advantages of TPA tags over static images

1.TPA tags are used in flash & expandables ad formats.

2.TPA tags are supported in all majority of browsers.

3.No accessibility issues.

4.Mutiple ad sizes can be served using TPA tags.

07/07/2023

OBJECTIVE OF A CAMPAIGN:

1. Inform people about your product.
2.Convince them to buy the product.
3.Make your product available to customers.

TYPES OF CAMPAIGNS:

A campaign is of many types,it can be classified based on their goals & marketing models.Below are the followings:

1.CPM - Cost Per Thousand Impressions.
2.DCPM - Dynamic cpm.
3.CPC - Cost Per Click.
4.CPA - Cost Per Acquisition.
5.CPR - Cost Per Registration.
6.CPL - Cost Per Lead.
7.CPS - Cost Per Sale.

11/06/2023

Content Marketing

This is one of the effective assets in the world of Digital Media. Moreover Content marketers are everywhere in a online to offline industries,they prepare the content for online social media platforms & Offline Publishing Platforms.Now-a-days the growth & rise of marketers is huge in online industries where the online marketers are creating & targeting contents through SEO, DSP, SSP,Ad server, Ad networks & Frequency Marketing Platforms.

In the next decade content marketing will be an effective profession for growing marketers.

08/06/2023

Campaign Optimization

Generally for every business there is a need of Performance optimization.So when comes to Digital Advertising or Marketing Campaign optimization is one of the key process in terms of generating a revenue Digitally.

The two most common issues happening in the Digital campaign is

1.Over Delivery.

2.Under Delivery

Over Delivery:
This issue mainly occurs due to discrepancies in the metric reports especially in the campaign or creative setups,budgeting,site List targeting & bidding models.

Reducing the budget,decreasing the end date of the overdelivered campaign will help the campaign perform well.

Under Delivery:
The same process will happen for the under delivery issues also.So increasing the budget values,targetting new sites can help the campaign to not under deliver in future.

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